高中英语 Unit 1(Advertising)- Words and expressions课件 牛津译林版必修4 课件.ppt

单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,Words and expressions I,Unit 1 Module 4,Module4,Unit 1,Advertising,Words and Expressions(1),1.,advertisement,1),n.,广告,television advertisement,commercial advertisement,2),advertise,vt,./vi.,做广告，登广告,The company is,advertising for,typists in the,newspaper.,If you want to sell your product,you must,advertise it.,3),advertiser n.,登广告者，广告客户,登广告招请,2,be/get used to(doing),sth,.,习惯于做某事,be used to do,sth,.,被用来,used to do,sth,.,过去常常,(,强调现在不这样了,),You used to drink,_?,usednt,you(didnt you),1 Is that the small town you often refer to?,Right,just the one where you know I _ for years.,（以前工作过）,2 This is a woman who _ long hours and traveling extensively.,（习惯于工作）,3 Cotton _ over 40%of the worlds textiles.,（用来做）,4 Used she(Did she use)to go to school by bike?Yes,she_.,used to work,is used to working,is used to make,used to/did,3.share(vi./,vt,.),分享,分担,公有,share(in),sth,with/among/between,那孩子和其他孩子一起分享玩具,.,The child shared his toy with other children.,为什么不和我们分担费用呢,?,Why dont you share the expenses among us?,那时我们俩公用一间小屋,We share a small room between us at that time.,好朋友应该同甘共苦,.,Good friends should share in joys and sorrows.,People often share their political views with their,parents.,有相同的感情（或想法,经历）,The two friends shared everything-they had no,secrets.,把自己的想法,(,经历或感情,),告诉某人,3,persuasive(adj.),能说服的；善于游说的；,persuade(v.),persuade,sb,.,(not)to do,sth,.,persuade,sb,into doing,sth,.,advise,sb,.to do,sth,.,try to persuade,sb,to do,sth,说服某人做,劝说某人做,(,未必成功,),Alice trusts you;only you can _ her to give up the foolish idea.,A.suggest B.advise,C.tempt D.persuade,D,a persuasive manner,晓之以理的态度,persuasive arguments,有说服力的论据,4.,promote(,vt,.),1),宣传推销,如何来推销这种产品你有什么好办法吗,?,Do you have any idea of how to promote this,product?,2),促进，提升（常与,to,连用）,be/get promoted,be promoted from to,我们的老师已被提升为校长了。,Our teacher has been promoted to headmaster.,3),Promotion(n.),促销,促销手段,促进,提升,5.intend(,vt,.),打算,;,有,的意图,;,打算,为,设计,1)intend to do,sth,.,今天我打算读完这本书。,Today,I intend to finish reading this book.,2)intend,sb,.to do,sth,./be intended to do,sth,.,打算计划要某人做某事,这次实验目的是为了测试学生的方向感,.,This experiment,is intended to,test the students,sense of direction.,3)intend+clause(should)do,Mr,Smith,计划让他儿子出国深造,.,Mr,Smith intends that his son(,should,)go abroad,for further study.,4)intend+,sth,+as/for,be+intended+as/for,我们打算把这篇新闻报道作为新生教材。,We intend this news report,as,a teaching,material for freshmen.,这本书是为初学者编写的。,The book is intended for beginners.,6.,claim,(,vt,.),(,根据权利,),要求,认领,声称,(n.)(,根据权利提出,),要求,索赔,对事物的权利,主张,A wallet has been found and can be claimed at the,managers office.,He claimed,to,have seen the Mona Lisa.,You are my sister,but that doesnt mean you,have,any claims,on,me.,I,make no claim,to understand modern art.,7.,aware(adj.),(,只做表语,),知道的,;,意识到的,awareness(n.),反义词,unaware,1)be aware of,作为一个老师,我应该知道学生想得到什么,?,As a teacher,I should,be very aware of,what my Ss want from me.,2)be aware that/,wh,-,我很清楚实验的危险多大,.,Im aware how dangerous the experiment is.,8.,what if,要是如何怎么办,even if,尽管,as if,好象（虚拟）,only if,只有,if only,要是就好了（虚拟）,1.She always talks to me _ she were my,sister.,2._ its quite late,well still have to,stay a little longer until we finish our work.,3._hes a cheat(,骗子,)?And then,I wondered why I did it.,as if,Even if,What if,4._,a teacher has given permission is,a student allowed to leave the room.,5._ I knew her name.,If only,Only if,9.cure(,vt,./vi.),(1),(,vt,.),治愈,治疗（常与,of,连用）,cure a disease/a patient,cure,sb/sth,of,sth,医生治好了老人的背痛,.,The doctor cured the old man of his backache.,(2),(,Cn,.),治疗法,治疗药,对策,An effective cure for the common cold has not yet been found.,ment,议论，评论，解释,There was a lot of comment about his behavior.,make,comment(s,)on/about,She,made helpful comments on,my work.,Have you,any comment to make,about the cause of the disaster?,no comment,无可奉告,11.trick(n.),戏法,诡计,(,vt,.),欺骗诈骗,1),play a trick/tricks on,sb,.=make fun of,sb,.,=make a fool of,sb,.=play a joke/jokes on,sb,.,2),trick,sb,.,into,sth,./doing,sth,.,那个淘气的学生经常捉弄同学,.,The naughty student often,play tricks on,their classmates.,卖主试图骗我买他的产品,.,The salesman tried to,trick me into,buying his products.,12.lead,(,vt,./vi.),带领,引导,led,led,leading,*lead,sb,.to sp,.,导游把我们带到那座寺庙,.,Our guide led us to the temple.,你沿那条街走就可以到达车站,.,The street led you to the station.,*,lead to,通向,导致,这桥直通那个小岛,.,This bridge leads to the island.,他的粗心导致了考试失败,.,His carelessness led to his failing in the exam.,lead,sb,to do,使某人,促使某人做某事,老师的话使他对近来的所作所为进行思考,The teachers words,led him to think,about,what he had done recently.,lead,sb,.in doing,sth,.,领导某人做某事,The party leads us in building our country.,lead an army,指挥,率领,lead a(,happy/busy/quite/simple,)life,过着,(,某种生活,),mit,(,vt,.)perform(a crime,foolish act,etc.),变形,:commi,tt,ed,，,commi,tt,ing,，,comm,its,犯,(,错误,),干,(,坏事,),commit a crime,/suicide/,murder,犯罪,/,自杀,/,杀人,;,A robbery was committed last night.,commit,sb,./oneself to,sth,./doing,sth,.,使,某人自己,不能不做某事,(,尤指自己,),承担义务,;,作出保证,;,承诺,The government has,committed itself to improving,health education.,政府承诺将改进健康教育,.,14 place n.,地点,;(,第,),位,v.,放置,安排,Dont place the bottle near the fire.,知识链接,give place to,让位于,in place,在原处,;,合适的,in place of,取代,take the place of,取代,place an order for,订购,Great emphasis is,placed on,education.,教育受到高度重视。,15,issue,n.,议题,;,发行,;,一期,v.,发行,颁布,What issue are Linda and her husband,arguing about now?,Have you read the latest issue of the,magazine?,The government issued a warning that,the strikers should end their action.,The book,_ yesterday,is well received,by the young.,A issue B issued,C issues D issuing,B,16,untrue,不真实的,;,不忠诚的,His words are always untrue.,She was untrue to her husband.,untimely,不合时宜的,unsocial,不好交际的,;,不合群的,unfold,打开,17,breath,气息,;,呼吸,hold ones breath,屏住呼吸,out of breath,气喘吁吁,上气不接下气,take a breath,呼吸,18,original,起初的,原来的,;,独创的,;,原版的,n.,原作,Our original plan wasnt very good.,He is an original composer.,I cant read Shakespeare in the original.,origin,n.,起源,;,出身,(,复数,),19,public,n./adj.,公众,;,大众的,The museum is open to the public except,on Monday.,in public,当众,;,在公共场所,the public,公众,public affairs,公众事务,public school,公立学校,21,campaign,战役,;,活动,a campaign against nuclear weapons,反对核武器运动,the air campaign,空中战役,a presidential campaign,总统竞选活动,22.,image,图象,;,形象,Slowly an image began to appear on,the screen.,Personal image is very important in the,music world.,在音乐界个人形象很重要。,23,service,(U/C),服务,帮助,(U)(,服务业的,),招待,服侍,;,使用,(,状况,),The government,aims to,improve public,services,especially education.,政府致力于改善公共事业,尤其是教育。,The ship will be taken,out of service,within,two years.,那艘船将在两年之内不再使用。,at ones service,随时为某人服务的,be of service to,sb,对某人有用,in service,当差,;,在职,;,在使用中,do/offer a service for,sb,为某人效劳,若你需要什么随时为你效劳,.,If you need anything,Im at your service.,1)The restaurant at the corner across the,street gives_.,A a good service B good services,C good service D services good,C,2)-Good morning,Grand Hotel!,-Hello,Id like to book a room for,the nights of the 18th and 19th.,-_.,A What can I do for you?,B Just a minute,please.,C Whats the matter?,D At your service.,B,24,fall for,sth,上,的当,;,对,信以为真,fall for,sb,爱上,;,倾心于,;,迷恋,(,某人,),fall behind,落后,Its a pity that most people_ the,advertisement and bought the goods,it advertised.,A fall for B fell into,C have fallen for D have fallen into,C,Words and expressions II,Unit 1 0f Module 4,13,recommend,(1),vt,推荐,介绍,recommend,sb,sth,/recommend,sth,to,sb,recommend,sb,for/as,Would you recommend a good dictionary _ me?,I recommend her _ your secretary.,He will recommend you _ the job.,to,as,for,(2)vt,劝,劝告,忠告,recommend,doing,sth,recommend,sb,to do,sth,recommend,that(,should)+do,我劝你坐地铁去,.,I recommend going by subway.,医生劝他长期休养,.,The doctor recommended him to take a long rest.,=,The doctor recommended he take a long rest.,recommendation n(1),介绍,介绍信,a letter of,recommendation,write,sb,a recommendation,(2),正式建议，提议,a (to,sb,.)(for/on/about,sth,.),The committee made recommendations to the board on teachers pay and conditions.,14,sales n,常用复数 销售额,销售量,sale,买卖,销售,大甩卖,a sale price,特价,a sale of summer clothes,夏季衣服大甩卖,for sale,出售的,待售的,on sale,出售,上市,He put his car up _.,They sell eggs _today.,_are up/down this month.,for sale,on sale,Sales,15,convenient,adj,方便的,便利的,合适的,sth,be convenient for/to,sb,It is convenient for,sb,.to do,sth,他家在车站附近,是个方便的地方,.,His house is a convenient place,near the station.,这种洗碗机对主妇来说很方便,.,This dishwasher is very convenient for/to house wives.,我们六点见面,方便吗,?,Is it convenient for us to meet at 6?,be convenient for,sth,靠近,The house,is for,several schools.,这座房子离几所学校都很近,convenien,ce,n.,at ones convenience,在某人方便的时候,for the convenience of,为了方便某人,We have provided seats,for the of,our customers.,Can you telephone me,at your,to arrange a meeting?,16,.,available,adj.,可利用的,可得到的,图书馆暑假期间可以使用吗,?,Is the library,available,during summer vacation?,只有一点钱可用于旅行了。,There is only a little money,available,for the trip.,这些衣服恐怕没你的尺寸了,.,These dresses are not,available,in your size,Im afraid.,17,various,adj.,She took the job,for various reasons,.,vary,v.,变化,variety,n.,各种各样，变化,a,variety,of/,varieties,of/,various,kinds of,各种各样的,There are a,variety,of/,varieties,of/,various,kinds of flowers in the garden.,More and more people choose to shop in a supermarket as it offers,a great variety of goods.,18,particular,:,特定的,特别的,特殊的,He gave no,particular reason,.,I still remember her,particular way of smiling,on that,particular evening,.,be particular,about/over,sth,.,挑剔的,;,难以满足的,她对她的穿着很挑剔,.,She is very particular about what she wears,.,I like fruit and apples_.,A.in particular B.particular,C.particularly D.A or C,D,particularly/especially,specially,交通很差,特别是在市中心,.,Traffic is bad,particularly in the city centre.,The ring was specially made for you.,这枚戒指是专门为你而做的,.,19.,determine(decide),1.We havent,determined,the date for the meeting.,2.The,determined,that he would never cheat in the exam.,3.Have you,determined when to go,abroad?,determine to do,sth,.=determine on/upon,sth,.,4.,He,determined,to learn Greek.,5.He determined to start early.,=He,determined on/upon,an early start.,be determined to do,sth,.,决心决定做某事,I am determined to succeed.,Tom is working hard because he is determined to pass the exam.,20.appeal to,：,move the feeling;attract,鲜艳的颜色能够吸引小孩。,Bright colors appeal to small children.,appeal to,sb,.for help,向某人恳求帮助,make an appeal to,sb,.for,sth,.,to do,sth,.,为某事向某人发出呼吁,The police made an appeal to small children.,Organizers appealed to the crowd not to panic.,.be concerned with,与,有关,涉及,;,be concerned for/about,对,担忧,/,担心,Her latest document(,记录片,)is concerned,_youth unemployment(,失业,).,He didnt seem in the least concerned _her safety.,They were more concerned _ how the other women had dressed.,about/for,with,with,The,meeting was concerned _ reforms and everyone present was concerned _ their own interests(,利益）,.,A.with;for B.with;with,C.for;about D.about;with,A,22,approach,(1)n,方法,途径,道路,所有通往机场的路都被雪所覆盖,.,All the approaches to the airport were covered with snow.,他提出一个学习外语的新方法,.,He presents a new approach to foreign languages.,(2)vi/,vt,接近,靠近,The time for graduation is approaching.,His work is approaching perfection.,