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Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*,Unit 1,Introductions,Business English,MARKET,LEADER,a new language course for tomorrows leaders,overview,Business English,Key Language:,Learn different Job Titles,Learn countries and nationalities,Skills,Introducing yourself and others,Listening,Talking about yourself,Reading:,Describing People,Case Study,Aloha in Hawaii,Language Focus,to be,a/an,with jobs,wh-,questions with,to be,Business English,Quotations:,“,Humans are social animals.To find an individual choosing to live alone in the world is so rare as to confirm that human beings need to live amongst each other and group together.”,“,Networking begins with introducing yourselves.”,“,You never have a second chance to make a good first impression.”,Why?,Business English,No one lives alone in this world.Few people can go without friends.In order to survive or succeed in the working world,we need to group together and form our network of friends and contacts.To get to know people,we always begin by introducing ourselves to each other.Therefore,introductions are important.A good introduction is a good announcement to make others know you well and a proper introduction will give others a good first impression.Studies show that people form their first impression of you within the first few seconds of the meeting when you are introducing yourselves.Once the first impression is made,it is difficult to change.Thats why people say that you never have a second chance to make a first impression.,Reading aloud practice,Business English,The tone of a business relationship can be set by an initial introduction.It is important to make a good impression right from the first handshake.When meeting businesspeople for the first time,is it better to be formal or informal?If in doubt,its more advisable to adopt a more formal approach.Here are some points to remember when making business introductions in English-speaking Western countries:,1.Introduce businesspeople in order of professional rank the person of highest authority is introduced to others in the group in descending order,depending on their professional position.,2.When possible,stand up when introductions are being made.,3.If clients are present,they should be introduced first.,4.The name and title of the person being introduced is followed by the name and title of the other person.,Reading aloud practice,Business English,Business terms,A consulting group,:,also called a consulting firm or,company,is a business organization that offers,specialist and professional knowledge or advice on,business affairs to companies.,consult,consultant,consultancy,accountant,:,a professional who examines the financial,accounts of businesses or people,Gmbh,:,German abbreviation for“company limited”,product manager,:,a manager whose job is to supervise,the companys product strategy.,S.A.,:,French abbreviation for“company limited”.,senior manager,:,a position which falls between,manager and general manager.,Business English,Proper Names,St.Petersburg,Russia,Hamburg,the 2nd largest,city of Germany,Buenos Aires,capital of Argentina,A highly individualized city,Business English,Listening 1.1,Do Listening exercises 1.1 on the text book,2.Listen again and complete the introductions.Use the words from the box,Key Language,1,Business English,personal,assistant(PA),Job Titles,accountant,cashier,manager,telephone,operator,technician,engineer,lawyer,receptionist,sales assistant,Key Language,1,Business English,personal assistant(PA),Job Titles,Match the words and the meanings,accountant,cashier,telephone operator,technician,receptionist,A person who takes and gives out money in a bank or shop,A secretary who works for one person,organizing their work,meeting etc,Some one whose job is to prepare and check financial,records for a company or person,One whose occupation requires training in a specific technical,process,An office worker employed chiefly to receive visitors and answer,the telephone,Someone who works on a telephone switchboard,who you,can call for help,An expert who studies financial data and recommends financial,actions,One that gives expert professional advice,One who uses the art of combining pictures,words and decoration in the production of books,magazines,etc,analyst,consultant,graphic designer,Key Language,1,Business English,Write the words from the box under the correct heading,accountant finance marketing manager technician,engineer cashier production director doctor,telephone operator human resources receptionist,lawyer sales assistant personal assistant(PA),accountant,finance,Department,Job,marketing,manager,technician,engineer,cashier,production,director,doctor,telephone operator,human resources,receptionist,lawyer,sales assistant,personal assistant(PA),Departments,Finance/Accounts,organizes payment.,Marketing,advertises and markets products.,Production,makes goods in the factory.,Human resources/Personnel,deals with employees.,Business English,Vocabulary exercise,Departments,R&D,develops new products for the company.,Sales,sells the companys products.,After sales,helps customers with problems.,Dispatch,sends goods to customers.,Purchasing,buys goods for the company.,Business English,Vocabulary exercise,Business English,Speaking,Work with your partners.Introduce yourself and talk about your job or studies.,What do you do?,I am a manager.,Whats your job?,Where do you come from?,I am from France.,I am an accountant.,Business English,Listening 1.2,Listen to these letters and practice saying them.,A H J K,B C D E G P T V,F L M N S X Z,I Y,O,Q U W,R,Why are they grouped in this way?,Key Language,2,Business English,Countries and Nationalities,Country Nationality,-an,Brazil,Germany,Italy,Russia,-ese,Japan,China,-ish,Poland,Spain,Sweden,Turkey,Country Nationality,others,France,Greece,The UK,The USA,Brazilian,German,Italian,Russian,Japanese,Chinese,Polish,Spanish,Swedish,Turkish,French,Greek,British,American,-i,Kuwait,Omani,Kuwaiti,Oman,Business English,Culture,Focus,Companies and Nationalities,Japanese,French,Swedish,Spanish,Italian,Russian,French,German,American,Greek,Business English,Reading,Describing People,Meet Jeffrey Immelt,Read this article and then complete the chart below.,Structure of the article:,Personal information,Family members,Hobbies&Interests,Business English,Reading,Describing People,Meet Jeffrey Immelt,通用电气公司的历史可追溯到托马斯,-,爱迪生,他于,1878,年创立了爱迪生电灯公司。,1892,年,爱迪生电灯公司和汤姆森,-,休斯顿电气公司合并,成立了通用电气公司(,GE,)。,GE,是自道,琼斯工业指数,1896,年设立以来唯一至今仍在指数榜上的公司。通用电气公司的总部位于美国康涅狄格州费尔菲尔德市,(Fairfield,CT),。,旗下公司:,GE,资本、,GE,航空金融服务、,GE,商业金融、,GE,能源金融服务、,GE,金融、,GE,基金、,GE,技术设施、,GE,航空、,GE,企业解决方案、,GE,医疗、,GE,交通、,GE,能源设施、,GE,水处理、,GE,油气、,GE,能源、,GE,消费者工业、,GE,器材、,GE,照明、,GE,电力配送。,在美国,福布斯,杂志,2012,年全球企业,2000,强排名全榜单中,,GE,名列第,3,位。,Business English,Reading,Describing People,Meet Phil Knight,Phil Knight is the founder and CEO of Nike,a famous sports and fitness company.He is from,Oregon,USA,.He is 65 and is a very rich man.He is married,and his wifes name is Penny.They have two sons and one daughter.Knight loves sport,including tennis,running and golf.He also likes fast cars.He says,I love the fact that Nike is about sports.He has a,tattoo,of the Nike logo on his left leg.,Knights ad agency is Wieden&Kennedy.At his first meeting with Wieden,Knight said,Hi,Im Phil Knight.And I hate advertising.But they are still partners after 21 years.At meetings with Wieden,Knight is relaxed and tells jokes.He wears blue jeans,a T-shirt and,suit jacket,and a pair of Nike shoes.,Knight is interested in Asia,especially Japan.His office is full of objects from Asia.It is in Nikes World Headquarters in Beaverton,Oregon.,Oregon,USA,Tattoo,Blue jeans&suit Jacket,Suit jacket,for men,Suit jacket,for ladies,Jeans coat,Mens jeans,Womens jeans,Task,Business English,Phil Knight,Age,Nationality,Family,Job,Type of company,Interest,65,American,Married;2 sons and 1 daughter,CEO of Nike,Sports and fitness company,Sports:tennis,running and golf,Asia:especially Japan,Task,Business English,Tick the correct sentences.Correct the mistakes in the other sentences.,Phil Knight is the head of Nike.,He isnt rich.,Knight is married with two children.,His wifes name is Penny.,Knights tattoo is on his right leg.,Wieden is in advertising.,Knights office is full of objects from Austria.,Knights office is in California.,He is very rich.,He has three children.,On his left leg.,From Asia.,Beaverton,Oregon.,Business English,Language,Focus 1,to be,I,am,(I,m,),You,We,They,are,(You,re),(We,re,),(They,re,),Spanish,He,She,It,is,(He,s,),(She,s,),(It,s,),I,am not,(I,m not,),You,We,They,are not,(You,arent,),(We,arent,),(They,arent,),Italian,He,She,It,is not,(He,isnt,),(She,isnt,),(It,isnt,),Business English,Complete the information about Ingrid with short forms of the verb,to be,.,My name_Ingrid.I _ a graphic designer.I _ German,and I _ from Munich.,I_married with two children.They _ both in high school.,Their school _near my office.,My husband_an engineer.We_interested in,travel and the cinema.,My sister _an accountant.,s,am,am,m,am,are,is,is,are,is,Task,Business English,Complete the sentences with negative forms of“,to be”.,Im Russian,but _from Moscow.,Theyre Japanese,but _ from Tokyo.,Hes German,but _ from Munich.,Im in sales,but _ the manager.,Youre in Poland,but _in Warsaw.,Her name is Sophia,but _Italian.,I am not,I am not,he is not,I am not,you are not,she is not,Task,Business English,Match the questions answers about Sergio.,1.Are you Spanish?,2.Are you a sales manager?,3.Are you married?,4.Is your wife a manager?,5.Is she Italian?,No.Im a financial analyst.,No,shes Polish,No,Im Italian,No,shes a lawyer.,Yes,I am.Thats a picture of my wife.,Task,Business English,Speaking,Work in pairs.Ask and answer questions about Ingrid.,Is Ingrid French?,No,she isnt.Shes German.,Is Ingrid a doctor?,Does she come from Munich?,No,she isnt.Shes a graphic designer.,Yes,she does.,Is she married?,Yes,she is.,How many children does she have?,2.,Are her children both in university?,No,they arent.,They are both in high school.,Is her childrens school far away from her office?,No,it isnt.,Its near her office.,Is her husband a manager?,No,he isnt.hes an engineer.,What are they interested in?,They are interested in travel and the cinema.,Is her sister an accountant?,Yes,she is.,Business English,Language,Focus 2,We use,a,before words with a consonant sound such as b,c,d:,a receptionist,.,We use,an,before words beginning with a vowel sound such as a,e,i,o:,an astronaut,.,We do,not,use,a,or,an,with plural nouns:,They are architects,.,We use question words such as,what,who,and,where,to ask for information.,What,s your job?Im a lawyer.,(Not,Im lawyer,),Who,s your boss?,Where,are you from?/Wheres he from?,Whats,your job?Im an engineer.,Business English,Write the jobs from the box under the correct heading.,trainee accountant executive optician lawyer,analyst director architect manager consultant,engineer doctor pilot,a,an,trainee,accountant,executive,optician,analyst,director,lawyer,architect,manager,consultant,engineer,doctor,pilot,Task,Business English,Listening 1.6,Three people talk about their jobs.Listen and complete the chart.,Pierre,Olga,Anna,1.What is his or her job?,an engineer,2.Where is he or she from?,Switzerland,3.Where is his or her office?,Zurich,Poznan,4.Who is his or her boss?,Eugenia,an architect,Irene,Russia,Moscow,a lawyer,Poland,Alex,Business English,Listening 1.7,Listen to three conversations.Mark each statement,true,or,false,.,Conversation one,1.Patrick is a sales assistant.,2.Diana Vincent is a sales manager.,Conversation two,3.Hiroshi Ito is Mayumis assistant.,4.Dan Marshall is in finance.,Conversation three,5.Jimmy is pleased to meet Dave.,6.Business is good.,true,false,false,false,true,false,Business English,Listening 1.7,Listen to three conversations and fill in the missing words.,Conversation one,A Hello._ Patrick Keller._ the new sales assistant.,B Oh,hello _ to meet you.Im Diana Vincent.,Conversation two,A Good morning.My _ Hiroshi Ito._is Mayumi Nitta,my assistant.,B Nice to _you both.Im Dan Marshall from Marketing.,Conversation three,A Hello,Jimmy.,B Hi,Dave.,A _ to see you again.,B You,too._?,A Not too good.,B Oh,really Sorry to hear that.Whats the problem?,Im,Im,pleased,names,This,meet,Good,How is business,Business English,Case Study,Background,You are at an international conference in Hawaii.,Your company has a new office in a foreign country.,You want a,manager,for the office.,Find out information about people at the conference.,Speaking Task,Complete the card with information about yourself.Invent information if you wish.,Introduce yourself to the other people at the conference.Use the words to make questions.,What/name?,Where/from?,What/job?,Where/office?,How/business?,3.Make notes about the people you meet.,4.Talk in pairs about the people you met at the conference.,Name:,Job Title:,Address:,Company Name:,Business English,Writing Task,Choose two interesting people from the,conference and write a short e-mail,about them to your boss.,telling him how the conference is like;,describing to your boss the two people,you met there;,saying how useful they could be to your,company,Business English,Hi,Dave,The Sales Conference is very exciting,and Hawaii is a great place for sightseeing.,I met two interesting people at the conference.One is Barbara Grunewald from Germany.She is a sales manager of CBT Systems GmbH.Her office is in Hamburg.The other one is Adam Bota from Debrecen,Hungary.He is a sales manager of Cyberfair,which sells furniture for hi-tech offices.Both of them say that business is good with them at the moment.,I think both Mr.Bota and Ms.Grunewald are very good business contacts.Moreover,if we are to open new offices in Debrecen and Hamburg,they can be ideal candidates for the positions.,Best regards.,Steve,(110 words),Business English,Unit 1 Introduction Summary Sheet,We us,a,before words with a consonant sound such as b,c,d:,a receptionist,.,WE use,an,before words beginning with a vowel sound,such as a,e,I,o:,an astronaut,Accountant,Cashier,Analyst,Telephone operator,Technician,Consultant,Graphic Designer,Receptionist,Personal Assistant,A person who takes and gives out money in a bank or shop,A secretary who works for one person,organising their work,meeting etc,Some one whose job is to prepare and check financial,records for a company or person,One whose occupation requires training in a specific techincal,process,An office worker employed chiefly to receive visitors and answer,the telephone,Someone who works on a telephone switchboard,who you,can call for help,An expert who studies financial data and recommends financial,acitons,One that gives expert of professional advice,One who uses the art of combining pictures,words and decoration in the production of books,magazines,etc,-an,Brazil Brazilian,Germany German,Italy Italian,Russia Russian,-ese,Japan Japanese,China Chinese,Others,France F
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