剑桥商务英语.ppt

单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,*,Business English Certificate 剑桥商务英语,Unit 1 Introduction,1.what is international business English?,2.why take BEC exams?,3.How to learn BEC?,1:Course,orientation 课程简介,国际商务英语指的是从事国际商务活动中所使用的具有行业特征的英语.这些行业包括:国际贸易,国际金融,国际会计,国际运输,国际商法,保险,银行,经济,营销,物流,企业管理,商业服务等.,Follow me!Surf on the Business English Vantage Class.,1).本课程采用经济科学出版社出版的新编剑桥商务英语（初中高级）学生用书（第二版）。该书的第二版是专门针对BEC商务英语考试大纲做出更改后专门编写的，内容既与考试相关，更与现代商务活动息息相关，对你在商务领域大有帮助。,2).我在授课过程中会将课本中的知识与实际商务活动结合，并会为大家穿插介绍英语学习的方法，包括单词的科学学习方法、基础语法知识等。如果你想多了解商务知识，这一课程无疑是非常适合你的。,3).同时，如果你准备参加商务英语证书的考试，那么本课程还会为你的应试打下坚实基础。你将有机会在课堂上进行专门针对考试的写作、阅读训练、听力练习及口语指导。,2.课程教育目标,通过教学使学生：,1.理解并掌握商务英语定义、常用商务英语词汇和专业术语。,掌握商务英语的基本技巧。,3.,理解并掌握商务英语口语交流、现代西方商务知识、现代商务管理。,4.,熟悉现代西方商务礼仪、中西方商务文化差异。,5.,掌握在商务活动中与外商进行直接交流的能力。,6.,熟悉常见商务文书特点，并能熟练地书写。,7.,熟悉商务谈判特点，掌握常见的商务谈判策略，具备一定的商务谈判能力。,细分为：,A）日常寒暄问候，介绍自己，举荐他人，填写,介绍个人或公司的表格，会写求职信及简历。,B）询问和介绍工作情况。,C）打（接）电话，交换信息，用笔记录电话内,容，了解常用缩语。,D）制定、安排会议活动及日期，交流和确定计划内,容，介绍新产品、市场、市场潜力，询问、了解,或解释生产信息、产品细节，产品评估和比较产,品价格。,E）了解解释生产体系，生产过程，生产,设备和条件，定货、交货、人员招,聘和提升。,F）报告解释公司财政、生产情况的变,化、生产进展和取得的成果。,G）预订房间、机票、租车、住房、结,帐、定餐和询问旅行安排。,2),BEC英语是典型的英国英语,，那么英,国英语在以下一些方面与美国英语有,很大的不同，在考试中阅读，写作和,听力中要特别注意。,A）单词拼写不同（考试中全部为英式拼法）centre c.f.center harbour c.f.harbor catalogue c.f.catalog cheque c.f.check,B）同一单词发音不同：advertisement leisure,C）同一意思习惯用不同单词来表达，比如：,电梯 lift/elevator,地铁 metro/subway,手电筒flashlight/torch,简历curriculum vitae/resume,不同的表达句型有,Have you got any money on you?,Do you have any money on you,?,4,.,商务英语,考试注意事项、时间和评分标准,考试注意事项、时间和评分标准：,1.考试注意事项,BEC 考试：,1）请携带准考证、身份证。2)带2B或HB铅笔及橡皮，考试过程,中不得使用钢笔、圆珠笔和涂改液,不得使用字典和自带草稿纸。3）考场座位呈S排列。4）考试中请关闭手机和呼机。,考试时间,Test Length Contents,1)Reading&Writing 90 minutes Reading:7 parts,Writing:2 parts,(e-mail,memo,note or fax,formal letter),2)Listening 40 minutes 4 parts,Approx.12,mins,of listening material played twice plus time to transfer answers,3)Speaking 12 minutes 3 parts,(personal information,mini-presentation and discussion),注意事项,8：40 必须进考场,8：50 考官发阅读和写作答题卡并请考生确认后签名,8：55 发阅读和写作试卷并请考生填写考生姓名、中心考号和考,生考号,9：00 开始做阅读写作试卷,10：30 考官宣布停笔，收阅读和写作答题卡和试卷（阅读和写作,这60分钟既包括做题也包括把答案填到,答题卡的时间）,10：35 听力考试（听力录音播放两遍30分钟，然后再给10分钟移,卡时间）,11：15 收听力答题卡和试卷,下午：13：00 口试 大致12分钟,考试评分标准,BEC preliminary听、说、读和写四个部分。每一部分各占25%，总分为100。通过成绩有2个：优秀(pass with Merit)和通过(pass)未通过成绩有1个：不及格 介绍通过率：参加考试的学生会在7周后收到成绩单。通过考试的学生会在收到成绩单4周后得到考试合格证书。,5.商务英语基础知识学习,1)数字,分为基数词和序数词,Cardinal,ordinal,1 one 1st first2 two 2nd second3 three 3rd third4 four 4th fourth5 five 5th fifth6 six 6th sixth 7 seven7th seventh8 eight8th eighth9 nine 9th ninth,10 ten 10th tenth,11 eleven 11th eleventh,12 twelve 12th twelfth,13.thirteen 13th thirteenth,14 fourteen 14th fourteenth,15 fifteen 15th fifteenth,16 sixteen 16th sixteenth,17 seventeen 17th seventeenth,18 eighteen 18th eighteenth,19 nineteen 19th nineteenth,20 twenty 20th twentieth,Fractions:,1/4 a quarter 1/3 a third 1/2 a half 4/5 four fifths,Decimals:,0.5 nought point five,0.25 nought point two five,10.06 ten point oh six,27.27 twenty-seven point two seven,*pronounce numbers individually after a decimal point.,Telling the time:,A simple way to tell the time is to say the numbers.,10.20 ten twenty 11.15 eleven fifteen,4.45 four forty-five,You can say the hours in two ways:,9：00 nine or nine oclock,But dont make this common mistake:nine-thirty oclock-This is wrong.,If you need to be exact you can say:ten a.m.or ten in the morning and ten p.m.or,ten at night,You can also tell the time in this way:1.00 one oclock 3.10 ten past three 4.15 a,quarter past four 5.30 half past five 5.35 twenty-five to six 6.45 a quarter to,seven(这种表达时间的方式在考试中经常出现),Days:Monday Tuesday Wednesday Thursday Friday Saturday Sunday,Months:January February March April May June July August September October November December,Seasons:spring summer autumn(US English:fall)winter,Years:Written Spoken,1992 nineteen ninety-two,1066 ten sixty-six,Dates:BE AE,Spoken The sixteenth of September(16th Sept.)Sixteenth September,September the sixteenth(Sept.16th),September sixteenth,Written 16(th)September 16(th)September,16/9/98 9/16/98,电话号码表达：621965,66,电话号码通常一位一位的读。double/triple钱的表达法：8.50 eight pounds fifty pence eight pounds fifty eight fifty,2).考试中常见国家、国籍、首都及重大城市名称,亚洲：,China Chinese Beijing,Japan Japanese Tokyo(osaka,Yokohama,Kobe),South Korea South Korean Seoul,Thailand Thai Bangkok(pattaya，Ching Mai),Indonesia Indonesian Jakarta,Vietnam Vietnamese Hanoi,Malaysia Malaysian Kuala Lumpur,pakistan pakistani Islamabad,philippines philippine Manila,Singapore Hong Kong Macao,India Indian New Delhi(Bombay),欧洲,Italy Italian Rome,Sweden Swedish StockholmNorway NorwegianosloFinland Finnish HelsinkiDenmark Danish Copenhagen,Germany German Berlin France French ParisBritain(the UK)BritishLondonSpain Spanish,Madrid,Russia Russian MoscowAustria Austrian ViennaGreece Greek Athenspoland polish Warsaw,美洲：,The USA(North American),Washington,(Chicago/,New York,/San Francisco/,Los Angeles/Detroit/AtlantaCanada Canadian ottawa(Montreal/Vancouver)Mexico Mexican Mexico CityBrazil Brazilian Brasilia(Rio De Janeiro or,Rio,/Sao paulo)Argentina Argentino Buenos AiresChileSantiagoperuLima,大洋洲,Australia Australian Canberra(,Sydney,/Melbourne/,perth,)New Zealand New Zealander Wellington,非洲,Egypt Egyptian Cairo补充：Middle East:Iraq,Kuwait,Saudi Arabia,Syria,LebanonAfrican States:Kenya,Nigeria（尼日利亚）,South AfricaEastern Europe:Hungary,Czech,3).在考试中曾经出现的公司的不同称呼,1)companyour company imports general merchandise.Co.The London Trading Co.,Shell Co.limited LtdThe Beijing Electric Light Company,Ltd.International Trading Co.Ltd.Inc.=Incorporatedoriental Horizons Incjoint venture companyjoint stock company,2)corporation,China national export Commodities packing Corporation,Corp.American Natural Resources Corp.,Limited liability company,3)firm,We have got no reply from that firm.,Generally,firms have two principal sources of investment funds-debt and equity.,4)concern,firm house company,It was then the greatest publishing concern.,They are a big concern.,A going concern.,5)associated company(associate),our associated company there will have the labels printed to comply with the FDA regulations.,Associated Container Line,Associated Newspapers,6),house,She works for a big publishing house.London fashion house,7).,business,Many shipping businesses are facing collapse this year because of uneconomic freight rates.,8).,line,Trans World Airlines10.,syndicate,11.,transnational corporation/multi-national enterprise/international firm,12.,branch/division,13.,subsidiary,14.,group,15.,plc=public limited company,16.,state(owned)enterprise Foreign(owned)company,17.,organization,