世纪商务英语——外贸函电unit4-PPT课件.pptx

LOGOBasic Knowledge ConcernedLetter-writing GuideOther Commonly Used Expressions and Sentences Sample Letters Practical Training Part One Part Two Part Three Part Four Part FiveContentsContentsLOGOPart OnePart OneAn offer is a promise to supply or buy goods on the terms and conditions stated.In an offer,the offeror not only quotes the price of the goods he wishes to sell or to buy but also indicates all necessary terms of transactions for the offerees consideration and acceptance.A quotation is not an“offer”in the legal sense.A quotation is merely a notice of the price of certain goods at which the sellers are willing to sell.It is not legally binding as a firm offer if the sellers later decide not to sell.The price is subject to change without previous notice.However,if a quotation is made together with all necessary terms and conditions of sales,it amounts to an offer.So,these two words are sometimes confusing in use.1.Offer and Quotation(1)(2)LOGOPart OnePart One(1)An offer is a response made in reply to an inquiry or an expression made voluntarily with a view to expanding business.An offer may be made by a seller or a buyer.(2)A bid refers to the offer made by the buyer.It has the same features as any offers made by the seller.2.Offer and Bid LOGOPart OnePart One(1)A firm offer is a promise to sell at a stated price and condition within a stated period of time(a certain time limit).It usually contains such expressions as“for acceptance within.days”,“firm offer”,“be valid before.”,etc.The firm offer creates a power of acceptance permitting the offeree by accepting the offer to transform the offerors promise into a contractual obligation.Thus,once it has been accepted it cannot be withdrawn.(2)A non-firm offer is an offer made without engagement.It is subject to confirmation by the seller after being accepted by the buyer.It usually contains the words“subject to our final confirmation”,or similar qualifying words.Nowadays,a non-firm offer is usually taken as an inducement to offer rather than an offer.3.Firm Offer and Non-firm OfferLOGOPart OnePart One A satisfactory offer usually includes the following:(1)an expression of thanks for the inquiry,if any(2)the name of commodities,quality,quantity,packing and specifications(3)the details of prices,discounts and terms of payment(4)a statement or clear indication of what the prices cover(5)the date of delivery(6)the period for which the offer is valid 4.The Contents of an OfferLOGOPart TwoPart TwoSteps/ContentsTypical ExpressionsFor letters making offers1.Expressing your thanks for the inquiry,if anyWe thank you for your inquiry of.and are pleased to quote as follows.我们对贵公司的询盘表示感谢并愿意提供以下产品的报价Thank you for your inquiry and for your interest in our products.感谢贵公司的询盘以及对我方产品的兴趣Many thanks for your inquiry of.谢谢贵公司的询盘See also Unit 2 and 3 for other expressions.LOGOPart TwoPart TwoSteps/ContentsTypical Expressions2.Indicating all the details of the goods and the main terms of transaction as requestedAs requested by you on August 7,2007,we take pleasure in making you the following offer:.应贵方2007年8月7日的询盘,我们很高兴向贵方发盘如下:As a result of the favorable supply situation we are able to offer you a firm offer,for immediate delivery.由于供货情况很让人满意,我们可以向贵方报现货供应的实盘Unless otherwise stated or agreed upon,all prices are net without commission.除非另行规定或双方同意,所有的价格都是净价,不含佣LOGOPart TwoPart TwoSteps/ContentsTypical Expressions2.Indicating all the details of the goods and the main terms of transaction as requestedPacking charges are included in the price,and we can make delivery whenever you wish.价格已含包装费,并且我们随时可以交货Please note our standard terms and conditions on the reverse side of this quotation.请注意我们列在本报价后面的交易条件We can ship your order within 3 weeks upon receipt of your order.我们能在收到订单后三周内寄出货物This offer is subject to your acceptance within 7 days.此盘以贵方在7天内接受为有效LOGOPart TwoPart TwoSteps/ContentsTypical Expressions3.Indicating the period for which the offer is valid if it is a firm offer,or remarking to the effect that the offer is made without engagement This offer is firm,subject to your reply reaching us before 5 p.m.September 28,our time.此盘为实盘,我方时间9月28日下午5点前复到有效This offer is subject to final confirmation.此报盘以最后确认为准We must stress that this offer can remain open for three days only.我们必须强调此报盘只在3天内有效This offer is subject to being unsold/prior sale.以未出售为有效LOGOPart TwoPart TwoSteps/ContentsTypical ExpressionsPlease let us have your order by March 31,as this price concession will not apply after that day.请在3月31日前下订单,因为这个让价在那天之后就结束了As requested,we are pleased to quote you without engagement the followings:按要求,我们很高兴向你方报无约束的虚盘如下:The high quality of our products,which has won popular approval,could not be acquired at the same prices from elsewhere.我们的产品质量优异,受到了广泛的欢迎,如想以同样价格从别处购买这样的产品恐难达成It would be to your great interest to make a trial of these goods.试用一下这些商品,你们会大感兴趣的LOGOPart TwoPart TwoSteps/ContentsTypical Expressions4.Making favorable comments on the goods themselves and the prices or drawing the customers attention to other products likely to interest the buyer(It is not necessary the case however.)In view of the heavy demand for this line,we advise you to order as soon as possible.考虑到这种商品的需求很旺,建议你们尽快下订单As the prices quoted are exceptionally low and likely to rise,we would advise you to place your order without delay.由于所报价格格外地低,并且很可能还会上涨,我们建议贵方不要犹豫,赶紧订货In spite of the rising production costs,our prices have remained stable.尽管生产成本不断增加,我们的价格仍然保持稳定We can offer you a wide range of sizes and types from our stock.我们可以向贵方现货供应各种尺码和类型的商品LOGOPart TwoPart TwoSteps/ContentsTypical Expressions5.Expressing your hope for an order May we expect a trial order from you while prices are greatly in your favour?如果我方价格合适,不知贵方是否愿意试订?We trust you will find our quotation satisfactory and look forward to receiving your order.相信您会对我们的报价满意盼订货We look forward to receiving your order soon.盼尽早收到贵方订单We are sure that these goods will meet your requirements,and we look forward to your first order.我们相信这些商品会满足你们的要求,并期待你们的第一份订单We look forward to the pleasure of serving you.期盼能为您服务LOGOPart ThreePart ThreeExpressions (1)1.(make an)offer,submit an offering 发盘2.firm offer 实盘3.subject to.以为准4.hold an offer open,keep an offer open 留盘5.withdraw an offer 撤回一项发盘;cancel an offer 撤销一项发盘6.alter an offer 变更发盘7.extend an offer 延长发盘有效期ply with ones request 按照某人的要求9.as requested 按照要求;as stated 如所述;as agreed 如约定10.specifications 规格LOGOPart ThreePart ThreeExpressions (2)11.offering period 发盘有效期12.under separate cover,by separate mail 另封;另邮;另寄13.current price 现价;market price 市价;buying price 买价;selling price 卖价;net price 净价;retail price 零售价;wholesale price 批发价 price without commission 不含佣净价15.offer from stock 供现货;have goods in stock 有现货16.make delivery 交货17.without engagement 无约束18.in view of.鉴于;考虑到19.quotation sheet 报价单20.as per attached list 见附页LOGOPart ThreePart ThreeTypical Sentences (1)1.It is our usual practice to supply new customers with our goods for payment within one month from date of invoice,in the first instance,and later to extend this term to three months.2.We cannot consider these prices firm for an indefinite period because of the situation on the coffee market.3.This offer is firm subject to your immediate reply,which should reach us not later than the end of this month.There is little likelihood of the goods remaining unsold once this particular offer has lapsed.4.The offer will remain firm until March 31,2007 beyond which date the terms and prices should be discussed anew.5.As requested,we are offering you the following,subject to our final confirmation.6.As our market is now somewhat slow and prices are generally low,you are very fortunate in making purchase at this time.LOGOPart ThreePart ThreeTypical Sentences (2)7.We are pleased to inform you that there are 50 tons of walnuts now available for export.8.We are pleased to notify you that the whole of our extensive stock of silks,velvets,ribbons,mantles,shawls,woolen and cotton goods,is now on sale at prime cost.9.Referring to your letter dated July 10 in which you inquired for plastic toys,we have pleasure in cabling you an offer as follows.10.We are glad to have received your letter dated November 14 for our bicycles.In reply to your inquiry,we are pleased in making you the following offer.11.We are making you,subject to your acceptance reaching us not later than September 15,2007,the following offer.12.We have here cabled you a firm offer until May 31,2007.13.We recommend that you take prompt advantage of this offer,which is firm for three days until July 31,2007.LOGOPart ThreePart ThreeTypical Sentences (3)14.We are making you a firm offer of 30 metric tons Walnut meat at Euro2500 per metric ton CIF European main ports for November shipment.15.In reply to your inquiry of yesterday,March 5,2007,we have pleasure in offering you these at the very low price of HK$11000 per M/T CIF Stockholm,packed in ordinary gunny bags.16.We regret to inform you that we do not have in stock the goods in the desired quality.17.Owing to the increased demand for this type of car,our stocks have run very low.18.As prices are steadily rising we would advise you to place your order without delay.19.Thank you for your inquiry of September 4 informing us that you find our canned meat satisfactory and that you are considering placing a trial order with us.20.Further to our letter of December 12,we now offer you,without engagement,our various items as follows.LOGOPart FourPart Four Sample 1 A Non-firm OfferDear Sirs,We are pleased to receive your inquiry dated May 27,2007 and as requested1,we are sending you under separate cover,a copy of our catalogue,latest price list,together with our sample books.Details of our conditions of sales and terms of payment are stated therein2.Our cotton table-cloths are enjoying fast sales in the United States and Europe because they are both excellent in quality and reasonable in price.We are looking forward to your order.Yours sincerely,LOGOPart FourPart FourDear Sirs,Re:CopperWe acknowledge receipt of your letter of April 15,and confirm having faxed you today in reply,as per confirmation copy enclosed1.You will note from our fax that we are in a position to offer you 50 tons of copper at the attractive price of Stg.2 600 per ton CFR3 Shanghai for delivery within one month after your placing an order with us.Payment is to be effected by an irrevocable L/C in our favour,payable by draft at sight4 in Pounds Sterling in London.This offer is firm,subject to5 your immediate reply,which should reach us not later than the end of this month.There is little likelihood of the goods remaining unsold once this particular offer has lapsed.Yours faithfully,A Firm OfferSample 2 LOGOPart FourPart FourDear Sirs,In reply to1 your inquiry of May 2,2007 asking us to make an offer for our printed shirting2,we wish to confirm our cable dispatched on May 15,2007 offering without engagement3 the following:Article:No.9001 Printed ShirtingDesign:No.72435-2ASpecification:30*36Minimum Quantity:20000 yardsPacking:in bales or in wooden cases,at sellers optionPrice:US$_per yard CIFC 5%VancouverShipment:to be made in three equal monthly installments,beginning from August,2007Payment:by confirmed,irrevocable L/C payable by draft at sight to be opened 30 days before the time of shipment4We trust the above will be acceptable to you and await with keen interest your trial order.Yours sincerely,Sample 3 A Letter Confirming Non-firm Offer by CableLOGOPart FourPart FourDear Sir,We are glad to note from your letter of May 1,2007,that you,as an exporter of Chinese computers,are willing to establish a direct business relationship with us.This happens to coincide with our desire.At present,we are interested in Changhong Computer,Art.No.CH-0731,and would be pleased to take the initiative in making a bid1.Our bid for this item is US$400 per set CIF Lagos,inclusive of our 5%commission2.Shipment should be in June,2007.Should the price be found workable,and delivery date acceptable,we intend to place a large order3 with you.Your early reply would be highly appreciated.Yours faithfully,Sample 4A Buyers BidLOGOPart FivePart Five1.Put the following English into Chinese.(1)Beginning Training以为准(1)subject to.(2)hold an offer open,keep an offer open留盘(3)comply with ones request 按照某人的要求(4)specifications规格LOGOPart FivePart Five1.Put the following English into Chinese.(2)供现货；有现货(5)offer from stock,have goods in stock(6)without engagement无约束(7)in view of.鉴于;考虑到(8)quotation sheet 报价单(9)firm offer实盘LOGOPart FivePart Five1.Put the following English into Chinese.(3)如所述(10)as stated(11)Your inquiry is receiving our immediate attention and we hope to make you an acceptable offer in a few days.贵方询盘收到，我方正在处理当中，希望不日即可给你们发出可接受的报盘。(12)We thank you for your inquiry of July 6 and we are sending you,under separate cover,a sample of the product you requested together with our price list.谢谢贵方7月6日的询盘。我们特此另封寄出你们所要产品的样品及我方的价目表。LOGOPart FivePart Five1.Put the following English into Chinese.(4)关于贵方10月15日询问女士牛仔裤事宜，我们随函附上第213号报价单供你方考虑。希望贵公司认为我方价格是可以接受的。(13)With reference to your letter of October 15,inquiring for womens jeans,we enclose our quotation No.213 for your consideration and trust you will find our prices acceptable.(14)Our best offer is given below subject to our final confirmation.以下是我方最优惠报盘，此盘以我方最后确认为准。(15)We must stress that this offer is good for two days only because of the heavy demand for the limited supplies of these goods in stock.我方必须强调：由于本商品存货有限，需求较大，此盘有限期仅为两天。LOGOPart FivePart Five1.Put the following English into Chinese.(5)如果在三天内不接受，本报盘将会被撤回。(16)This offer must be withdrawn if not accepted within three days.(17)We have taken due note of your requirements for sugar but regret being unable to supply at this present time.We will certainly e-mail you as soon as there is any stock available.我们很了解贵方对白糖的需求，但很遗憾目前不能供货。将来能供货时，我方一定通过电子邮件和贵方联系。(18)This offer expires on August 20,2007.Your immediate reply by e-mail would be appreciated.本报盘有效期至2007年8月20日。如贵方能立即以电子邮件答复，我们将不胜感激。LOGOPart FivePart Five1.Put the following English into Chinese.(6)我们要指出的是，我方的报价还可能会在不通知贵方的情况下作调整。最后价格以贵方下订单时我们的确认为准。(19)We wish to state that our quotations are subject to alteration without notice and to our confirmation at the time of placing your order.(20)We regret to say that the goods requested by you are unavailable for the time being,and for this reason we refrain from making you an offer.很遗憾贵方所要的货物目前还没有，因此我们只好收回我方的报盘。LOGOPart FivePart Five2.Read the following letters and choose the best one from the given answers for the missing prepositions.to;at;of;with;in;on;for;from;onto;into;byLetter 1Dear Sirs,We confirm having received your inquiry of August 20(1)our gold pens CIF London.Complying(2)your request,we are making you a firm offer as follows:Commodity:Seagull Brand Gold PensSpecification:as per attached list Quantity:1000 dozenPacking:in cartons of 100 dozen eachPrice:(3)24 per dozen CIFC5 LondonShipment:during October/November,2007Payment:(4)confirmed,irrevocable L