HND员工培训与开发案例.docx

Case study
AG Bell Ltd.
A. G. Bell Ltd., is a private sector company specialising in 24/7 call centre services. Based in High Town, Scotland, the company prides itself on achieving exceptional service levels, and exploiting cutting edge technology. The company encourages a team based approach to meeting its demanding targets for response rates.

When traditional manufacturing industries were at their peak, High Town experienced very little unemployment. With the downturn in traditional industry, unemployment rates reached an all time high. In addition to these high levels of unemployment, the potential workforce tends to be low skilled with higher than average representation among disadvantaged groups. AG Bell Ltd relocated to High Town five years ago attracted to the area by inward investment grants offered by the Government.
AG Bell Ltd has a reputation throughout the industry for its innovative approach to HR Employing 180 staff, the flat organisation structure (see diagram below) facilitates a supportive, enabling culture, where people are valued as a key resource and developed to meet business needs. The company’s approach to its workforce is reflected in its desire to achieve the Investors in People Standard over the next year. The workforce at AG Bell Ltd is diverse and the organisation benefits from the opportunity to recruit staff from a variety of disadvantaged groups. The workforce has above average representation of Black Minority Ethnic workers, disabled workers and workers with criminal records.

Due to rapid expansion, the organisation needs to expand its workforce by 40 employees. To enable this to happen, the company will relocate to larger premises in High Town during the next two months.

Assessment task instructions 1

Prepare a Training Strategy for the Organisation
This assessment is based on the case study of AG Bell Ltd.

As the HR Manager of AG Bell Ltd, you have been asked to develop a Training Strategy for the next two years. The training strategy you produce is to be included in the Staff Handbook.

Use the information contained in the case study to assist you. You may make whatever assumptions you wish about the company provided these do not materially alter the fundamental basis of the study. Please state clearly any assumptions you do make.

You should produce your strategy in the form of a document, which contains the following:
1. Policy Statement
This should be an overall statement of the philosophy of the organisation. This should be about 2-3 paragraphs in length (maximum), and should detail the nature of the company’s commitment to training, and the contribution that training will make to organisational success over the forthcoming 2 years.

2. The Main Body of the Training Strategy
(a) Identify the major issues that AG Bell Ltd will be facing in the next 2 years. You should refer to at least 3 important organisational issues that have training implications.

(b) Identify training needs at AG Bell Ltd and sort these requirements into the categories of organisational, group and individual level needs. You should then assign time scales for meeting these needs in terms of short term (immediate), and key strategic (medium to longer term). Produce a summary table of training needs along the lines of the example provided overleaf.

You should also include recommendations on the allocation of resources to meet the needs you identify.

3. Responsibilities for Training at AG Bell Ltd
State how you propose that responsibilities for training should be allocated amongst managers, team leaders, training professionals and individual employees. Referring to the organisations chart provided with the case study material, clearly identify those individuals within the company who will have responsibility for ensuring the training and development recommendations are achieved.