2022年度中国酒店市场品牌变更洞察报告.pdf

0八大洞察1/1/?2/2/?3/3/?4/4/?/?/?5/5/?6/6/?7/7/?8/8/?资料来源：厚海数据平台产业地图?4资料来源：厚海数据平台产业地图各 品 牌 变 更 类 型 占 比19%19%28%28%52%52%?2022?285?52%?28%?19%?洞察一5?洞察二?8181?343343?4646?7373?研?63%?告?研?15%?51%50%61%63%26%31%30%14%25%19%9%23%0%20%40%60%80%100%?资料来源：厚海数据平台产业地图15%15%63%63%8%8%13%13%?6050100150200250?42%?17%?16%?尽?50%-60%?64%?47%?洞察三资料来源：厚海数据平台产业地图3156526128246105714511283110949201652050100150200250?务?888889910101011131313142123242425?T O P 2 0T O P 2 0?20?研?21%?20?10?洞察四资料来源：厚海数据平台产业地图?374?69%?21%?9%?1%?1%1%9%9%21%21%69%69%?洞察五资料来源：厚海数据平台产业地图?150?78%?100?283?研?151-300?301?17%?5%?78%78%17%17%5%5%?0-150?151-300?301?资料来源：厚海数据平台产业地图10?告?44%?洞察六资料来源：厚海数据平台产业地图50%59%35%57%12%44%26%50%31%21%17%0%20%40%60%80%100%?务?务?11?72%?50%?63%?45%?8%?4%?18%?7%?11%?74%?1%?26%?9%?17%?8%8%4%4%63%63%44%44%28%28%52%52%0%20%40%60%80%100%?洞察七18%18%22%22%60%60%?1%1%26%26%74%74%?资料来源：厚海数据平台产业地图?31%?15%?告?69%31%?6%9%85%?洞察八资料来源：厚海数据平台产业地图13结语?研?研?务?研?研?研?务?2022?1-12?务?https:/