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企业品牌战略代理合同范本八篇.docx

1、企业品牌战略代理合同范本八篇 文章一:企业品牌战略代理合同范本 中文: 《企业品牌战略代理合同》 甲方:(委托方) 地址: 法定代表人: 联系电话: 传真: 邮箱: 乙方:(代理方) 地址: 法定代表人: 联系电话: 传真: 邮箱: 鉴于甲方拟向乙方授权代理甲方企业品牌战略推广事宜,双方经友好协商,达成以下协议,并共同遵守: 第一条 代理范围 1.1 乙方接受甲方委托,负责代理甲方企业品牌的市场推广工作,包括但不限于广告宣传、形象塑造、推广活动策划等。 1.2 乙方应按照甲方的要求和指示,有效、忠实地履行代理工作,保护并提升甲方企业品牌的形象和声誉。 第

2、二条 代理方式 2.1 乙方可采用多种渠道和手段进行品牌推广,包括线上线下广告、推广活动、合作宣传等。 2.2 乙方应当在代理过程中维护甲方利益,不得以任何方式损害甲方的品牌形象。 第三条 代理权利和义务 3.1 甲方有权对乙方的代理行为进行监督和管理,乙方应积极配合并提供相关资料。 3.2 乙方应保守甲方的商业机密和品牌信息,不得泄露给第三方。 3.3 双方应遵守合作期限内的相关约定,如有终止合同的情况,应提前书面通知对方。 第四条 保密条款 4.1 双方在履行本合同过程中可能获取到对方的商业机密,应妥善保管,不得泄露给任何第三方。 4.2 本合同解除或终止后,双方仍应继续

3、履行保密义务。 第五条 合同期限 5.1 本合同自双方签字盖章之日起生效,有效期为(具体期限)。 5.2 合同期满后,有需继续合作的,双方可协商续签新合同;如无续签,本合同自动失效。 第六条 违约责任 6.1 如一方未履行本合同的约定,应承担违约责任,包括赔偿损失、承担相应的法律责任等。 6.2 双方当事人因本合同引起纠纷的,应友好协商解决;协商不成的,可依法向有管辖权的人民法院提起诉讼。 第七条 附则 7.1 本合同一式两份,甲、乙双方各执一份,具有同等法律效力。 7.2 本合同未尽事宜,双方可另行协商相关细则并签订补充协议。 7.3 本合同自签署之日生效。 甲方(盖章

4、 乙方(盖章): 日期: 日期: 英文: "Enterprise Brand Strategy Agency Contract" Party A: (Client) Address: Legal representative: Contact number: Fax: Email: Party B: (Agency) Address: Legal representative: Contact number: Fax: Email: Whereas

5、Party A intends to authorize Party B to represent Party A in the marketing and promotion of Party A's corporate brand strategy, the parties have reached the following agreement through friendly negotiations and will abide by it together: Article 1 Scope of Agency 1.1 Party B accepts the commission

6、 of Party A and is responsible for representing Party A's corporate brand in marketing activities, including but not limited to advertising, image building, and promotion event planning. 1.2 Party B shall perform the agency work effectively and faithfully in accordance with Party A's requirements a

7、nd instructions, protecting and enhancing Party A's corporate brand image and reputation. Article 2 Agency Method 2.1 Party B may use various channels and methods for brand promotion, including online and offline advertising, promotional activities, and cooperative publicity. 2.2 Party B shall ma

8、intain Party A's interests during the agency process and shall not harm Party A's brand image in any way. Article 3 Rights and Obligations of the Agency 3.1 Party A has the right to supervise and manage Party B's agency activities, and Party B shall actively cooperate and provide relevant informat

9、ion. 3.2 Party B shall keep Party A's business secrets and brand information confidential and shall not disclose it to any third party. 3.3 The parties shall abide by the relevant agreements during the cooperation period. In the event of contract termination, they shall notify the other party in w

10、riting in advance. Article 4 Confidentiality Clause 4.1 In the performance of this contract, the parties may obtain each other's business secrets and shall keep them confidential and not disclose them to any third party. 4.2 After the termination of this contract, the parties shall continue to fu

11、lfill the confidentiality obligations. Article 5 Contract Term 5.1 This contract shall take effect from the date of signature and seal by both parties and shall be valid for (specific period). 5.2 After the expiration of the contract term, if there is a need to continue the cooperation, the parti

12、es may negotiate a new contract. If there is no renewal, this contract shall automatically expire. Article 6 Liability for Breach of Contract 6.1 If either party fails to fulfill the obligations under this contract, they shall bear the liability for breach of contract, including compensation for l

13、osses and legal liability. 6.2 In the event of a dispute arising from this contract, the parties shall seek an amicable resolution through negotiation. If negotiation fails, they may file a lawsuit with a competent People's Court in accordance with the law. Article 7 Miscellaneous 7.1 This contra

14、ct is made in duplicate, with Party A and Party B each holding one copy, both of which have the same legal effect. 7.2 Matters not covered in this contract may be negotiated separately by the parties and a supplementary agreement signed. 7.3 This contract shall take effect from the date of signatu

15、re. Party A (Seal): Party B (Seal): Date: Date: End of the contract 文章二:企业品牌战略代理合同范本 中文: 《企业品牌战略代理合同》 甲方:(委托方) 地址: 法定代表人: 联系电话: 传真: 邮箱: 乙方:(代理方) 地址: 法定代表人: 联系电话: 传真: 邮箱: 鉴于甲方拟向乙方授权代理甲方企业品牌战略策划推广事宜,双方经友好协商,达成以下协议,并共同遵守: 第一

16、条 代理范围 1.1 乙方接受甲方委托,负责代理甲方企业品牌的策略规划和推广工作,包括但不限于品牌定位、宣传策略、市场推广等。 1.2 乙方应按照甲方的要求和指示,积极、有效地开展品牌策划和推广工作,提升甲方企业品牌的知名度和影响力。 第二条 代理方式 2.1 乙方可结合市场情况和品牌特点,制定具体的策略和方案,推动品牌推广工作的顺利开展。 2.2 乙方应定期向甲方提交策划方案和进展报告,接受甲方的监督和检查。 第三条 代理权利和义务 3.1 甲方有权对乙方的策划方案和推广活动进行审查和监督,乙方应根据甲方的反馈及时调整并改进。 3.2 乙方在代理过程中如发现问题或困难,应及时

17、与甲方沟通并协商解决,保持双方的合作顺利进行。 3.3 双方在合作期间应保持良好的沟通和合作关系,共同推动企业品牌推广工作的顺利进行。 第四条 保密条款 4.1 双方应保守各自在合作过程中获知的商业机密和关键信息,不得泄露给任何未经授权的第三方。 4.2 合同终止或解除后,双方仍应继续履行保密义务,确保商业机密和知识产权的安全。 第五条 合同期限 5.1 本合同自双方签字盖章之日起生效,有效期为(具体期限)。 5.2 合同期满后,双方如有继续合作的意愿,可协商续签新合同;如无续签,本合同自动终止。 第六条 违约责任 6.1 如一方违反本合同的约定,应承担相应的违约责任,包括赔

18、偿损失和承担法律责任等。 6.2 双方如因履行本合同出现纠纷,应友好协商解决;协商不成的,可通过法律途径解决。 第七条 附则 7.1 本合同一式两份,甲、乙双方各执一份,具有同等法律效力。 7.2 本合同未尽事宜,双方可另行协商并签订补充协议。 7.3 本合同自签署之日起生效。 甲方(盖章): 乙方(盖章): 日期: 日期: 英文: "Enterprise Brand Strategy Agency Contract" Party A: (Client) Addr

19、ess: Legal representative: Contact number: Fax: Email: Party B: (Agency) Address: Legal representative: Contact number: Fax: Email: Whereas Party A intends to authorize Party B to plan and promote Party A's corporate brand strategy, the parties have reached the following agreement through

20、 friendly negotiations and will abide by it together: Article 1 Scope of Agency 1.1 Party B accepts the commission of Party A and is responsible for planning and promoting Party A's corporate brand, including brand positioning, publicity strategy, and market promotion. 1.2 Party B shall carry out

21、 brand planning and promotion work actively and effectively according to Party A's requirements and instructions, enhancing the visibility and influence of Party A's corporate brand. Article 2 Agency Method 2.1 Party B shall develop specific strategies and plans based on market conditions and bran

22、d characteristics to facilitate smooth brand promotion work. 2.2 Party B shall periodically submit planning proposals and progress reports to Party A and accept supervision and inspection. Article 3 Rights and Obligations of the Agency 3.1 Party A has the right to review and supervise Party B's p

23、lanning proposals and promotional activities, and Party B shall adjust and improve them promptly based on Party A's feedback. 3.2 If Party B encounters problems or difficulties during the agency process, they shall communicate with Party A in a timely manner to resolve them and ensure smooth cooper

24、ation. 3.3 The parties shall maintain good communication and cooperation throughout the collaboration period to facilitate the smooth progress of corporate brand promotion work. Article 4 Confidentiality Clause 4.1 The parties shall keep the business secrets and key information obtained in the co

25、operation confidential and shall not disclose them to any unauthorized third party. 4.2 Even after the contract is terminated or rescinded, the parties shall continue to fulfill confidentiality obligations to ensure the security of business secrets and intellectual property. Article 5 Contract Ter

26、m 5.1 This contract shall take effect from the date of signature and seal by both parties and shall be valid for (specific period). 5.2 After the expiration of the contract term, if the parties wish to continue the cooperation, they may negotiate a new contract; if not, this contract shall automat

27、ically terminate. Article 6 Liability for Breach of Contract 6.1 If either party violates the provisions of this contract, they shall bear corresponding liability for breach of contract, including compensation for losses and legal liability. 6.2 If a dispute arises between the parties in the perf

28、ormance of this contract, they shall seek an amicable resolution through negotiation first. If negotiation fails, legal means may be pursued for resolution. Article 7 Miscellaneous 7.1 This contract is made in duplicate, with Party A and Party B each holding one copy, both of which have the same l

29、egal effect. 7.2 Matters not covered in this contract may be negotiated separately by the parties, and a supplementary agreement may be signed. 7.3 This contract shall take effect from the date of signature. Party A (Seal): Party B (Seal): Date:

30、 Date: End of the contract 文章三:企业品牌战略代理合同范本 中文: 《企业品牌战略代理合同》 甲方:(委托方) 地址: 法定代表人: 联系电话: 传真: 邮箱: 乙方:(代理方) 地址: 法定代表人: 联系电话: 传真: 邮箱: 鉴于甲方拟向乙方授权代理甲方企业品牌战略推广及公关服务事宜,双方经友好协商,达成以下协议,并共同遵守: 第一条 代理范围 1.1 乙方接受甲方委托,负责代理甲方企业品牌的推广工作及公关服务,包括但不限于媒体宣传、危机公关、活动策划等。 1.2 乙方应根据甲方的需求和定位,积极策划品牌推广活动,提升甲方企业品牌在市场中的知名度和美誉度。 第二条 代理方式 2.1 乙方可以整合各类资源和平台,进行品牌推广活动,包括线上线下宣传、网络传播、公关活动

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