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1、TheCharacteristicsofSupplyChainManagementComplexity,Variability,ConflictingObjectives,2003AndersenConsulting,1,OrderResponseTimeProductAvailabilityLeadTimeOrderChangesDueDatePerformance,ResourceInvestmentAssetProductivityInventorySupplier&CapacityContracts,LevelofService,CostofService,TheBusinessCha

2、llenges,2003AndersenConsulting,2,WhatarethecharacteristicsofSupplyChanManagement,whyisitsohardtomanage?,2003AndersenConsulting,3,Complexity,ComplexityinComponent/SemiconductorManufacturingMasscustomizationPersonalizationProductmixeffectsoncapacityMultipleoptionsContractedvs.ownedcapacityCombinedmake

3、to-forecastandmake-to-orderInvertedBOMBinningMulti-stageglobalproduction,2003AndersenConsulting,4,Uncertaintyinthesupplychainresultsinsignificantvariability,CustomerDemand,SupplierPerformance,Manufacturing,CustomerDeliveries,RawMaterials,FinishedGoods,ByTomDavis,2003AndersenConsulting,5,Supply,Chan

4、nelOrders,ActualLaunch,RealShortage,Returns/Cancellations,Over-Supply,ChannelFillandPhantomDemand,Multipleforecastsandunreliablefulfillmenttodaycreatethebullwhipeffect.,2003AndersenConsulting,6,Shortenedproductlifecyclehasincreasedtheuncertainty.,Ramp-upOngoingEndofLifeRoleofInventoryHighUsualLowCos

5、tofShortageHighUsualLowCostofOverageLowUsualHigh,ByProfessorHauL.Lee,StanfordUniversity,2003AndersenConsulting,7,Variability,NaturalDemandMaterialsupplyProductionDistributionSelf-IntroducedReplenishmentstrategiesPlanningprocessesInventorystrategies,2003AndersenConsulting,8,Traditionalfunctionalalign

6、mentscontinuetoimpedeSupplyChainPerformance.,MisalignedFunctionalGoals&Behaviors,Goal:,Behavior:,Lowestpurchaseprice,Highestutilization,Lowestcost,100%customersatisfaction,LongleadtimesHighrawmaterialinventorylevel,LongrunlengthsInflexibleschedulesHighWIPinventory,LongorderfilltimesInflexibleschedul

7、es,HighinventoriesPromiseflexibility,2003AndersenConsulting,9,ConflictingObjectives-Manufacturing,LittlesLaw,LittlesLaw,AssetUtilization,WIPINV,CycleTime,Variability,Throughput,WIPCycleTimeVariability,2003AndersenConsulting,10,ConflictingObjectives-Customer,2003AndersenConsulting,11,ConflictingObjectives-Corporate,

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