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跨文化交际课件.pptx

1、跨文化交际课件InterculturalmunicationUnit8Cross-CulturalPerception Warm Up Please read the story on page 264 and fill in the blanks、What do you think of the story?&“I told the Englishman it was the 1sporting thing to do,and he jumped、I told the Frenchman it was 2chic;the German that it was a 3mand;the Ital

2、ian that it was 4forbidden;the Russian that it was 5revolutionary;so they all jumped overboard、”&“And how did you get the American to jump?”&“No problem,”said the captain,“I told him he was 6insured!”Of course,what the story tells us about people of those different nations can only be partially true

3、 at best and we must be aware of such overgeneralization and oversimplification in our perception of people of other cultures、French Leave and Dutch Courage(p265-267)Do you know some terms and expressions in English that are formed with names of other nationalities?Danish pastry,Flemish bond,Irish s

4、tew,Italic handwriting,Portuguese man-or-war,Russian roulette,Spanish fly,Scotch pine,Swiss roll,Turkish delight and Welsh rarebit;Belgian hare,Dutch barn,French letter,German measles,Greek gifts and Swedish drill、Among the English idioms mentioned in Reading I,some are emotionally“neutral”in that t

5、hey only deal with“flora and fauna and products”that are not native to England、However,some other idioms may carry the British cultural values and attitudes to other nations、French Leave and Dutch Courage(p265-267)Do you know some terms and expressions in English that are formed with names of other

6、nationalities?For instance,idioms which are culturally neutral include:Danish pastry,Flemish bond,Irish stew,Italic handwriting,Portuguese man-or-war,Russian roulette,Spanish fly,Scotch pine,Swiss roll,Turkish delight and Welsh rarebit、Idioms which are culturally loaded include:Belgian hare,Dutch ba

7、rn,French letter,German measles,Greek gifts and Swedish drill、French Leave and Dutch Courage(p265-267)Many idioms concerning other nations suggest that the Britishs used to hold others in derision and contempt、But all those related to the British themselves indicate that the British used to view the

8、mselves in positive ways、Homework:Finish the Fill-in Task exercise(p268)、What do they mean in the sentence?Fill-in Task(p268)1、Excuse my French,but hes a bloody nuisance!2、The headmaster always talks to the pupils like a Dutch uncle、3、I dont understand this book at all,its all Greekto me!4、If you wa

9、nted me to go,why didnt you say so in plain English instead of making vague hints?5、Scratch a Russian,and youll find a Tartar、Do you understand what I mean?Fill-in Task(p268)6、Keep away from;his Irish is up、7、Ill have a couple of drinks to give me Dutch courage、8、Its good to see that old film star e

10、njoying a(n)Indian summer with her second highly acclaimed film this year、9、Before she left,she said a final goodbye and give him a long French kiss、10、The panies do not wish to Welsh on their debts to banker if though their business seems to be not good at the moment、Reading IIReadthearticle“Ethnoc

11、entrismandEthnorelativism”(p272-276)、1、What is ethnocentrism?Most other cultures are backward pared with my culture、My culture should be the role model for other cultures、Other cultures should try to be more like my culture、Most people from other cultures just dont know whats good or them、Most peopl

12、e would be happier if they lived like people in my culture、People in my culture have just about the best lifestyles of anywhere、Lifestyles in other cultures are not as valid as those in my culture、I do not cooperate with people who are different、Reading IIReadthearticle“EthnocentrismandEthnorelativi

13、sm(p272-276)”、1、What is ethnocentrism?I do not trust people who are different、I dislike interacting with people from different cultures、I have little respect for the values and customs of other cultures、Other cultures are smart to look up to my culture、Other people are much the same as my people、Our

14、 way of doing things is the only right way、Reading IIEthnocentrism is negatively judging aspects of another culture by the standards of ones own culture、It is the technical name for the view of things in which ones own group is the center of everything,and all others are scaled and rated with refere

15、nce to it、It occurs when our nation is seen as the center of the world、In other words,it refers to our tendency to identify with our ingroup and to evaluate outgroups and their members according to its standard、大家有疑问的,可以询问和交流大家有疑问的,可以询问和交流可以互相讨论下,但要小声点可以互相讨论下,但要小声点可以互相讨论下,但要小声点可以互相讨论下,但要小声点Reading I

16、IIt is not suggested that ethnocentrism is always deliberate、Often the expression of ethnocentrism is a function of how we are socialized、(see examples on p273)Ethnocentrism often is expressed in the way people draw their maps、People tend to draw maps of the world with their own country at the cente

17、r and with other parts of the world depicted as peripheral、Ethnocentrism can all too easily lead to“us”versus“them”thought and language、The collective pronouns“us”and“them”bee powerful influences on perception、The names given to“them”can be used to justify their suppression and even their exterminat

18、ion、(see the poem“We and They”on p280-281)Reading IIIt seems to be really impossible to eradicate ethnocentrism through education and intercultural exchange;however,they do help reduce the degree of ethnocentrism,a sort of natural tendency,for people live in the context of their culture so they can

19、hardly get rid of their cultures influences on their thinking,behaving and way of living、What one needs to do is to develop the attitude of ethnorelativism、What is ethnorelativism?It is just opposite to the attitude of ethnocentrism;it is cultural relativism、It involves the view that all cultures ar

20、e of equal value and the values and behaviors of a culture can only be judged using that culture as a frame of reference、Discovering Problemsthe stereotyped images of different cultures in the US(p276-278)and the stereotypes of Americans(p278-279)Since most of information we get about people of othe

21、r nations es from the mass media today,it is very difficult for us to avoid being greatly influenced by the media in our formation of impressions of other peoples,and our impressions tend to bee stereotypes that may hinder us from truly understanding those peoples in intercultural munication、Besides

22、,what impressions we have formed about people of other nations may also be different from what they view themselves、For instance,it has been noted that there often exists a disparity between the way U、S people think of themselves and the way they are viewed by foreigners、Please look at the results o

23、f a survey in the following:Discovering ProblemsU、SPersonsViewsofThemselvesInformal,friendly,casualEgalitarianDirect,aggressiveEfficientGoal/achievement orientedProfit orientedIndividualisticProgressiveEnthusiasticOpen ForeignersViewsofU、SPersonsUndisciplined,too personal&familiarInsensitive to stat

24、usBlunt,rude,oppressiveObsessed with time,opportunisticPromise more then they deliverMaterialisticSelf-absorbedTend to equate“new”with“best”DeceptiveUntrustworthy Culture and Perception(p281-284)ABasicModelofHumanPerception:(1)Sensation,(2)Perception,(3)Selection,(4)Organization,(5)Interpretation、Se

25、nsation:It is the neurological process by which people bee aware of their environment、It refers to the initial detection of energy from the physical world、Perception:It is the process by which we bee aware of objects,events,and especially people and their behavior through our various senses and invo

26、lves higher-order cognition in the interpretation of the sensory information、Culture and Perception(p281-284)ABasicModelofHumanPerception:(1)Sensation,(2)Perception,(3)Selection,(4)Organization,(5)Interpretation、Selection:It is a process in which we screen out what we need from all the stimuli and i

27、nformation around us、Organization:It is the process during which we need to organize and impose structure on what we observe in a meaningful way、Interpretation:It refers to attaching meaning to sense data and is synonymous with decoding、BarrierstoAccuratePerceptioninInterculturalmunication(1)Ignorin

28、g Details,(2)Over-generalizing,(3)Holding on to Preconceptions and Stereotypes,(4)Imposing Consistency,(5)Preconnecting Causes and Effects,(6)Preferring Simple Explanations,(7)Ignoring Circumstances,(8)Crediting Irrelevant Information,(9)Focusing on the Negative,(10)Seeing Good or Bad、Stereotype and

29、 Prejudice(p292-295)StereotypeA stereotype is a fixed notion about persons in a certain category,with no distinctions made among individuals、In other words,it is an overgeneralized and oversimplified belief we used to categorize a group of people、PrejudiceTrue prejudices are those negative attitudes

30、 directed toward groups,especially racial and religious groups,that are formed by highly personal and unreasoned generalizations about all or most members of the group、Stereotype and Prejudice(p292-295)Direct results of prejudice:the formation of ingroups and outgroups、Main causes of racial prejudic

31、e:ignorance:it leads to indifference and hostility、insecurity:it leads to fear、Classifications of prejudice:Red-neck racism:based on some imagined standard;formal education、Symbolic racism:expressed in terms of threats to peoples basic values and to the status quo、Tokenism:certain people harbor nega

32、tive feelings about a given group but do not want to admit this fact to themselves;they engage in unimportant,but positive intergroup behaviors,thus they can effuse to perform more important intergroup behaviors、Stereotype and Prejudice(p292-295)Classifications of prejudice:Arms-length prejudice:cer

33、tain people engage in friendly,positive behavior toward outgroup members in certain situations but hold those same outgroup members at an“arms length”in other situations、Real likes and dislikes:members of the group engaged in behaviors that people dislike;should be given more attention、The familiar

34、and unfamiliar:to experience behaviors or ideas that are unfamiliar and hence feel unfortable;a lack of understanding and an insensitivity regarding other cultural groups、Stereotype and Prejudice(p292-295)Relation among stereotypes,prejudice and discrimination:When cognitions(stereotypes)are assigne

35、d values(prejudice),we may enact biased action(eg、discrimination)、Prejudice varies principally along the dimension of intensity、Five mon forms of prejudice can be identified in terms of intensity:verbal abuse,physical avoidance,discrimination,physical attack,and massacre、How to overe stereotypes and

36、 prejudice:Empathy is the main munication skill we should learn to solve the problem through the face-to-face interaction、Empathic persons know how to show understanding by projecting themselves into their partners position、This means that to be empathic in intercultural interactions we need to be o

37、pen-minded in terms of information sharings,to be imaginative in correctly drawing the picture of others situation,and to show a mitment or strong willingness to understand our culturally different partners in any kind of situation、Case StudyCase29(Page285)In this case,both the white people(the Virg

38、inia Government)and the Indians were ethnocentric、The white people seemed to believe that their learning and sciences were without doubt superior to the Indians learning、They didnt expect that what they considered as good for the Indian youth would be taken as“totally good for nothing”by the Indians

39、,to whom,the white peoples learning and sciences could be inapplicable in their living environment and irrelevant to the way they preferred to live、On the other hand,the Indians were also somewhat ethnocentric when they implied that their education was better by asking the white people to send their

40、 sons to be educated by the Indians and promising that they would be able to“make men of them”through instructing them in all the Indians knew、Case StudyCase30(Page286-287)It is said that the event which really marked a dividing point in Western images of China was the visit of U、S、President Richard

41、 Nixon to China in February 1972、“A week that changed the World”was Nixons characterization of his own trip and his view was shared by many Americans,because it symbolized that the U、S、no longer regarded China as a major enemy,perhaps even not as an enemy at all、Images of contemporary China were cha

42、nged drastically in the process、Case StudyCase31(Page287)It seems that Ian and Peter have the same problem,that is,they are both strongly stereotyped by other people and are seldom seen as they actually are、The pinning of qualities and abilities onto individuals and stereotyping them as either“artistic and expressive”or“practical and sensible”may run deep within some societies、In this way,people are reduced in their potentials according to such crude labels that are used to explain them、

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