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大学四级阅读选词填空.doc

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大学英语四级阅读选词题 Passage One Many students are generally willing to study very hard for long hours. This is an excellent characteristic, but it is often an (47) method of study. An efficient student must have enough sleep, enough food and enough rest and (48) . Every day you need to take a walk or play basketball or ping-pong or sing a song or do something you find relaxing. Every now and then you need to go out with friends, see a movie, and visit some (49) spots. When you return to your studies your mind will be (50) and you’ll learn more. Shorter, more intense study sessions are more effective than endless hours of nodding over your books.   Finally, be realistic. If you set (51) goals for yourself you can only be disappointed in your (52) . Psychologists have determined that learning takes place this way: first, you make a lot of progress and you feel very happy. Then your language ability seems to (53) the same; you believe you’re not learning anything at all and you feel very disappointed with yourself. This period can last for days or even weeks, but you must not be discouraged. At some (54) your language ability will again take another big (55) and you’ll see that you really have been learning all along.   Perhaps we can say that learning English is like taking Chinese medicine. We don’t mean that it’s bitter — in fact, if you get enough sleep, food, rest and relaxation, studying English can be very enjoyable. We mean that, like Chinese medicine, the (56) of your study come slowly but surely. Don’t give up along the way. Learn slowly, slowly every day and the effects will come — like Chinese medicine. A) relaxation              I) effects B) step                J) progress C) achievement            K) inefficient D) jump               L) impossible E) scenic              M) stay F) refreshed             N) disappointed G) point              O) enjoyable H) really Passage Two The English language is the lingua franca of business to an extent not imaginable even a decade ago. Threequarters of the world’s mail, (47) and cables are in English. And each of those (48) is growing.    English is now the official language of a number of (49) companies. The EFTA organization has English as its official language (50) the fact that none of its six member countries uses it as a native language. The European Community (EC), by contrast, so (51) its affairs by using all nine official languages that 60% of its administration (52) goes on translation and interpretation, despite the fact that most of its staff speak English or French.    The first foreign language the Japanese learn is English. Every Japanese child who finishes secondary school will have had an (53) of eight years of English language instruction, for a total of 1 000 hours. There are over 700 English language training schools in Tokyo alone, as many as there are in all of England. A further 13 000 Japanese students (54) courses, many of which emphasize language as well as technical skills, in America. The (55) of Japanese managers able to speak other European languages is far greater, that is a major factor in (56) Japanese firms to Britain rather than anywhere else in the EC. A) budget         B) telexes        C) foreign         D) shortage E) figures         F) international     G) overall         H) undertake I) transmitting      J) complicates     K) average        L) simplifies M) attracting       N) despite      O) total Passage Three Advertising informs consumers about new products available on the market. It gives us information about everything from shampoo to toothpaste to computers and cars. But there is one serious problem with this. The “information” is actually very often “misinformation”. It tells us the products’ (47) but hides their disadvantages. Advertising not only leads us to buy things that we don’t need and can’t (48) , but it also (49) our sense of reality. “Zoom toothpaste prevents cavities and gives you white teeth!” the advertisement tells us. But it doesn’t tell us the complete truth: that a healthy (50) and a good toothbrush will have the same effect.   Advertisers get psychologists to study the way consumers think and their reasons for choosing one (51) instead of another. These experts tell advertisers about the (52) of fear and self-image. They also inform them about recent studies with colours and words. Psychologists have found that certain colours on the (53) of an attractive products will cause people to reach out and take that package instead of buying an (54) product with different colours. Also, certain words attract our attention. For example, the words “new,” “improved,” “natural,” and “giant size” are very (55) and seem to pull our eyes and hand toward the package. Many people believe that advertising does not affect them. They know that there is freedom to choose, and they like to think they make wise choices. Unfortunately, they probably don’t realize the powerful effect of advertising. They may not clearly understand that advertisers spend billions of dollars each year in (56) competition for our money, and they are extremely successful. Do you believe that ads don’t influence your choice of products? Just look at the brands in your kitchen and bathroom. A) message                I) diet B) benefits                J) afford C) outstanding              K) brand D) package                L) acquire E) aggressive              M) popular F) identical                N) emotion G) consumers              O) motives H) confuses
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