应用文写作练习(第四册广西课件)省名师优质课赛课获奖课件市赛课百校联赛优质课一等奖课件.ppt

单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,本资料仅供参考，不能作为科学依据。谢谢。本资料仅供参考，不能作为科学依据。本资料仅供参考，不能作为科学依据。谢谢。本资料仅供参考，不能作为科学依据。,Book 4 Unit 1,1/74,When you have problems with faulty goods or services,it is often a good idea to put the details,of your complaint in writing.,II.Practical Writing,Letters of Complaint,Practical Writing,2/74,Letters of complaint usually include the,following stages:,Background describe the situation,Problem,cause and effect,Solution,Warning(optional),Closing,Practical Writing,3/74,General Tips:,Try to make sure your letter is sent to the,right,person or department,.,Try and keep your letter,short,.,Be polite,as sarcasm or rudeness will not help,your cause!,Say,what you want,for your complaint to be,resolved.,Give,a reasonable timetable,for action to be,taken before you will consider other options.,Keep,a copy of letters,you write.,Practical Writing,4/74,Now that you have learned tips of writing letters of complaint,the following are general,templates and sample letters.,You may get more details of writing this kind of,letters by learning them.,Practical Writing,Complaint Letter Templates,&Sample Letters:,Complaint letter Templates:,Sample Letters:,5/74,Sample 1,Practical Writing,Dear Mr.Chang:,On September 10,our order for 280 women S cotton sweaters was duly received,but we regret to say that 40 cotton sweaters in white color were seriously soiled.We had the case investigated immediately,and the result shows the damage was due to improper packing,for which,the suppliers are definitely responsible.Needless to say,we have suffered a great loss from this,as we cannot sell the sweaters in this condition to our customers.We ask you to conduct investigation at your end,and reply to us.,(Addresses are omitted),Sincerely yours,Sunny LeeManager,6/74,Sample 2Practical Writing,Dear Sir,I am writing to let you know the deplorable attitude of one of your staff member.I received my telephone bill for the previous month from you and thought there were some errors in calculation:I had been overcharged for two overseas calls.,However,when I called your Complaints Department,the girl who answered my phone was very rude.For one thing she interrupted me continually,for another she even said that the fault was my own.Needless to say,such a way of dealing with customers is unacceptable.,I would like to suggest that the girl in question should be disciplined,and instructed on the proper way to deal with clients.And I hope she can make formal apology to me.,An early response will be appreciated.,(Addresses are omitted),Sincerely yours,Donna,7/74,You bought a color TV from the Department Store yesterday.But when the TV set was sent to your home,you found there was no image in it.And the receptionist claimed that,they wouldnt be responsible for it.,Now you write a letter to the sales manager requiring to replace the TV set within 7 workdays.,Your Task,WritingPractical Writing,8/74,Book 4 Unit 2,9/74,II.Practical Writing,Graduation Certificate(,毕业证书,)Features:,With the signature of the president of,the university;Begins with“I hereby,certify that”,Practical Writing,10/74,2.With the words:,“成绩合格”,“修业期满”,“准予毕业”,“成绩合格”,pass all the examinations,fulfill all the requirements prescribed by the Department,“修业期满”,Complete the four years courses,“准予毕业”,was allowed to graduate,graduated from the university,Practical Writing,11/74,Sample 1,毕业证书,学生 赵虎君，性别 男，上海市人，一九八五年五月二日生，,二零零,四年九月至七月 在本校计算机科学工程系计算机及应用专业肆年制本科就读，修业期满，成绩合格，准予毕业。,上海交通大学,校 长,(署名),学校印章,Practical Writing,12/74,GRADUATION CERTIFICATE,I hereby certify that,Zhao Hujun,male,born on May 2,1985was a student of the computer application major of the Department of Computer Science&Engineering and,having,completed the four years courses,from September to July and,fulfilled all the requirements prescribed by the Department,graduated from,Shanghai Jiao Tong University in July.,(Signature),President,Shanghai Jiao Tong University,STAMP,Sample 1,Practical Writing,13/74,毕业证书,学生陈松系浙江省宁波市人，现年二十四岁，于九月入本校外国语言文学系英语专业，学习四年，按教学计划完成全部学业，成绩合格，准予毕业。,第0364号,北京师范大学,校长,(署名),七月一日,Sample 2,照片,公章,Practical Writing,14/74,Sample 2,Graduation Certificate,I hereby certify that,Chen Song,aged 24,a student from Ningbo,Zhejiang Province,who was admitted to the English Program of the Department of Foreign Languages and Literature,has,completed the four years courses,and,having,satisfied all the requirements set by the syllabus,graduated from,Beijing Normal,University.,NO.0364,Beijing Normal University,(signature),Chancellor,Date:July 1,照片,stamp,Practical Writing,15/74,Write a graduation certificate for yourself in English.,Practical Writing,Your Task,16/74,Book 4 Unit 3,17/74,II.Practical Writing,WritingPractical Writing,Letters of Consolation,A consolation letter should not only be a letter of consolation but should also reassure and help in coping with pain better.The following are some,suggestions on how to go about it.,18/74,Begin with determining the trouble that the recipient of the letter is facing and write,your letter accordingly.,2.Tell them that you can understand what,they are going through because you have,faced similar trouble yourself(if you have),and reassure them of a human beings,ability to deal with and overcome every,kind of trouble in life,however big it might,seem at the present time.,WritingPractical Writing,Writing Tips,(To be continued),19/74,WritingPractical Writing3.Remind them again that time is a healer,and their present pain would definitely,heal with time.,4.Let the recipient of the letter know that,you grieved for them and wished that,there was something you could do to,lighten their burden of sorrow.Let them,know that you are always there for them,in case of any need,advice or guidance.,Writing Tips,20/74,A letter to a relative,who was hurt in a car accident,WritingPractical Writing,Sample 1,21/74,Dear Aunt Annie:,You may never know how shocked we were to hear that you were injured in a car accident last Sunday.We were,however,a bit relieved to learn later on that the injury was a minor one and you are back home now.But I am sure the shock,you received must be overwhelming.,I hope you will overcome the shock completely and enjoy your visit in New York.,Love,Louise,WritingPractical Writing,22/74,A letter to a friend,who got a low TOEFL scoreWritingPractical Writing,Sample 2,23/74,Dear Xiao Lu:,I am so sorry to learn of the unfortunate news that you didnt score very high on the last TOEFL.I hope you wont feel too discouraged by the results.You know you could have done better had you not been sick during the test day,and you know there will always be another chance to take the TOEFL.For now,just forget about the test and cheer up.You have more important things to do,such as school work and final examinations.,Margaret,WritingPractical Writing,24/74,Write a letter to a foreign professor who is ill.,WritingPractical Writing,Your Task,25/74,Book 4 Unit 4,26/74,II.Practical Writing,How to write an advertisement?,One trick to write an advertisement is brevity.The more words or lines you have,the more you pay.You certainly dont want to pay extra money for your ad,so write smartly and briefly.Use commonly accepted abbreviations.Try to,include more information in fewer words.,WritingPractical Writing,27/74,For Sale,Giant Bike,80%New,$180 or best offer,Call:486-123456,IBM Computer,Good Condition,Runs exe.$,Call Ali,470-4321,A Sample,WritingPractical Writing,28/74,Your Task,Product,:,Sony NW-MS11 Digital Music Player,Features,:,Able to transfer Internet downloads and recordings from CDs;removable 128MB memory stick that stores 240 minutes of,music;rechargeable battery to support 10 hours listening,Write an advertisement with the help of the,information given.,WritingPractical Writing,29/74,Book 4 Unit 5,30/74,Receipt,A receipt is a written statement that proves one has received something,especially money.It is usually in a fixed format with the title of the company,the receipt number and the stamp of the company.What needs to be filled out includes the date,the amount of money and the receivers signature.,Practical Writing,II.Practical Writing,31/74,Sample1(Formal),Nanning ARTS&CRAFT IMP.&EXP.CORP.,350,000,No.618,Nanning,Apr.15,RECEIVED from Mr.Wang Meng,The sum of three hundred and fifty thousand,yuan,only by check,350,000,Signature _ receiver stamp,Practical Writing,32/74,Sample 2(Informal),No.618 Nanning,May 25,RECEIVED from Mr.Nong Hua the sum of four thousand,yuan,RMB,only by check,4,000.00.,Signature _,Practical Writing,33/74,Write a receipt for Mr.Robert Lee to certify that,you received$500 from him on March 8,.,Practical Writing,Your Task,34/74,Book 4 Unit 6,35/74,Example 1:,14:28 Beijing time(06:28 GMT),May 12,an earthquake measuring 8.0 on the Richter scale struck Wenchuan County,Sichuan Province,China.Neighboring cities such as Jiangyou,Tianpeng,Guangyuan,Mianyang and Chengdu received extensive,damage and continuous aftershocks.,Practical Writing,when,what,where,36/74,Example 2:,Practical Writing,Hurricane Dolly strengthened to a Category 2,hurricane Wednesday as it whipped the Gulf,Coast near the U.S.-Mexico border.,who,what,when,where,37/74,Write a piece of the latest news which happened either home or abroad.Bear the 5 Ws in mind and state your news as concisely and accurately as possible.,Your Task,WritingPractical Writing,38/74,Book 4 Unit 7,39/74,II.Practical Writing,Practical Writing,IOU（收据）,IOU means“I owe you”.IOU is a receipt and a written statement that proves one has borrowed something,especially money.What needs to be filled out may include the date,the time to pay back,the amount of money,the interest,and the,receivers signature.,40/74,1.Sample1(Term Pay),May 25,Six months after date I promise to pay to the Financial Office of Guangxi University the sum,of 4,000 RMB Yuan for value received.,Wei Da,Practical Writing,41/74,Sample 2(No Term Pay),March 15,To the Financial Office of Guangxi University:,IOU 4,000 RMB Yuan only.,Yang Wei,Practical Writing,42/74,March 8,Borrowed from the phonetics laboratory of Foreign Languages Department two,Sony cassette tapes.,Dong Hui,Sample 3(Borrowing Objects),Practical Writing,43/74,Write an IOU to certify that you borrowed,$5,000,from the Financial Department of Hui Huang Company on March 3,.The interest is 3%per month.You have to return the sum within,seven months.,2.Your Task,Practical Writing,44/74,March 3,Seven months after date I promise to pay to Financial Department of Hui Huang Company the sum of five thousand dollars($5,000)only with interest of 3%per month.,_(signature),Reference,Practical Writing,45/74,Book 4 Unit 8,46/74,II.Practical Writing,Its said that one of the two things that people,are most afraid of is public speaking.Yet,the,ability to make a wonderful speech is the one,that most of the modern people dream of.,Watch a movie clip and take notes of the key,points of making a public speech.,WritingPractical Writing,Making Speech,47/74,Speech Making,48/74,Building up your confidence,practice in front of a mirror,use devices such as a tape recorder to improve your vocal technique,practice in front of a small audience,Preparation,WritingPractical Writing,Making a speech,49/74,use simple,direct words and sentences,know exactly what you want to say,cut words wherever possible;be brief,use everyday English,not jargon,vary the length of your sentences,use active verbs,dont use passive voice,dont use modifiers,pay attention to the speed of your speech,speak clearly,dont rush it,dont mumble,Dos and Donts,WritingPractical Writing,50/74,1.Introduction,Opening,Agenda(topic,reasons they should,trust you,how they benefit),Promise and/or Key Message,Writing a speech,The basic structure of a speech,WritingPractical Writing,51/74,To begin with,you may tell a story,with,humor,or use a snappy quote,or you,may start by getting your readers,attention by reading some startling,statistics or by asking thought-provoking,questions.,The introduction should make up about,10 to 15 percent of the total speech.,Tips,WritingPractical Writing,52/74,2.The Body,2-5 main points.The most important points come,first.Each point may include some/all of the,following elements:,Statement of your message,Facts,statistics,findings that support your,message,Illustration or personal story that supportsyour message,Quick example,Visual aid,game,quiz,poem,song,audience,interaction,Then repeat the point and apply it to the audience,WritingPractical Writing,53/74,3.Closing,Elements to include(in no particular order):,Summary of main points,Final summary story or special effects,Thanks to everybody,Repeating of the promise and/or key message,WritingPractical Writing,54/74,The end must be dramatic,conclusive,and must leave a lasting impression on,the listeners mind.You may use the,same strategies that you used for the,beginning.,The conclusion should make up 5 to 10,percent.,Tips,WritingPractical Writing,55/74,Introduction:,Good afternoon,everyone.,My name is,Im here today to talk about,Signposting:,First,Im going to talk about point 1,Then Ill move on to point 2,After that Ill look at point 3,And finally Ill finish my presentation with point 4,To start with later to finish up,Useful Expressions,WritingPractical Writing,56/74,Starting the presentation:,Lets begin with point 1,Id like to start by,First of all,Ill,To start with,Moving on to the next point:,I would now like to look at point 2,Now lets move on to point 2,Thats all I have to say about,Weve looked at,So much for,WritingPractical Writing,57/74,Developing a point:,Furthermore?,Where does that lead us?,Lets consider this in more details,What does this mean for?,Translated into real term,Giving examples:,For example/instance,A good example for this is,As an illustration,To illustrate this point,WritingPractical Writing,58/74,Conclusion:,Id like to finish by saying,To sum up,Lets remind ourselves of the main points.,Lets summarize what weve looked at,Finally,let me remind you of some of the issues weve covered.,Ending the presentation:,And that concludes my presentation.,If you have any question,please feel free to ask.,WritingPractical Writing,59/74,use body language to make the speech more vivid and clear,keep eye contact with the audience,dont panic if you forget a part,just start from the part you remember,Making a public speech,WritingPractical Writing,60/74,Your Task,You got the first prize in a Reading Contest,and are going to make a speech on the Awarding Ceremony.,WritingPractical Writing,61/74,Book 4 Unit 9,62/74,II.Practical Writing,Practical Writing,Congratulations on a New Venture,(祝贺新业开张),2.Reply to the Letter of Congratulations,(复函),3.Expressions of Congratulations Letters,(惯用套语),Congratulations,63/74,Practical Writing,Dear Mr.Lin,I have learned with great delight that you are opening your own traveling agency.,Id like to add my voice to the chorus of congratulations from all sides.With your brilliant background and long record of fine achievements,Im sure the new agency will be a gr