1、Lesson 23 : Push That ProductTeaching Content:Mastery words and expressions: board, rent, magazine, lady, madam, ownOral words and expressions: Edwin Moore, push-pin, bulletin, journal, employee, Whats the price ofTeaching Aims:1.Review and learn more words and expressions about the commercial world
2、.2.Talk about how to make ads.Teaching Important Points:1.The adverbial clause.2.Talk about the growing of Edwin Moores company. Teaching Difficult Points:How to describe the growing of a company clearly to the readers.Teaching Preparation: picturesTeaching Aids: audiotape, flashcards, picturesType
3、of lesson: new lessonTeaching Procedure:Step1. The teacher brings a push-pin to the class. Let the students come to know it. Do they know how to say it in English? Do they know where it is from and where is the company?Although it is small, it is a very useful invention. We can put up the pictures o
4、r posters on the wall easily. Many people in the world benefited from the little products. Do they want to know more? Lets go on the next step.Step2. Read the text and answer the following questions:1.What is a push-pin used for?2.Did Moore make ads during his selling?The two questions are easy to a
5、nswer. Most of the students can find the answers. They are very interesting to learn more about Moores company. Step3. BrainstormLets discuss the text further. Encourage them to ask more questions about this part. They can ask any students any questions about the text. For example:When did Edwin Moo
6、re have an idea to product a push-pin?What was the price at that time?What was his first big success?Whats the price now?If they have any difficulty, the teacher writes the new words on the blackboard and teaches them to read correctly.Step4.Listen to the tape and imitate after it. Play the tape for
7、 two times. Let them read after it but keep silent. Thus all the students can listen clearly and repeat after it.Let some students read the text in front of the class. Check their pronunciation and intonation.Step5. ProductLet the students present some other examples to the class. They can say the c
8、ompanies around us.They also say the famous companies in the world.In a students speech, the others can add what they know about the company. Everyone can have its own opinion. Encourage them to speak freely.Step6. Come to “LETS DO IT”.If you are Moore, do you have any other ways to sell your produc
9、ts? Encourage them to think in many ways. If you are a boss, what products would you like to produce? Is it according to your likes and dislikes?Ask the students to give their opinions in class freely. Step 7. Homework1.Finish off the activity book.2.Go on the next reading in the student book.Summar
10、y:Discussing is a good way to encourage students more in class. When they come across new words, the teacher has to write on the blackboard and teach them carefully. It is a good way to learn when they are interested in. Teach them how to learn by themselves. It is important for students to have good learning habits.