1、单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,2016/8/20,#,Listen This Way Book,4,Unit,1 Different,Ways,of Shopping,Part I,Gett,ing,rea,dy,Part II,Net shopping under fire,Part III,Fingerprint shopping,Part IV,More about the topic:Shopping and Entertainment,Part,V Memory test:,Bus Information,Part VI,I,Wa
2、tch and enjoy,1/39,Part I Getting ready,Internet has changed our life.For many people,shopping online has become a part of their life.What about you?,2/39,A.The following words will appear in this unit.Listen carefully and study the definitions.,1.,e-tailing,电子零售(业),网络零售(业),2.,register,登记,注册,3.,refu
3、nd,退款,4.,specialty,专长,专长,5.,cyberspace,网络空间,6.,dispatch,派遣,7.,biometrics,计量生物学,生物统计学,8.,algorithm,算法,9.,ride,供乘骑游乐设施(如旋转木马等),10.,lure,引诱,吸引,3/39,B.Spot dictation.Fill in the blanks with the words you hear.,We have just two more days to“shop till you,_,”till Christmas and that typically means a lot o
4、f last minute,_,.Online,_,is more popular than ever.,Christmas shopping in the,_,is great sometimes.But when youve just got to,_,a bunch of,shopping,_,and you want to have something to send to a,_,location,its much better,_,.,In the U.S.,online shopping is predicted to be,_,ahead of last December,wh
5、ile,_,can expect less than a 6%increase in sales.In,_,Europes biggest e-tailing market,online,_,is expected to grow by,_,with$8 billion worth of goods sold through the,_,in the November to January,_,.,drop,online,third party,done,get,street,retailing,shopping,period,net,50%,gift-buying,Britain,mails
6、30%,*a bunch of 一堆,一群,*retailing,零售,4/39,C.Now listen to some tips for foreigners on how to do online-shopping in China.Listen carefully and supply the missing information to complete the summary.,China has a number of its own mature,_,.If,expats,want to shop online in China,they can get,_,first,fi
7、nd the goods they want,and tell the websites their,_,and,_,.You can pay with,_,through,_,or on,_,.You can also ask for a refund if you find the products have,_,problems,although,_,differ from one website to another.And please note different websites have different,_,.It is better to ask friends abou
8、t their shopping experience before buying something from a specific website.,shopping websites,specialties,refund policies,quality,delivery,the post office,credit card,payment method,delivery address,registered,*侨民,旅居国外者,外籍雇员,Audioscript,Homepage,5/39,Part II Net shopping under fire,Trust is an esse
9、ntial part of e-commerce,but it is also a quality which the Net is finding hard to come by.Is e-shopping safe?,6/39,A.Listen to the report.Supply the missing information about the main problems of online shopping found by the survey.,*boost confidence 增强信心,*Visa,维萨信用卡,1959年美洲银行开始在美国加利福尼亚州发行美洲银行卡,197
10、7年正式以VISA为该组织标志,称为维萨国际组织。VISA卡是维萨国际组织于1982年末开始发行信用卡。,*dispute 争议,纠纷,*fraud case 诈骗案,假货案,*it is little wonder.一点儿也不奇怪,7/39,Main problems of online shopping,Long time waiting for,_,or even no,_,(about 8%)after ordering,No clear information about,_,A danger that customers,_,would be sold to a third par
11、ty(as many as,_,of the sites),No policy on,_,(about,_,of the companies),No confirmation of the,_,(about,_,of the sites)and the,_,(as many as,_,of the sites),No,_,more than four months after returning goods(in,_,cases),personal information,delivery charges,delivery,delivery,47%,returning goods,87%,tw
12、o,money back,87%,dispatch,35%,order,*送货信息,派送信息,*运输费用,送货费,8/39,B.Now listen again.Complete the summary.,Summary:,The survey shows in spite of the,_,and,_,offered by Net shopping,there are still many,_,that prevent consumers from shopping with,_,.One of the biggest problems is to,_,in buying online.It
13、 takes time for the Internet to become,_,as a retail channel when it gives support to trust relationships with guarantees of,_,and,_,.,service,payment,mature,build consumers trust,complete trust,obstacles,choice,convenience,Audioscript,Homepage,9/39,Part III Fingerprint shopping,Have you ever heard
14、of the Pay by Touch system?Heres how it works:Customers sign up once,by,registering a checking account,or a credit card,and showing government identification such as a drivers license.The Pay by Touch technology,records the lines and ridges of their fingerprints,and translates the data into a numeri
15、cal,algorithm,that is stored in a secure,database,.The customers thereafter never have to carry a wallet or purse back to the store,and can use their finger to pay for goods across the Pay by Touch network.Isnt that amazing?,*registering a checking account 注册一个支票账户,注册一个活期存款账户,*records the lines and
16、ridges of their fingerprints 采集指纹信息,*algorithm 算法,*database 数据库,10/39,A.The following passage is about a new way of payment.While listening for the first time,dont forget to take down some key words in the notes column.After the second listening,answer the following questions with key words.,*affili
17、ate 会员,从属机构,从属电台/电视台,*novel 新奇,新鲜,*nothing short of a hassle 简直就是一件麻烦事儿,*finger imaging technology 指纹成像技术,*a personal security code 个人安全代码,*verify 验证,查证,*a big hit 巨大成功,大受欢迎,*scan 扫描,*screening device 扫描仪器,*down the line 完全地,全部地,*embark on 开始做某事,着手,*outweigh 比.更主要,胜过,*Orwellian theories 奥威尔理论,指代一些奥威
18、尔所描述过社会现象,11/39,1.How can one pay for his groceries?,_,2.What other functions does the finger have?,_,3.,How much of a finger does the store Thriftway use for payment?,_,4.Why is it good to try this new way of payment?,_,5.,Why are some people not in favor of this new way of payment?,_,By credit car
19、d/,debit card,/check/cash/finger.,Safety measure/airports/home/business security systems.,One third.,No need to carry cards/cash,no fears of stolen identities.,May turn,non-optional,/serious privacy issues.,*借记卡,储蓄卡,*必选,非可选,Audioscript,12/39,B.Listen to a passage about digital dining.Fill in the bla
20、nks with missing words.,13/39,Anchor:,Parents who let their kids buy,_,in the school cafeteria have some new,_,at their service.It could mean an end to early morning,_,for lunch money.,We all remember the school cafeteria:,_,noisy and theres still that,_,.But at Tolland public schools,these are not
21、your ordinary cafeteria,_,.After students fill their trays,they scan their,_,.Their name and account information appears on a,_,and the cost of their lunch is automatically,_,from a preexisting account.For deep,_,like Alex Babey,the new school system is a,_,comes true.,Alex Babey(Fifth grader):,It w
22、as pretty hard,because I kept,_,my money,cause I got up so late in the morning.,Anchor:,Tollands parents can send in any,_,of money to their childs cafeteria account,at,_,.But although finger scanning is making lunch life much more,_,its much more complicated to,_,.,simple,deducted,screen,forefinger
23、s,lines,pizza,crowded,scrambles,technology,lunch,anytime,amount,forgetting,dream,sleepers,explain,14/39,Jachie Schipke(Tolland public schools):,It looks at the different,_,and points,it takes 12 points on the,_,and converts it to a numerical algorithm.And we only do these,_,fingers.,Anchor:,For toda
24、ys,_,children,lunchtime finger scanning makes perfect,_,.,Matt Gavin(Seventh grader):,People can give you like the wrong,_,back and stuff,thats why I like it.If you forget your lunch,you already have it,_,for.,paid,change,sense,high-tech,two,fingertip,swirls,Homepage,15/39,Part IV More about the top
25、ic:Shopping and Entertainment,Shopping is an important part of peoples life.Nowadays,the competition among different stores is fierce.In order to attract more customers,some stores offer fun activities,fascinating displays,and promotional events.This kind of practice is then known as“shoppertainment
26、16/39,A.You are going to hear a short passage about the relationship between shopping and entertainment.While listening,focus on the major points and do not forget to take notes.After that,supply the missing information in the summary of“shopping mall and“outlet mall”.,17/39,Shopping Mall,A shopp
27、ing mall is a huge building inside where there are,_,_,and,_,that sell all kinds of things.In the middle of a mall are usually,_,and,_,.Some new shopping malls have other unusual additions,such as,_,_,_,and,_,.,Shopping malls are more than just a place to,_,.They provide a place to,_,_,or just,_,.Ma
28、lls have changed the way,_,and have become,_,in many parts of the United States.,the center of public life,rides,amusement park,games,places for people to sit,containers of green plants,stores,movie theaters,eating places,most people shopped,walk around,see a movie,meet friends,buy things,wild,anima
29、ls,*amusement park 游乐园,游乐场,*rides 供乘骑游乐设施(如旋转木马等),18/39,Outlet Mall,Outlet malls,are,_,malls.All the stores at outlet malls sell goods at,_,than other stores do because they,_,.There are more than,_,outlet malls in the United States.,*outlet malls 奥特莱斯,首创于美国,已经有上百年历史,最初为工厂直销店,后慢慢形成购物中心,继而发展成独立零售业态。奥
30、特莱斯进入二十世纪七十年代展现出快速发展势头,二十一世纪初美国境内已建立了300多家奥特莱斯购物中心,欧洲、东南亚也开始盛行。奥特莱斯是经过很多品牌经营,极大满足消费者需求,并采取与百货业、大卖场、超市等错位经营方针,以自己独特经营个性而存在,百分百地迎合了消费者需求及心态,所以发展尤为快速。,300,buy goods directly from factories,lower prices,low price,19/39,B.Now listen again.Then supply the missing information in the following chart by fill
31、ing in key words.,*record album 唱片(专辑),*enclosed shopping mall 封闭式大型购物中心,*neon art 霓虹灯艺术,20/39,Shopping malls,Main features,City Walk,Mall of America,outdoor/different buildings/southern California/,palm trees,/sandy beach/fountains/musicians,singers/neon museum/university classrooms/,25,000 per day
32、first:Aug.11,1992/largest:4.2 million square,feet/over 525 stores/over 100 places:eat,dance,movies/fun center:20 rides,shows/40 million,per year,*棕榈树,21/39,Shopping malls,Main features,Ontario Mills Mall,Potomac Mills Mall,over 200 stores,30 movies,computer games,rides/American Wilderness Experienc
33、e/zoo,theater,eating place,store/70 wild animals/five,environments/three hours/$160/18 million,last year,largest outlet mall/230 stores/20%to 80%less/,17 million per year,Audioscript,Homepage,22/39,Part V Do you know.?,Black Friday is a public holiday in the USA.It falls on the Friday after the four
34、th Thursday in November.Black Friday is one of the busiest shopping days in the USA.Many stores have special offers and lower their prices on some of their goods.,23/39,Listen carefully and supply the missing information.,*lure 吸引,诱惑,*open their doors anywhere from midnight to four in the morning 从零
35、点一直开门营业至凌晨四点,*flat screen TV 平板电视,Black Friday is the,_,of the traditional,_,shopping season in the United States.Every year its the day after the,_,holiday.Stores open before,_,and there are deep,_,everywhere you look.This is a huge time for the,_,stores.This is where they begin to start making the
36、ir,_,for the year.Thanksgiving is a good,_,of how consumers feel about the future.,indication,profits,retail,discounts,sunrise,Thanksgiving,Christmas,start,*折扣,Audioscript,Homepage,24/39,Part VII Watch and enjoy,*hate mail 恐吓信,(通常为匿名)攻击性信件,*trample 踩踏,践踏,*in neatly stacked piles 整整齐齐地堆着,*de-clutter
37、your life 放弃你生活中一些东西,*box it up and toss it 全部装箱,然后扔出去,*siren call of the store window 来自商店橱窗魅惑呼唤,*mantra 口头禅,咒语,*giggling 咯咯地笑,傻笑,*vintage 经典款,*a lust for 对.欲望,*yard and tool expo 园艺及工具博览会,*go on an insane spending spree 开启疯狂购物模式,*tequila 龙舌兰酒,*Band-Aid 邦迪创口贴,*underwear 内衣裤,*lavender honey 薰衣草蜂蜜,25
38、/39,1.,(),Little Rebecca envied grown-up girls who could get what they wanted with,magic cards.,2.,(),When Rebecca grew into a big girl,she owned 9 bank cards.,3.,(),Someone had stolen Rebeccas credit card and bought something in,Outdoor World.,4.,(),Rebecca owed banks sixteen thousand twelve hundre
39、d and sixty-two dollars,and seventy cents.,5.,()Suze thought it ironic for Rebecca to take a job at a savings magazine.,6.,()Finally,Rebecca successfully controlled the urge to shop.,*,2.,When Rebecca grew into a big girl,she owned 12 bank cards.,*3.It was Rebecca herself who made all the purchase i
40、n Outdoor World.,T,F,F,T,T,T,Audioscript,Homepage,26/39,Anchor:,Many expats have bought goods online.But when they move to China,they may not be able to use the websites they are used to back in their home countries.And if they can use the websites,it could take a lot more time and money due to comp
41、licated import issues.But China has a number of its own mature shopping websites.And using them is not as difficult as it looks.Our Money Talks host David Symington is an online shopper here.He will first give you some general guidelines on how to use Chinese shopping websites.,David:,China has more
42、 than 150 big and small shopping websites.Nearly all of them are in Chinese.But using them isnt all that different from the sites you are probably familiar with.You get registered first,find the goods you want,and tell the websites your delivery address and payment method.You can pay with credit car
43、d,through the post office or on delivery.You can also ask for a refund if you find the products have quality problems,although refund policies differ from one website to another.Different websites have different specialties.For example,if you are a book lover,you can go to Amazons Chinese version or
44、 Dangdang to buy imported books.And if you want to buy home appliances and electronics,you can go to 360buy or newegg.If you cannot read the product description in Chinese,you can get first some knowledge of the goods you want from other websites in your mother tongues and then go back to the shoppi
45、ng websites to check if they are available.Of course,you can also buy many other things online,ranging from food to gaming software.Considering the language barrier,it would be better for you to ask your friends about their shopping experience when you want to buy something from a specific website.,
46、Audioscript,27/39,There is an urgent need for e-commerce rules to boost confidence in buying online.Consumers International,a federation of 245 consumer organizations including the UKs Consumers Association said its survey showed that there were still obstacles to shopping online with complete trust
47、The study,funded by the European Union,involved buying more than 150 items from 17 countries.Each consumer organization taking part tried to find one site in its own country and one abroad to buy a selection of items.These included a dictionary,a doll,jeans,a hairdryer,computer software and hardwa
48、re,chocolates and champagne.,The key findings were:,Eight of the items ordered took more than a month to reach their destination and at least 11(8%)never arrived.,Many sites did not give clear information about delivery charges.,Only 13%of the sites promised that they would not sell customers person
49、al information on to a third party.,Only 53%of the companies had a policy on returning goods.,Only 65%of the sites provided confirmation of the order and only 13%told customers when their goods had been dispatched.,In two cases,customers are still waiting for their money back more than four months a
50、fter returning their goods.,28/39,Louis Sylvan,vice-president of Consumers International,said,“This study shows that,although buying items over the Internet can benefit the consumer by offering convenience and choice,there are still many obstacles that need to be overcome before consumers can shop i






