美的笔试题营销类英文B卷(蓝色纸).doc

美的集团2008校园招聘笔试 　 笔试试卷

美的集团
2008校园招聘

笔试试卷

海外营销类英文试卷
2.2专业难度
注：共25题，总分60分
2.2.2 B卷
Part1:Vocabulary
Directions: Each sentence below has one or two blanks, each blank indicating that something has been omitted. Beneath the sentence are five lettered or sets of words. Choose the word or set of words for each blank that best fits the meaning of the sentence as a whole. (1.5 points each)

1. In view of the fact that his enemies knew him as cheerful, his allies exhorted him, as a matter of self-preservation, to ------himself as taciturn.
A．disguise
B．transform
C．admit
D．consider
E．recognize

2. In Homer’s Iliad, Akhilleus, the greatest of all Greek warriors, is driven towards immortality by his own need for ------
A．conflict
B．epiphany
C．bloodlust
D．powerlessness
E．self-preservation

3. The ------which in later life he developed towards Charleston suggests that his ------childhood had left unsatisfied his need for a permanent home.
A．discomfort… humdrum
B．attachment … peripatetic
C．resignation … pedestrian
D．indifference … wily
E．passion … distraught

4. With a smirk, the ------ historian takes it as a professional obligation to parade human nature always as an object of ------
A．puerile … dignity
B．sardonic … mockery
C．diligent … study
D．practiced … distrust
E．veteran … reproach

5. Science and society are ------ collaborators: In the best of worlds we may achieve a very fine and finely negotiated partnership, and in the worst of worlds, ------ one by the other.
A．symbiotic… destruction of
B．antagonistic … amelioration of
C．trustworthy … exploitation of
D．uneasy … annihilation of
E．parasitic … indifference to

6. Rose was one of the children who observe and ------much, and now and then ------ their friends by a wise or confounding remark.
A．prattle … amuse
B．meditate … nonplusb
C．praise … displease
D．meddle … surprise
E．absorb … insult

7. Liberation from ------ community bonds is a ------ and honored theme in our culture exemplified by the Pilgrims’ storied escaped from religious convention.
A．vilified … monotonous
B．sanctified … repetitious
C．ossified … recurrent
D．consumptive … truthful
E．lax … brilliant

8. The language of the bureaucrats and administrators must needs be recognized as ----- of legal parlance, for there is no other way to explain its pedantic,------ and pernicious style.
A. an outgrowth … pervicacious
B. a visitation … rotten
C. a rejection … vitriolic
D. a permutation … heedless
E. a divagation … rapturous

9. What Spinoza says of laws is equally true of party-platforms-that those are strong which appeal to reason, but ----- which compel the assent both of reason and the common affections of mankind.
A. worthy
B. impregnable
C. relevant
D. base
E. insupportable

10. We must been to ----- sentences and to analyze the grammar of our text, for there is no----- to the grammar of poetry, to the nerve and sinew of the poem, if one is blind to the poetry of grammar.
A. limn … introduction
B. master … obstacle
C. subordinate … key
D. parse … access
E. osculate …clarity

Part 2 Reading Comprehension
Direction:In this section there are four reading passages followed by a total of fifteen multiple-choice questions. Read the passages and then mark your answers on your COLORED ANSWER SHEET. （3 points each）

TEXT 1
“Twenty years ago, Blackpool turned its back on the sea and tried to make i tself into an entertainment centre. ” say Robin Wood, a local official. “Now t he thinking is that we should try, to refocus on the sea and make Blackpool a fami ly destination again.” To say that Blackpool neglected the sea is to put it mil d ly. In 1976 the European Community, as it then was called, instructed member nati ons to make their beaches conform to certain minimum standards of cleanliness wi thin ten years. Britain, rather than complying, took the novel strategy of conte nding that many of its most popular beaches were not swimming beaches at all. Be cause of Britain’s climate the sea-bathing season is short, and most people don ’ t go in above their knees anyway-and hence can’t really be said to be swimming. By averaging out the number of people actually swimming across 365 days of the y ear, the government was able to persuade itself, if no one else, that Britain ha d hardly any real swimming beaches. 
As one environmentalist put it to me: “You had the ludicrous situation in w hich Luxembourg had mere listed public bathing beaches than the whole of the Uni ted Kingdom. It was preposterous.”
Meanwhile, Blackpool continued to discharge raw sewage straight into the se a. Finally after much pressure from both environmental groups and the European U nion, the local water authority built a new waste-treatment facility for the who le of Blackpool and neighbouring communities. The facility came online in June 1 996. For the first time since the industrial revolution Blackpool’s waters are safe to swim in.
That done the town is now turning its attention to making the sea-front me re visually attractive. The promenade, once a rather elegant place to stroll, ha d become increasingly tatty and neglected. “It was built in Victorian times and needed a thorough overhaul anyway, ”says Wood, “so we decided to make aestheti c improvements at the same time, to try to draw people back to it.” Blackpool rec e ntly spent about $1.4 million building new kiosks for vendors and improving seat ing around the Central Pier and plans to spend a further $ 15 million on various amenity projects. The most striking thing about Blackpool these days compared with 20 years a go is how empty its beaches are. When the tide is out, Blackpool’s beaches are a vast plain of beckoning sand. They look spacious enough to accommodate comforta bly the entire populace of northern England. Ken Welsby remembers days when, as he puts it,“ you couldn’t lay down a handkerchief on this beach, it was that c rowded.”
Welsby comes from Preston, 20 miles down the road, and has been visiting Bl ackpool all his life. Now retired, he had come for the day with his wife, Kitty, and their three young grandchildren who were gravely absorbed in building a san dcastle. “Two hundred thousand people they’d have on this beach sometimes.” Welsby said. “You can’t imagine it now, can you?”
Indeed I could not. Though it was a bright sunny day in the middle of summe r. I counted just 13 people scattered along a half mile or so of open sand Exce pt for those rare times when hot weather and a public holiday coincide, it is li ke this nearly always now.
“You can’t imagine how exciting it was to come here for the day when we w er e young.” Kitty said. “Even from Preston, it was a big treat. Now children don ’t want the beach. They want arcade games and rides in helicopters and goodness kn ows what else.” She stared out over the glittery water. “We’ll never see thos e days again. It’s sad really.”
“But your grandchildren seem to be enjoying it,” I pointed out.
“For the moment, ”Ken said. “For the moment.”
Afterward I went for a long walk along the empty beach, then went back to th e town centre and treated myself to a large portion of fish-and-chips wrapped in paper. The way they cook it in Blackpool, it isn’t so much a meal as an invita t ion to a heart attack, but it was delicious. Far out over the sea the sun was se tting with such splendor that I would almost have sworn I could hear the water h iss where it touched.
Behind me the lights of Blackpool Tower were just twinkling on, and the str eets were beginning to fill with happy evening throngs. In the purply light of d usk the town looked peaceful and happy — enchanting even — and there was an engaging air of expectancy, of fun about to happen. Somewhat to my surprise, I r ealized that this place was beginning to grow on me.

11. At the beginning, the passage seems to suggest that Blackpool ___.
A. will continue to remain as an entertainment centre
B. complied with EC’s standards of clearliness
C. had no swimming beaches all along
D. is planning to revive its former attraction

12. We can learn from the passage that Blackpool used to ___.
A. have as many beaches as Luxumbourg
B. have seriously polluted drinking water
C. boast some imposing seafront sights
D. attract few domestic holiday makers

13. What Blackpool’s beaches strike visitors most is their ___.
A. emptiness B. cleanliness C. modernity D. monotony

TEXT 2
Pundits who want to sound judicious are fond of warning against generalizin g. Each country is different, they say, and no one story fits all of Asia. This is, of course, silly: all of these economies plunged into economic crisis within a few months of each other, so they must have had something in common.
In fact, the logic of catastrophe was pretty much the same in Thailand, Mal aysia, Indonesia and South Korea. (Japan is a very different story. ) In each ca se investors——mainly, but not entirely, foreign banks who had made short-term loans——all tried to pull their money out at the same time. The result was a co mbined banking and currency crisis: a banking crisis because no bank can convert all its assets into cash on short notice; a currency crisis because panicked in vestors were trying not only to convert long-term assets into cash, but to conve rt baht or rupiah into dollars. In the face of the stampede, governments had no good options. If they let their currencies plunge inflation would soar and compa nies that had borrowed in dollars would go bankrupt; if they tried to support th eir currencies by pushing up interest rates, the same firms would probably go bu st from the combination of debt burden and recession. In practice, countries’ s plit the difference—— and paid a heavy price regardless.
Was the crisis a punishment for bad economic management? Like most cliches, the catchphrase“ crony capitalism” has prospered because it gets at something r eal: excessively cozy relationships between government and business really did l ead to a lot of bad investments. The still primitive financial structure of Asia n business also made the economies peculiarly vulnerable to a loss of confidence . But the punishment was surely disproportionate to the crime, and many investme nts that look foolish in retrospect seemed sensible at the time.
Given that there were no good policy options, was the policy response mainl y on the fight track? There was frantic blame-shifting when everything in Asia s eemed to be going wrong: now there is a race to claim credit when some things ha ve started to go right. The international Monetary Fund points to Korea’s recov e ry—— and more generally to the fact that the sky didn’t fall after all —— a s proof that its policy recommendations were right. Never mind that other IMF cli ents have done far worse, and that the economy of Malaysia —— which refused IM F help, and horrified respectable opinion by imposing capital controls ——also seems to be on the mend. Malaysia’s prime Minister, by contrast, claims full cr e dit for any good news——even though neighbouring economies also seem to have bo ttomed out.
The truth is that an observer without any ax to grind would probably concl ude that none of the policies adopted either on or in defiance of the IMF’s adv i ce made much difference either way. Budget policies, interest rate policies, ban king reform —— whatever countries tried, just about all the capital that could flee, did. And when there was no mere money to run, the natural recuperative po wers of the economies finally began to prevail. At best, the money doctors who p urported to offer cures provided a helpful bedside manner; at worst, they were l ike medieval physicians who prescribed bleeding as a remedy for all ills.
Will the patients stage a full recovery? It depends on exactly what you me an by “full”. South Korea’s industrial production is already above its pre-cr isi s level; but in the spring of 1997 anyone who had predicted zero growth in Korea n industry over the next two years would have been regarded as a reckless doomsa yer. So if by recovery you mean not just a return to growth, but one that brings the region’s performance back to something like what people used to regard as the Asian norm, they have a long way to go.

14. According to the passage, which of the following is NOT the writer’s opinion?
A. Countries paid a heavy price for whichever measure taken.
B. Countries all found themselves in an economic dilemma.
C. Withdrawal of foreign capital resulted in the crisis.
D. Most governments chose one of the two options.

15. The writer thinks that those Asian countries ___.
A. well deserved the punishment
B. invested in a senseless way at the time
C. were unduly punished in the crisis
D. had bad relationships between government and business

16. It can be inferred from the passage that IMF policy recommendations ___.
A. were far from a panacea in all cases
B. were feasible in their recipient countries
C. failed to work in their recipient countries
D. were rejected unanimously by Asian countries

17. At the end of the passage, the writer seems to think that a full reco very of the Asian economy is ___.
A. due B. remote C. imaginative D. unpredictable

TEXT 3
Human migration: the term is vague. What people usually think of is the per manent movement of people from one home to another. More broadly, though, migrat ion means all the ways——from the seasonal drift of agricultural workers within a country to the relocation of refugees from one country to another.
Migration is big, dangerous, compelling. It is 60 million Europeans leaving home from the 16th to the 20th centuries. It is some 15 million Hindus, Skihs, and Muslims swept up in a tumultuous shuffle of citizens between India and Pakis tan after the partition of the subcontinent in 1947.
Migration is the dynamic undertow of population change: everyone’s solutio n , everyone’s conflict. As the century turns, migration, with its inevitable eco n omic and political turmoil, has been called“ one of the greatest challenges of the coming century.”
But it is much more than that. It is, as has always been, the great adventu re of human life. Migration helped create humans, drove us to conquer the planet , shaped our societies, and promises to reshape them again.
“You have a history book written in your genes, ”said Spencer Wells. The bo ok he’s trying to read goes back to long before even the first word was written , and it is a story of migration.
Wells, a tall, blond geneticist at Stanford University, spent the summer of 1998 exploring remote parts of Transcaucasia and Central Asia with three collea gues in a Land Rove