最牛英语口语培训模式(1)doc资料.doc

学习-好资料最牛英语口语培训模式：躺在家里练口语，全程外教一对一，三个月畅谈无阻！ 8-2购物环境与消费行为 2004年3月20日洛基英语，免费体验全部在线一对一课程： Another new franchise is about to hit the High Street. We preview this new opportunity.“I believe we are about to revolutionize the book trade.” _H_. He has reason, it seems, to speak so strongly. The company he heads up is within days of starting its franchise plan. Tylers Bookshops is going to follow the tested path of using franchising to expand quickly and successfully across the country.At present, there is some cause for concern in the book trade. _9_. “The market remains fragmented with several bookselling chains and some 3,000 independent bookshops,” he explains. “The launch of our franchise will offer people the opportunity to run their own retail book business, but with the benefit of our knowledge, support and experience.”Tylers Bookshops has 25 High Street outlets, employs around 300 people and enjoys a turnover in excess of 46 million. While their place in the market has come under threat, Tylers is confident that its image as a local family bookshop will guarantee its continuing success. Reports certainly indicate that traditional bookshops remain very popular and that price is a secondary consideration for the book-buying public. _10_. They know what they want and dont mind paying for it. Its a large market, too. Book Business Ltd. has found that 80 per cent of adults bought books last year. The number of new books published every year has doubled in a decade and there are some 800,000 titles currently in circulation.Meanwhile, the Publishers Organization has predicted the book market will be worth over 10 billion within 3 years. _11_. The new scheme has been welcomed by the industry. Mary Parr, executive chair of the publisher Scott and Thomas, says:“ After 30 years in bookselling, Tylers have shown themselves to be one of the most innovative businesses in the trade. Their franchising scheme looks set to be one of the most exciting new developments that we have seen for many years.”So, how do you become a Tylers Bookshops franchisee? The total investment required adds up to 150,000. _12_. Mr Tyler explains further. “The training program for franchisees is extremely thorough, taking two months, in which they will learn about buying, merchandising, promotions, understanding publishing patterns and seasonal trends. _13_. Following their training, franchisers will continue to receive help, information and advice, drawing on central services in buying, marketing, IT, administration, property, human resources and accounting.”Whether Tylers Bookshops “revolutionizes” the industry or not remains to be seen. _14_. It will also, of course, create new opportunities for those who are willing to seize them and who have the time, money, energy and comm.A This group of consumers forms a lucrative market.B New sources of competition have emerged to threaten traditional bookshops, according to Mr Tyler.C Whatever the outcome, its decision to go along the franchise route will be keenly monitored by rival firms.D Tylers, with its new franchise strategy, clearly seeks to capitalize on this potential.E In return for this financial commitment, Tylers supply every aspect of the business, tried and tested.F Their desire to read is unaffected by this increasing use of computers in the home.G It also covers staff selection, shop management and maintaining controls.H These ambitious words belong to William Tyler.返指方法四：使用人称代词和物主代词。在AH备选句中一旦出现代词，就应该在前文中找到对应。否则该句就不能成为答案。如本练习中的：9， 10， 13.请大家用返指方法一,二解决：10，11, 12，14.重要词汇和表达：High street; fragmented; franchise; outlet; turnover; circulation; set to be; add up to; merchandising; 众上所述，我们认为：我们的创意小屋计划或许虽然会有很多的挑战和困难，但我们会吸取和借鉴“漂亮女生”和“碧芝”的成功经验，在产品的质量和创意上多下工夫，使自己的产品能领导潮流，领导时尚。在它们还没有打入学校这个市场时，我们要巩固我们的学生市场，制作一些吸引学生，又有使学生能接受的价格，勇敢的面对它们的挑战，使自己立于不败之地。可见“体验化消费” 广受大学生的欢迎、喜欢，这是我们创业项目是否成功的关键，必须引起足够的注意。“成千上万人疯狂下载。我们熟练的掌握计算机应用，我们可以在网上搜索一些流行因素，还可以把自己小店里的商品拿到网上去卖，为我们小店提供了多种经营方式。500元以上1224%2、消费者分析 据了解，百分之八十的饰品店都推出“DIY饰品”来吸引顾客，一方面顺应了年轻一代喜欢与众不同、标新立异的心理；另一方面，自制饰品价格相对较低，可以随时更新换代，也满足了年轻人“喜新厌旧”的需要，因而很受欢迎。更多价值连城的绝密英语学习资料，（4）牌子响洛基内部秘密英语，技巧，策略调研课题：（3）个性体现请在 网上 申请报名”更多精品文档