Book1Unit3省公共课一等奖全国赛课获奖课件.pptx

cover第1页Book 1 Unit 3-ShoppingCONTENTGrammarcheckBriefsummaryoftheunitWarmingupFocusPeopleandissuesText(A)PersonalviewText(B)WritingProjectQuiz第2页PeopleandissuesText(A)Text studyBackground informationWords and expressionsTextLooking at the textWorking with wordsListening 1SpeakingBook 1 Unit 3-Shopping Content-1Listening 2Listening 3Listening第3页PersonalviewsText(B)Text studyBackground informationWords and expressionsTextLooking at the Looking at the textWorking with wordsListeningListeningListening 4Listening 5Book 1 Unit 3-Shopping Content-2Speaking第4页Book 1 Unit 3-ShoppingTopics Grammar Skills Brief summaryKindsofretailoutletsHowsupermarketsmakeshoppersbuyThefirstsupermarketChineseclothingsizeconverterTraditionalshoppingvs.onlineshoppingeBayAdjectives:ComparisonofadjectivesTalkingaboutshoppingandshoppinghabitsSpeaking:Role-play:ShoppingscenesGivingapersonalopinionaboutInternetuseWriting:Comparingmail-ordershoppingandInternetshoppingAguidedsummaryProject:AshoppingguideforyourneighborhoodBrief summary of the unit第5页Book 1 Unit 3-Shoppingweekly;dailyoccasionallyduringtheweekdepartmentstores;onlineretailersHowoftendoyourfamilyshop?Wheredoyouusuallygoshopping?Warming upWarming upShopping HabitsUsefulExpressions第6页Book 1 Unit 3-ShoppingWork with a partner.Label the photos with an expression from the box.Focus 1Focus supermarketmarketcornershopchain store corner shop department store marketonline retailer shopping mall specialist store(chemists)street vendor supermarket第7页Book 1 Unit 3-ShoppingFocus 2Focus streetvendorspecialiststore(chemists)onlineretailerchain store corner shop department store marketonline retailer shopping mall specialist store(chemists)street vendor supermarketWork with a partner.Label the photos with an expression from the box.第8页Book 1 Unit 3-ShoppingFocus 3Focus departmentstorechainstoreshoppingmallWork with a partner.Label the photos with an expression from the box.chain store corner shop department store marketonline retailer shopping mall specialist store(chemists)street vendor supermarket第9页Book 1 Unit 3-ShoppingWhatcanyoubuythere?Howconvenientisit?Isitcheepthere?Focus 4Focus Talk about the following pictures.第10页Book 1 Unit 3-ShoppingFocus 5Focus Talk about the following pictures.Whatcanyoubuythere?Howconvenientisit?Isitcheepthere?第11页Book 1 Unit 3-ShoppingFocus 6Focus Talk about the following pictures.Whatcanyoubuythere?Howconvenientisit?Isitcheepthere?第12页Book 1 Unit 3-ShoppingFocus 7Focus Where do you do your shopping?often sometimes neverdepartmentstoreonlineretailermarketshoppingmallspecialiststorestreetvendorsupermarket第13页Book 1 Unit 3-ShoppingIoften/sometimes/neverdomyshopping/shopata/andepartmentstore/Mypartner/He/She/(sb.name)doeshis/hershopping/ata/anFocus 8Focus Talk about your shopping habits.UsefulExpressions第14页Book 1 Unit 3-ShoppingconsumeristmovementasetofpoliciesregulatestandardmanufacturersintheinterestsofBackground information Words and expressions Text Background information-1consumerismKeywords:Text study(A)Text study(A)abeliefthatencouragesthepurchaseofgoodsandservicesinever-greateramounts第15页Book 1 Unit 3-ShoppingimpulsepurchaserimpulsebuyerfinancialdifficultyfamilydisapprovalfeelingofguiltdisappointmentBackground information Words and expressions Text BI-2impulse purchaseKeywords:Text study(A)impulsebuying,anunplanneddecisiontobuyaproductorservice,madejustbeforeapurchase第16页Book 1 Unit 3-ShoppingBackground information Words and expressions Text W&E-1Text study(A)expertn.教授trolleyn.手推车purchase n.购置物shopping list 购物单pepper n.辣椒sorted adj.properlyarrangedorplanned分选pre-packed adj.alreadypacked预先包装special offer bargain特价商品第17页Book 1 Unit 3-ShoppingBackground information Words and expressions Text W&E-2Text study(A)packetn.小包，小袋after allusedtosayyoumustrememberthat毕竟bakery n.面包烘房roll n.小圆面包displayn.展列cannedadj.罐装bottled adj.瓶装frozenadj.冷冻第18页Book 1 Unit 3-Shoppinggoods n.货物delicatessen n.熟食店freshness n.新鲜食品captive adj.keptinaplacethatyouarenotallowedtoleave被俘；中套electricaladj.电气productn.商品essential n.必需品buttern.黄油Background information Words and expressions Text W&E-3Text study(A)第19页Book 1 Unit 3-ShoppingBackground information Words and expressions Text W&E-4Text study(A)impulse item一时冲动购置商品profitn.利润brand name品牌processed food加工食品pre-cooked meal半成品食品profitableadj.money-making盈利at eye level齐眼高度checkoutn.收银台第20页Book 1 Unit 3-ShoppingBackground information Words and expressions Text W&E-5Text study(A)leaflet n.传单loan n.贷款insurance n.保险mobile phone 移动电话credit card 信用卡第21页Book 1 Unit 3-ShoppingIts3oclockonaSaturdayafternoon.Youjustwanttogotoasupermarkettobuyafewthingsyoureallyneed.Itsnobigdealjustcoffee,milkandeggs.Youtakeatrolleyandthatsyourfirstmistake.Nowyouwontfeel theweightofyourpurchasesinabasket,soyoumightbuymore.Andthetrolleyssobiganddeep!How They Make You BuyBackground information Words and expressions Text Becarefulwhenyougointoabigsupermarket!Alotofcleverpeoplehaveseenyoucoming.Andtheyreexpertsinthebusinessofmakingyoubuymoreandmore.TEXT-1Text study(A)第22页Book 1 Unit 3-ShoppingBackground information Words and expressions Text Yougointothestoreandfirstyoupassbeautifulflowersandplants.Ahead,you see the fresh,natural colours of fruit andvegetables.Vegetablesarentonyourshoppinglistbutthosered,green and yellow peppers look so delicious.Theyre sorted,washedandpre-packedsoconvenient.Andtheyreonspecialoffer,too!Perhaps youll take just one packet.After all,vegetablesaregoodforyou,arentthey?Andthenyoucometothebakery.Oh,thosefreshrollssmellsogood!Muchbetterthanyesterdaysbreadathome.Perhapsyoulljustbuy.Andsoitgoeson.TEXT-2Text study(A)第23页Book 1 Unit 3-ShoppingBackground information Words and expressions Text Notes from the marketing experts1.Displaysoffreshfruit,vegetablesandflowersjustinsideastorearecommon.Theycreateafeelingoffresh,healthylivingbefore you reach the ordinary canned,bottled and frozensupermarketgoods.2.Special offers near the entrance help shoppers startshopping.Afterthefirstpurchase,othersfollowmoreeasily.TEXT-3Text study(A)第24页Book 1 Unit 3-Shopping3.Thestoredcorisoftengreen.Thismaintainsthatnaturalfeeling.Bakery,fish and delicatessen counters also offerfreshness andbringbackpleasantmemories oftraditionalshopping.Background information Words and expressions Text TEXT-4Text study(A)4.Many large supermarketsnowsellothergoodstotheircaptive customers clothesand electrical products,forexample.第25页Book 1 Unit 3-Shopping5.Essentialsareatthebackoftheshop.Toreachthemilk,eggsorbutter,youmustpassmanythingsthatarenicebutthatyoudontreallyneed.Butsuchnon-essentialimpulseitemsarealsothethingsthatmakethestorebigprofits.6.Bigbrandnamesandprocessedfoodlikepre-cookedmealsareveryprofitableandareoftendisplayedateyeleveltoattractattention.Background information Words and expressions Text TEXT-5Text study(A)第26页Book 1 Unit 3-Shopping7.Noticethemagazinesandsweetsatthecheckoutsalastchanceforfurtherimpulseshopping.Andnoticetheleafletsabout the other services the supermarket offers:loans,insurance,cheaptravel,evenmobilephones.Background information Words and expressions Text TEXT-6Text study(A)8.Andpayingwiththesupermarketsowncreditcardissoeasy.Buynow,paylater.Andpleasecomebackverysoon.第27页Book 1 Unit 3-ShoppingTheyputbeautifulflowersandplantsintheentrance_.toencourageshopperstocomeintothestoreLooking at the text Directions:Complete the following answers to the questions with expressions from the box.LOOKING AT THE TEXT-1-1addpointstoloyaltycardscredit,chargeordebitcardstopaycustomerscanusetopayforpassmanysemi-demandand impulse items special offers the weight of theirpurchasestoencourageshopperstocomeintothestoretrolleysinsteadofbaskets1.Howdosupermarketsoftenmakeyoufeelgoodtobethere?Task 1 Task 2第28页Book 1 Unit 3-ShoppingFirstly,theyuse_sothatshoppersdontfeel_,secondly,theyhave_and,thirdly,shoppershaveto_toreachtheessentialdemanditems.trolleysinsteadofbaskets2.Givethreeexamplesofhowsupermarketspersuadeshopperstobuymoregoodsthantheyplanned.Looking at the text LT-1-2theweightoftheirpurchasesspecialofferspassmanysemi-demandandimpulseitemsaddpointstoloyaltycardscredit,chargeordebitcardstopaycustomerscanusetopayforpassmanysemi-demandand impulse items special offers the weight of theirpurchasestoencourageshopperstocomeintothestoretrolleysinsteadofbasketsTask 1 Task 2第29页Book 1 Unit 3-Shoppingcredit,chargeordebitcardstopayShopperscanuse_fortheirgoods.Looking at the text LT-1-33.Whatdomanysupermarketsdotomakeiteasytopayforyourpurchases?addpointstoloyaltycardscredit,chargeordebitcardstopaycustomerscanusetopayforpassmanysemi-demandand impulse items special offers the weight of theirpurchasestoencourageshopperstocomeintothestoretrolleysinsteadofbasketsTask 1 Task 2第30页Book 1 Unit 3-ShoppingThey_,which_veryattractivespecialoffers.customerscanusetopayforLooking at the text LT-1-44.Howdosupermarketsencourageyoutocomebacksoonandmaybespendmore?addpointstoloyaltycardsaddpointstoloyaltycardscredit,chargeordebitcardstopaycustomerscanusetopayforpassmanysemi-demandand impulse items special offers the weight of theirpurchasestoencourageshopperstocomeintothestoretrolleysinsteadofbasketsTask 1 Task 2第31页Book 1 Unit 3-ShoppingLooking at the text Directions:Use the material in the box to discuss how supermarket designers make it easy to buy.Think particularly of the positioning of goods.LOOKING AT THE TEXT-2-1Task 1 Task 2第32页Book 1 Unit 3-ShoppingLooking at the text LOOKING AT THE TEXT-2-2(to)place/putattractivegoodsnearthecheckout/entranceateye-level(to)makegoodseasytoreach/getat(to)highlightspecialoffers/lowprices(to)playrelaxing/softmusic(to)broadcastinformationaboutspecialoffersTask 1 Task 2第33页Book 1 Unit 3-ShoppingLooking at the text LT-2-3Designers put attractive goods like sweets near the checkout.They also place big brand names and processed food like pre-cookedmealsateyeleveltoattractattentionandtomakegoodseasytoreach.Theyhighlightspecialoffers/lowpriceswitharedpentoattractattentiontothem.Theyplaysoftmusicinshopstomakeyoufeelrelaxed.Theybroadcastinformationaboutspecialoffersthroughloudspeakersintheshop.Suggested answer:Task 1 Task 2第34页Book 1 Unit 3-ShoppingDirections:Complete the sentences with the missing prepositions and particles.WORKING WTH WORDS-1Working with words 1.Watchoutwhenyougo_asupermarket.2.Supermarketdesignersareexperts_thebusiness_makingpeoplebuy.intoinofafteratatatbyininintonearofofoutwithTask 1 Task 2*第35页Book 1 Unit 3-ShoppingWWW-23._atrolley,shoppersdontfeeltheweight_theirpurchases_abasket4.Theyputspecialoffers_theentrancehelpshoppersstartshopping.5._shoppershavemadeonepurchase,othersfollowmoreeasily.WithofinnearAfterafteratatatbyininintonearofofoutwithWorking with words Task 1 Task 2*第36页Book 1 Unit 3-ShoppingWWW-36.Theyputattractivegoods_eyelevelsothattheyareeasytoget_.7.Therearesweets_thecheckouts.8.Theymakeiteasytopay_creditcard.atatatbyafteratatatbyininintonearofofoutwithWorking with words Task 1 Task 2*第37页Book 1 Unit 3-ShoppingWWW-4-1*Additional practiceDirections:Answer the following questions.1.Whyisusingatrolleywhenyouareinasupermarketnotagoodidea?2._2.Whyisitpossiblethatyoumightbuythered,greenandyellowpepperseventhoughtheyarenotonyourshoppinglist?3._4._5._3.Whathappenswhenyougettothebreadsection?_Youwontfeeltheweightofwhatyoubuy,soyoumightbuymore.Theylooksodelicious.Theyresorted,washedandpre-packed,whichissoconvenient.Andtheyreonspecialoffer.Andvegetablesaregoodforyou.Yousmellthebreadandthinkitwillbemuchbetterthanyesterdaysbreadathome.Working with words Task 1 Task 2*第38页Book 1 Unit 3-ShoppingTheyareatthebackoftheshop.WWW-4-24.Whatistheideabehindhavingthefreshfruit,vegetablesandflowersjustinsideastore?_5.Whyisthestoredcoroftengreen?_6.Whatdomanylargesupermarketsnowsell?_7.Wherearetheessentialthingslikemilk,eggsorbutter?_Theygivethecustomerafeelingoffresh,healthyliving.Thisgivesthecustomeranaturalfeeling.Theynowsellothergoodslikeclothesandelectricalproducts.Working with words Task 1 Task 2*第39页Book 1 Unit 3-ShoppingWWW-4-38.Whatarenon-essentialitemsandwhyaretheysoimportantfortheshops?_9.Whatotheritemsareveryprofitable?_10.Whatisdisplayedatthecheckouts?_Theyareitemsyoudontreallyneed,whichyoubuyonimpulse.Theyaresoimportantfortheshopsastheymakethestorebigprofits.Bigbrandnamesandprocessedfoodlikepre-cookedmealsareveryprofitable.Magazinesandsweetsaredisplayedthere.Working with words Task 1 Task 2*第40页Book 1 Unit 3-ShoppingTrueFalse1.MichaelJ.CullenhadanordinarygrocerystoreinNewYork.2.Michaelsideawastotellcustomerstofetchgoodsfromtheshelvesthemselves.3.Cullenhadtodothreethingstomakehisideawork.4.Michaelsortedgoodsintogroupslikefruitandvegetables,forexample.Listening 1 Listening 2 Listening 3 Directions:Listen to the radio report and then decide whether the following statements are true(T)or false(F).SupermarketsLISTENING-1Listening 第41页Book 1 Unit 3-ShoppingListening 1 Listening 2 Listening 3 True False5.Customersalsohadtopackthegoodsthemselves.6.Theshopassistantsjustpackedgoodsandfilledshelves.7.CullenopenedtheworldsfirstrealsupermarketinNewYorkon14September1930.8.Supermarketssoldafewhighqualityproductsatafairprice.LISTENING-1-2Listening 第42页Book 1 Unit 3-ShoppingListening 1 Listening 2 Listening 3 Listening A trip to townDirections:Listen and link photos ac to the dialogues 13.L-2a.camera shopb.farmers marketc.supermarketDialogue1._2._3._cba第43页Book 1 Unit 3-ShoppingListening 1 Listening 2 Listening 3 1.WhoisJinjingtalkingto:afarmer,ashopassistantoracheckoutassistant?Dialogue1:_;Dialogue2:_;Dialogue3:_2.Whatisshedoing:payingforgroceries,buyingeggs,buyingacamera?Dialogue1:_;Dialogue2:_;Dialogue3:_3.Howmuchhasshetopay:58;0.65;5.75?Dialogue1:_;Dialogue2:_;Dialogue3:_Listening Directions:Listen again and note down the details.L-2-2acheckoutassistantpayingforgroceries580.655.75afarmerashopassistantbuyingeggsbuyingacamera第44页Book 1 Unit 3-ShoppingListening 1 Listening 2 Listening 3 a.someshoesb.aswimmingsuitc.atracksuit .a.36b.38c.39.Shopping dialogue Directions:Listen to the shopping dialogue.Then choose the correct answer.1.AnnawantstobuyL-3-1Listening 2.Annaissize3.Thecolourofthefirstsuitwas a.blueb.greenc.red .第45页Book 1 Unit 3-ShoppingListening 1 Listening 2 Listening 3 a.purecotton b.nylonc.wool.a.animalsb.birdsc.dogs .a.cottonb.nylonc.polyester .4.AnnadoesntwantredbecauseitattractsL-3-2Listening 5.Thesecondtracksuitwasmadeof6.Annawantsatracksuitthatismadeof 第46页Book 1 Unit 3-ShoppingListening 1 Listening 2 Listening 3 a.thirtyb.thirty-five c.thirty-eighta.secondb.third c.fourth7.Annachoosesthetracksuit.L-3-3Listening 8.Annapayseurosforthetracksuit.第47页Book 1 Unit 3-ShoppingDirections:Use the dialogue guide to role-play shopping scenes.Change roles shopper and assistant several times.Speaking-1Speaking Good morning.Good afternoon.Good evening.Hello.Hi.Can I help you?Sure.Yes,please.Id likeIm interested inIm looking foraanthisthatthesethosesomeblouse,dress,jacket,jeans,leggings,pullover,shirt,sneakers,sweatshirt,T-shirt,.please.第48页Book 1 Unit 3-ShoppingS2Speaking ThisTheseblousejeansleggingsjacket.isaretoobig.small.long.short.Do you haveanythingsomethinglarger,smaller,