商务英语口语实训教程615页教学课件电子教案.ppt

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Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,LOGO,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,LOGO,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,LOGO,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,商务英语口语实训教程,Task One At the Trade Fair,任务一,展会接待,Learning objective,Be able to talk freely with a visitor to your booth at the trade fair.,2.Be able to introduce your products to the visitor.,Section A Movie Time,Welcome to the 105th Canton Fair(Chinas No.1 Fair),Section B Work and Learn,Business Communication Skills-,Leave a Positive First Impression,Leave a Positive First Impression,Address individuals by their honorific,or title.,Enunciate your greeting.,Shake hands correctly.,Make eye contact.,Refer to individuals frequently by their names.,Work Skills,Booth Personnel Skills,What do you know about booth personnel skills?,2.What shouldnt be done when you are working at a trade fair?,Booth Personnel Skills,Be friendly,lively,and fully engaged in achieving your companys goals.,Get a clear idea about how to dress,when to arrive.,Get proper trade show etiquette(i.e.no eating,drinking,or sitting down).,Remaining polite and professional.,Question the visitors to find out if they are good prospects.,Introduce yourself with a one-minute overview of your company and its benefits.,Be friendly and polite in inviting:“Let me”,”How about”,“If,Id like to”,Talk for another 30 seconds about detail on products or services.,Get visitor information for effective follow-up after the event.,What shouldnt be done,Dont neglect to practice and rehearse your sales message.Consistent message delivery is essential to success.,Dont be late.In fact,plan to be early for your booth work schedule.,Dont eat,drink,chew gum or smoke at or around the booth(even if you think you are out of the line or sight of visitors).,Dont sit down(no matter how much those pups are howling).,Dont engage in discussions with colleagues or friends while you are working at your booth.Otherwise,youll ignore your visitors.,What shouldnt be done,Dont block the entrance to your booth.,Dont forget your name tag and always introduce yourself.,Dont neglect to use booth visitors names when you speak with them,Dont forget to ask about prospects needs and interests-and to listen intently.This is fundamental to the sales process.,Dont miss out on each opportunity to get complete information from booth visitors.,Dont waste valuable timing delaying post-show follow-up with prospects.The longer you wait,the less chance you have of converting your leads into customers.,Words and expressions,booth bu:,n.,展摊、展位,/stand n.,展摊、展位,e.g.Welcome to our booth.,欢迎参观我们的展摊。,Do these cover all of your products,displayed on your booth?,您展位上展出的产品都在目录上吗,?,Can I reserve a booth now?,我可以现在就预订摊位吗？,exhibition hall,展厅,eg.Where should we set the exhibition?,我们的展品在哪儿布置呢？,In the No.1 Exhibition Hall?,在第一展厅吗？,exposition(expo),ekspzin,ekspu,n.,博览会,sample,n.,样品,brochure bruju,n.,小册子,booklet/leaflet,catalogue ktl,目录，目录册,Please rush me your current,c,atalogue.,请将你方现有目录尽快寄给我方,.,choose from,供挑选,e.g.We have a great variety of,products for you to choose from.,我们有许多产品供你们挑选。,demonstration.demnstrein,n.,示范,She gave us a demonstration of the,machine to show how it worked.,她给我们作示范，说明怎样操作这部机器。,keep in touch,保持联络,keep in close touch with,保持密切联系,Useful sentence patterns,Good morning!Welcome to Canton Fair!,早上好！欢迎来到广交会,!,Its an honor to meet you.,很荣幸认识您。,Here is my name card.,这是我的名片,Wont you have a look at the catalogue and see what interest you?,您愿意看看我们的目录吗？看看有什么您感兴趣的东西。,What about having a look at our samples first?,您先看看我们的产品陈列室好吗？,If there is anything I can do for you,please let me know.,如果需要帮助，请告诉我。,Have you seen our exhibits?,您看过我们的展品吗？,We have been in this line for twenty years.,我们在这一行已经做了二十年了。,Take your time,please.,请随意看。,Thank you for coming.,谢谢光临。,Have a nice day!,祝您快乐！,Sample Dialogue,对话范例,Lydia Wang(W)is the sales assistant of K&S Group.She is working at the 104th Canton Fair.,Eddie Collins(C)is purchasing manager of Malaysia Maiya Group.,He comes to the booth.,W:Good morning!Welcome to our booth!,早上好！欢迎来到我们展位,!,C:Good morning!Im from,Malaysia,.This is my business card.,早上好！我是马来西亚人，这是我的名片。,W:Glad to meet you,Mr.er,幸会！呃,C:Collins.,柯林斯,W:Mr.Collins,my name is,Lydia Wang,and here is my card.Ill be very glad to be of help to you.Would you like to have a seat?,柯林斯先生，我叫王莉迪，这是我的名片，很乐意为您效劳。坐一下好吗,?,C:Thanks.Im looking around for leather shoes.,谢谢。我在看皮鞋。,W:Mr.Collins,would you like to have a closer look at our samples?,柯林斯先生，请看看我们的样品吧。,C:Later on,perhaps.Right now Id like to have a good look at your brochure.,晚些时候吧,现在我想先好好看看你们的宣传册。,W:All right,，,sir.Would you like a cup of tea,please?,好的，先生。请问您要来杯茶吗？,C:Yes,，,thank you.,好啊，谢谢！,W:Wont you have a look at the catalogue and see what interest you?This is a copy of catalogue.It will give a good idea of the products we handle.,您愿意看看我们的目录吗？看看有什么您感兴趣的东西。这里是一份产品目录，您可以了解到我们经销的产品。,C:We really need more specific information about your products.,我们是很想得到你们具体的产品信息。,W:What about having a look at the samples?,您看看我们的样品好吗？,C:Yes,lets.,好的。,W:We have a wide selection of colors and designs.This is our newly developed product.Would you like to see it?,我们的产品款式丰富，颜色齐全。这是我们最新开发的产品，您看看吧。,C:This design has got a real China flavor.,这个设计是很有中国风。,W:This is our latest style.It had a great success at the last exhibition in Paris.,这是我们的最新款式，在去年的巴黎展销会上取得了很大的成功。,C:The product gives you an edge over your competitors,I guess.,我认为这个产品可以使你们胜过竞争对手。,W:Thank you.Yes,although it has only been on the market for a few months.It is really competitive in the world market.,谢谢您。是啊，虽然上市时间只有几个月，但是在世界市场上真的很有竞争力。,C:I see.But,theres one problem.,我知道，但有一个问题。,W:Whats that?,什么问题,?,C:Price.,价格问题。,W:You mean the price?I dont think you have to worry about it.Our goods are sold at the lowest price.,您是指价格吗？我想您不需要担心价格问题，我们的产品价格是最优惠的,Learn to Work,实训练习,Try them in English.,Words and Expressions,展位,booth,展厅,exhibition hall,样品,sample,小册子,brochure,目录,catalogue,示范,demonstration,供挑选,choose from,保持联络,keep in touch,Sentences,早上好！欢迎来到广交会,!,Good morning!Welcome to Canton Fair!,很荣幸认识您。,Its an honor to meet you.,这是我的名片,Here is my name card.,您愿意看看我们的目录吗？看看有什么您感兴趣的东西。,Wont you have a look at the catalogue and see what interest you?,您先看看我们的产品陈列室好吗？,What about having a look at our samples first?,Sentences,如果需要帮助，请告诉我。,If there is anything I can do for you,please let me know.,您看过我们的展品吗？,Have you seen our exhibits?,我们在这一行已经做了二十年了。,We have been in this line for twenty years.,请随意看。,Take your time,please.,谢谢光临。,Thank you for coming.,祝您快乐！,Have a nice day!,Role-play Dialogue 1,Ella Black is import manager of American Hunters Company.,She comes to the booth.,Lydia Wang tries to get her name,title,interest,Morning.Can I help you?,早上好，要我帮忙吗？,Well,Im not really sure.Im just looking.,嗯，我不太确定，只是看看。,I see.Well,theres plenty to look at again this year.Im sure you have to walk miles to see each stand.,噢，今年有很多可看的，您肯定跑了很多,地方,。,Thats true.,确实是这样。,Er,would you like a coffee?Come and sit down for a minute.,呃，您要一杯咖啡吗？进来坐下休息一会儿吧。,Well,thats very kind of you,but,噢，谢谢，但是,Now,please.Is this the first year youve been to the fair,Miss,来，请进来吧。您是第一次来参加展销会吗？嗯,Yes.Black,Ella Black.是的。布莱克，我叫艾拉布莱克。,Very glad to meet you,Miss Black.My names Lydia Wang.Here is my card.很高兴能认识您,布莱克小姐。我叫王莉迪,这是我的名片。,Nice to meet you.I am import manager of American Hunters Company.,认识您很高兴,我是美国汉特公司进口部经理。,W:Are you looking for anything in particular,Miss,Black,or are you just interested in leather in general?,布莱克小姐，您是在寻找什么特殊的商品呢还是总体对皮革感兴趣？,Im Im interested in childrens footwear.,我负责采购童鞋。,We have some very new products in this line.Would you take a look at our samples,Miss Black?,我们有一些最新款式，您愿意看看我们的样品吗，布莱克小姐？,Lydia Wang is talking with Ella Black and shows her their products.,Role-play Dialogue 2,W:What about having a look at our sample room first?,您先看看我们的产品陈列室好吗？,B:Yes,lets.What an array,（排列，整齐的一批）,of products!,好的。好多产品啊！,W:This is our newly-developed product.Would you like to see it?It had a great success at the last exhibition in Spain.We market about 2000 different items.,这是我们最新开发的产品，您看看吧,在去年的西班牙展销会上取得很大成功，我们推出了,2000,种不同的产品。,B:Thats impressive.,很吸引人。,W:These are our newest products.They are of the latest style.,这些都是我们最新产品，是最新款式。,B:They look very beautiful.You have lots of attractive products.,看上去很漂亮。你们有很多吸引人的产品。,W:Wont you have a look at the catalogue and see what interest you,Miss Black?,布莱克小姐，您愿意看看我们的目录吗？看看有什么您感兴趣的东西。,Dubbing,Conversation One,Conversation Two,Conversation Three,Section C,Lessons from the Professionals,Before the Show,On the Show,After the Show,What should you do?,Task Two On the Phone,任务二,电话邀约,Learning objective,Be aware of the basic business telephone etiquette.,Be able to talk with your client over the telephone.,Section A Movie Time,看电影学英语,The Pursuit of Happyness,Section,B Work and Learn,做中学,Business Communication Skills,Mistakes in a Conversation(1),Mistakes in a Conversation(1),Not listening,Asking too many questions,Work Skills,Telephone Etiquette,工作技巧电话礼仪,What should you do when you receive a business call?,What will you say to your client before you hang up the phone?,What should you do when receiving a business call?,When receiving a business phone call,you may:,identify yourself professionally by giving your first and last name and your department.,Know how to put people on hold and keep them there respectfully and how to transfer calls expertly.,If youre going to be out,have your answering system tell the caller when they can expect a call back and program your phone to pick up immediately.,Be sure to keep mailboxes empty and keep your voice messages updated.,Return phone calls promptly.,If you dont have an answer,call and explain what youre doing to get the requested information,or direct them to the appropriate place to get it.,电话商谈常见五个步骤,第一步 问候,每个电话都应以礼貌的问候开始，例如：,Hi,howve you been?,或者,Nice to hear from you,。,第二步 逐步表明来意,可使用短语,Im just calling to.,作为过渡。例如，,Im just calling to see if youd like to set up a meeting.,如果要找出别人为什么打电话给你，可以这么引导对话,So what can I do for you?,第三步 礼貌的打断别人,例如，用,I would like to say something here,if I may,或,Allow me to make a point,礼貌地插话，或是，可以问一句：,May I interrupt you for a second?,第四步 确认,如在通话中制订计划可用短语,Please let me confirm.,和,So,let me make sure Ive got things straight.,来加以确认。,第五步 结束电话,可以在合适的情况下说,good luck on that interview,或,hope you feel better soon,。可以确认一下你们制订的任何计划：,Ill see you on Friday,then.,有时最简单的方式就说你和某人通话非常的愉快，如：,Well John,its been a pleasure talking to you.,What will you say to your client before hanging up the phone?,结束与客户电话交谈的方式，大致可分为以下几种情,况：,如果打电话的人你非常熟悉，可以说一句来结束通话：,Is there anything else I can do for you?,还有什么我可以帮忙的吗？,如果你认识对方家人但又不太熟悉的话，不妨加上这样的问候来增进彼此的情谊：,Say hello to your folks.,请代向你家人问安。,如果你答应给别人传话，可以说：,Then Ill make sure he gets your message.,我一定会转达您的话。,如果接待的是你的客户，也可以使用一些惯用的客套话，比如：,Thank you for calling.,谢谢您打电话来。,Nice talking to you.,很高兴与你通话。,Hope to see you again soon.,希望近日还能见面。,如果你是打电话的一方，可以这样结束通话：,Thats all I have to say for now.,这就是我现在所要讲的。,Thank you for your trouble.,谢谢，麻烦您了。,Well,Ill call you again later.,我会再打电话给您。,Useful sentence patterns,Answering the phone,Hello!,Good morning.Grant Hotel/Reception/Susan Park speaking.How may I help you?,Susan Parks Office.,Susan Park/Susan Park.,May I know whos calling please?,Asking to speak to someone,May/Could/Can I speak to/with Dr.Smith please?This is John Green speaking.,Id like to speak to Dr.Smith please.This is John Green.,This is John Green from ABC.Is Dr.Smith in,please?,Is Susan there?,Im representing,May I speak with,please?,Asking someone to wait for a moment,Would you mind holding a minute while I try to find her?,Could you hold on,please?,Please hold on for a second.,Just a/One moment,please.,Hang on.Ill get him.,Just a second.,One moment,please.Ill see if hes in.,Asking the caller to leave a message,Im sorry but hes not here right now.May I take a message or would you like to call back later?,Im sorry but he is tied up/busy/occupied/in a meeting now.Would you like to have him return your call?,Im afraid he cant speak to you/take the call at this moment.Could you call back in a few minutes/later/in a little while?,Transferring information,Could you repeat that,please?,Could you say it once again?,Can you say it louder/slower?,Have you got that?,Could you please spell it?,Anything else?,Please let me repeat to see if I get it.,Making an appointment,Im calling to make an appointment with you for next Monday.,I wonder if it would be convenient to meet you tomorrow.,Would it be convenient if I call on you tonight?,Could you arrange an appointment with Mr.Green for me?,Id like to drop by tomorrow to talk over our plan.,I look forward to seeing you at your office on July 18.,Can you squeeze in some time for me next week?,Suggesting a time,Can you make it at 3:00 on Monday?,Will 9:00 be alright/okay with you?,How about/what do you think of 3:30?,Anytime before 6 p.m.,Anytime except Monday will be fine/okay/all right with me.,Im available from 9:00 to 3:00.,Sample Dialogue,对话范例,Ding Na(D),，,sales manager of K&S Group,Eddie Collins calls for Ding Na for a discussion about his visit to the company.,Lydia Wang is Ding Nas assistant.,Lydia puts him through.,W,:Good morning.K&S Group.,早上好。这里是凯斯集团。,C:Hello,this is Eddie Collins from Malaysia Maiya Group.,你好，我