创业画布Business Model倪云华精益创业画布精益创业画布 Lean Startup Canvas1.客户洞察客户洞察2.需求需求/问题问题/机会机会3.解决方案解决方案/产品产品4.独特价值定位独特价值定位5.竞争优势竞争优势9.战略目标和举措战略目标和举措CustomerProblemSolutionUnique ValueCompetitiveSegmentationPropositionAdvantageKey&TargetMetrics/StrategyActivity6.推广推广 Marketing/Chann el&Sell种子用户种子用户替代方案替代方案/竞争对手竞争对手Alternative传播点传播点 Impressive Concept7.收入来收入来源源 Revenue Stream8.成本结成本结构构 Cost Structure