资源描述
王 雨 珠 25岁
邮箱:swingzhu545@ 或 rainnyzhu545@
联系电话: 13912863962
作品集:
应聘职位:
资深AE/AM/文案策划
企业推广部门 策划
工作经验
2007.7-2008.11:
广州市蓝色创意广告有限公司-上海(广州4A) 职位:策划
※ 服务客户:
万科_魅力之城、万科_精装生活系、坤和_山水人家、城开_玫瑰绅城、金河_名人世家。
※ 工作内容:
·撰写阶段推广策略,并现场提案;
·创意文案,作品包括平面广告、楼书、软文;
·把控项目进程、监控竞品、定期生成总结报告(AE工作,具体内容见下);
·撰写创意简报,组织创意会议,协调创意、客户、策略、制作四方关系(AE工作)。
·向客户总监、创意总监直接汇报。
※ 请点击 查看作品
2006.4-2007.7: 上海深思域房地产策划有限公司 职位:客户执行/AE
※ 服务客户:华润置地_上海滩花园
※ 工作内容
·把控时间。包括制定计划和终端执行。
·把控稿件。保证其符合阶段策略,保证其符合一切修改。
·沟通协调。对象为客户、创意、策略、制作四个方面。
·监控对手。定期收集竞争对手推广动作以及销售情况,踩盘,生成报告。
·总结汇报。包括周会议题与纪要、每月总结、年度总结。
·客户关系。与项目总监、人事经理(代表投资者)定期商讨,及时应变。
※ 服务评价:华润对本人给予高度评价,邀请本人加入新的广告公司。
※ 离职原因:领导离开公司后,推荐本人进入蓝色创意广告公司。
教育经历
·2002-2006:上海大学-广告系(统招全日制) 所学课程着重推广策略,同时保证美学修养。以广告学、传播学、市场营销为主,辅以素描、色彩等美术课程。
·1999-2002:江苏省如东县高级中学(国家重点)
语言及计算机能力
·国家英语六级证书,英语商务环境中沟通流畅。
·熟练操作 WORD、POWERPOINT、EXCEL、PROJECT等OFFICE软件已达6年。
·爱好摄影,熟练运用PHOTOSHOP,具有优良审美能力。
·精于利用网络资源。
为什么选择我
·具有代理公司工作经验,了解客户所需,卖稿能力出色。
·曾担任创意工作,与创意部沟通更流畅。
·能够独立的处理问题,在此基础上接受指导。
·认真并且具有创新精神。大学期间曾获得二等奖学金,从事copy半年,一切作品请见
·三年客服经验,可以协调一个工作团队。
·适应出差。
Aring Wong
age:25
Contact Info:
E-mail: swingzhu545@ OR rainnyzhu545@
TEL: 13912863962
Personal works collection:
Objective:
Senior AE/ AM in Agency
Strategy at Promotion Department of Enterprises
WORK EXPERIENCE:
Blue-advertising (Shanghai) Limited (4A in Guangzhou)
July 2007 – November 2008
Position: Strategy
Client served: Vanke The Glamorous City, Vanke Comprehensive Home Solutions, Canhigh Park Home, Urban Development Rosetown, G.River Celebrity Villa.
Responsibilities:
·Daily work as an account executive, reporting to the account director;
·Designed, developed and implemented advertising campaigns;
·Act as a copywriter in some projects,you can find my work on the blog.
·Please click here , to see works I did.
SENSE Marketing Strategy Limited Company
April 2006 – July 2007
Position: Account Executive
Client served: China Resources Land (Shanghai) Limited
Responsibilities:
·scheduling;
·Coordinating activities with concerned departments, such as account, creative, production, finance, and research;
·Take part in making strategy;
·Gradualness summary report;
·Handle customer relationships.
EDUCATION:
SHANGHAI UNIVERSITY (211 key projects of the National University )
- BA in Advertising 2002-2006
· The majority focus on cultivating standard basis of strategy for the students.
RUDONG HIGN SCHOOL (National Key Senior High School)
1999-2002
MERTS:
·Strong and persuasive interpersonal skills;
·Thinking independently and highly motivated;
·Respond well in high-pressure atmosphere;
·team work spirit;
·Highly adept in creative ideas, fond of writing;
·Please click here to see copywriting, strategy and other materials:
SKILLS:
·English: Cet-6, good oral English.
·Able to adeptly use all application in Microsoft Office.
·Fond of photography and skilled in using Photoshop.
·Knowledgeable on internet operations.
References available upon request.
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