商务英语基础Unit9EstablishingBusinessRelations.ppt

单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,商务英语基础Unit9EstablishingBusinessRelations,商务英语基础Unit9EstablishingBusinessRelations商务英语基础Unit9EstablishingBusinessRelationsThe Source of the Clients Information and Details1.Bank2.Business Organizations such as Chamber of Commerce in Foreign Countries,Chinese Commercial Counsellors Office in Foreign Countries,Business Houses of the Same Trade etc.Unit 9 Establishing Business Relations 2,The Source of the Clients Information and Details,1.Bank,2.Business Organizations such as Chamber of Commerce in Foreign Countries,Chinese Commercial Counsellors Office in Foreign Countries,Business Houses of the Same Trade etc.,Unit 9 Establishing Business Relations,2,4.The Introduction from the Business Partners or Self-introduction of the Clients,3.The Fair,3,5.Advertisements,TV,Internet,Newspaper,4,Listening,Speaking,Business Reading,Grammar,Practice Exercises,Homework,Unit 9 Establishing Business Relations,5,Listening,（,A),1.This is John Carter calling from Toys International Company Limited.,2.Are they available for export for the time being?,3.Were represented for this series in the North America market.,4.If you have any other questions,please let me know.,5.Its really nice talking to,you.,6,Mr.Carter,：,Hello,Mr.Zhang?,Mr.Zhang:,Yes,_1_ that?,Mr.Carter:,This is John Carter calling from,Toys International Company,Limited.We met at the Guangzhou,Trade _2_.,Mr.Zhang:,Oh.How have you been,Mr.Carter?,Mr.Carter:,Im _3_,thank you.Im calling,to say we have _4_ in your,product“Mini-Mons”.Are they,available for export for the time being?,Mr.Zhang:,Oh,Im sorry.You cant buy Mini-,Mons from us_5_.Were represented,for this series in the North America market.,whos,Fair,fine,interest,directly,Listening,（,B),7,Mr.Carter:,I see.Would you tell me whom I should,_6_ then?,Mr.Zhang:,Yes.Yonghe Trading Company represents us in,your _7_.You may contact Mr.Li Ming,the _8_ manager.,Mr.Carter:,May I have their address and phone number?,Mr.Zhang:,The address is 1259 8th street,Manhattan,New,York.The phone number is(212)666-0554.,Mr.Carter:,Thank you very much,Mr.Zhang.,Mr.Zhang:,Youre _9_.If you have any other,questions,please let me know.And I hope we,can trade in other _10_ direct in the future.,Mr.Carter:,I hope so,too.Its really nice talking to you.,Goodbye.,Mr.Zhang:,Goodbye.,contact,region,sales,welcome,series,8,Listening,（,C),What kind of product does Mr.Carter want to import?,Are they available for export for the time being?,Why cant Mr.Carter buy this product from Mr.Zhang Dong direct?,Whom should Mr.Carter contact then?,Mr.Li Ming,the sales manager in Yonghe Trading Company.,Because they are represented for this series in the,North America market.,No,they,arent,Mini-Mons,9,Speaking,Situation,：,Now Mr.Black is visiting the sample room of,Xiwang Foodstuffs Factory,and,Mr.Lin,a director,is accompanying him.,The following may be useful:,Here is our sample room.,We are interested in,find a good market,How about?,Shall we talk about the details?,10,Business Reading,(1)Self-studying Activity,1.What are the main procedures of entering into business relations?,Answer,2.Where can you obtain all the information possible about the firm you are about to do business with?,Answer,Read the text within 5 minutes with three Pre-reading Questions:,3.What is the three Cs of credit?,Answer,11,2.Banks,the Chamber of Commerce,the Chinese Commercial Counselors Office in foreign countries or other inquiry agencies.,1.,To obtain the name and address of the company;,To write some letters to the parties concerned;,To make status inquires on the company;,To make a final decision.,Business Reading,3.Character,Capacity and Capital,12,(2)Choosing Game,Business Reading,Write“T”for true,“F”for false according to the text.,()1.Establishing business relations is the first step in foreign trade.,()2.When a trader wishes to build up business relations with others,its impolite to make status inquires.,()3.When taking up a bank reference,the trader neednt do through his own bank.,()4.The trader should make a correct judgment according to the three Cs of credit.,T,F,F,T,13,(3)Filling Game,Business Reading,1.Our firm is _ in India by Mr.Hall.,2.This store has an excellent _ for fair dealing.,3.Further information can be _ from our head office.,4.Many thanks for your reply to our _ of March 1.,5.I dont see any _ between the two problems.,6.Several cars are _ within this price range.,7.He is familiar with export _.,8.This company was in serious _ difficulties.,represented,reputation,obtained,inquiry,relation,available,procedure,financial,relation financial reputation procedure,available represented obtain inquiry,14,Business Reading,(4)Translation,1.The establishment of business relations is very important in foreign trade.,2.Everyone knows that status inquires are important and necessary in trade activities.,贸易关系的建立在外贸业务中很重要。,每个人都知道信用状况调查在贸易活动中是很重要又是很必要的。,15,Business Reading,3.So when a trader wishes to build up business relations with others,the most important thing is to obtain all the information possible about the firm he is about to do business with.,4.To obtain such information,traders usually apply to banks,the Chamber of Commerce,the Chinese Commercial Counselors Office in foreign countries or other inquiry agencies.,5.Having Completed the status inquires,the trader should make a correct judgment according to the three Cs of credit.,因此当一个贸易者想要及其他人建立业务关系时，最重要的事是获得他想及之做生意的企业的所有信息。,为了获得信息，贸易者通常会咨询银行，商会，中国驻国外商务参赞处或其他咨询机构。,信用状况调查后，贸易者应该根据三“,C”,原则作出正确的判断。,16,Grammar,1,2,3,4,5,6,7,8,9,17,Grammar,Translation,1.(,我们马上去，好吗,)_?I have a car outside.,Shall we go right away,18,Translation,2.You can get some information about foreign companies from_,_(,中国驻国外商务参赞处,).,the Commercial,Counselors Office in foreign countries,Grammar,19,Grammar,Translation,3._(,您能告诉我,)whom I should contact then?,Would you tell me,20,Grammar,Translation,4._(,我可以寄给您一份价目表,)for your reference.,I can send you a price list,21,Grammar,Choice,1.A hardworking man _ become a successful businessman,but a successful businessman _ be a hardworking man.,A.cant;can B.may not;can,C.cant;must D.may not;must,D,22,Grammar,Choice,2.You _ go right now if you want,but I think you _,because we have enough time.,A.must;may not B.must;cant,C.may;neednt D.may;mustnt,B,23,Grammar,Choice,3.-Why do you ask me to do the difficult work?,-Because you _ do such a thing and nobody else is fit for it.,A.would B.can,C.should D.may,B,24,Grammar,Choice,4.Mr.White _ be tired;he has been working for so long a time,but Mr.Epstin _ be tired;he has just begun to work.,A.may not;must B.must;may not,C.cant;must D.must;cant,D,25,Grammar,Choice,5.Its said that there are plenty of hotels in that town.There _ be any difficulty for you to find somewhere to stay.,A.wouldnt B.mustnt,C.shouldnt D.neednt,A,26,Practice Exercises,Translate the following sentences into Chinese.,1.I learned that you are the leading exporter of Chinese arts and crafts.,2.These products are of great interest to us.,我得知贵公司是中国工艺品的主要出口商。,我们对这些产品非常感兴趣。,27,Practice Exercises,3.I can send you a price list and a brochure of this series for your reference.,4.We specialize in audio-visual products,and we express our desire to trade with you in this line.,5.Im sure our business dealing will develop quickly and productively.,我可以寄给您一份价目表和商品手册，以供参考。,我们专门生产视听产品，愿及贵方开展这方面的业务。,我可以肯定我们之间的业务关系会发展得既快又富有成效。,28,Practice Exercises,Cloze.,Having obtained the name and address needed,we may write_1_ the party _2_ to establish business relation.In such letters,first,we usually tell the receiver how his name and address is _3_.Then,express our intention and introduce _4_,including our business scope,business principle,etc.Sometimes if necessary,give the name of a firm or a bank to whom reference can _5_.Asking for some samples,pricelists or an early reply to end our letters.Keep our letters simple,courteous and clear.,1.A.to B.in C.on D.about,2.A.concerning B.concerned C.concern D.to concern,3.A.obtain B.obtained C.obtaining D.to obtain,4.A.us B.we C.our D.ourselves,5.A.make B.making C.made D.be made,A,B,D,D,B,29,Practice Exercises,Writing,Background,：你方于,2008,年,8,月,5,日经德国汉堡汉森公司介绍，得知中国一,家服装公司名称和地址，为了及这家中国公司建立贸易关系，于是给该公,司发了一份信。,Hints:,执事先生：,承蒙德国汉堡汉森公司介绍，得知贵公司的名称及地址。现致函给您，期,望同贵公司建立业务关系。我们从事服装进口业务多年。我方对中国的各,种真丝服装颇感兴趣，如能收到你方产品目录和报价，将不胜感激。,如果你方价格及市价相符，我们相信，大笔交易可成。,Key Words:,德国汉堡汉森公司,Messrs.Hanson Co.Hamburg,Germany,我们从事服装进口业多年,We have been an importer of garments for years.,产品目录和报价单,catalogues and quotations,你方价格和市价相符,your prices are in line,大笔交易可成,important business can materialize,30,Practice Exercises,Gentleman:,Having obtained your name and address from,Messrs.Hanson Co.Hamburg,Germany.We are,writing you in the hope of establishing business,relation with you.,We have been importer of garments for many,years.At present,we are interested in various,kinds of Chinese silk garments and should,appreciate your catalogues and quotations.,If your prices are in line,we trust important,business can materialize.,We are looking forward to receiving your early,reply.,Yours faithfully,，,31,Homework,1.Read and recite the new words and expressions.,2.Read the text fluently.,3.Act as roles to make dialogues with your partners.,4.Search more knowledge about establishing business relations.,32,The end,33,Thank You,世界触手可及,携手共进，齐创精品工程,