新编剑桥商务英语(初级).ppt

单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版文本样式,第二级,单击此处编辑母版标题样式,新编剑桥商务英语,Success with BEC,BEC-The New Business English Certificates Course,2010.09,新编剑桥商务英语（初级）教学大纲,课程编号,Course Number:,课程名称,Course Name:,商务英语,课程教材,Textbook:,新编剑桥商务英语,（第三版）经济科学出版社,学时学分,Studying Hour&Credit:36/2,新编剑桥商务英语（初级）教学大纲,一、课程描述,Course Description,：,商务英语,是为,MBA,学员开设的一门英语必修课程，旨在把国际商务活动和系统的英语语言知识以及技能培养密切结合在一起，培养适应经济全球化的高级工商管理人才。本课程的设置是为了让学员通过学习商务英语能够适应并胜任与外贸、合资及外资相关的工作,从而提高他们的英语听、说、读、写、译的实际运用能力与跨文化交际能力。,新编剑桥商务英语（初级）教学大纲,二、课程教学基本目标,Course Objective,：,1.,能听懂一般商务活动中的电话、产品展示、谈判、会议发言等，能基本把握言语者的态度和意图。,2.,能用基本正确的英语进行一般商务活动，如社交活动、展示产品和业务谈判，筹备商务会议，或作会议发言。,3.,能为读懂主要英语报刊、杂志有关商务活动的一般性报道和评论文章打好基础。,4.,能草拟或翻译一般性商务材料，包括公函、公务报告、简历和填写表格等。,新编剑桥商务英语（初级）教学大纲,通过学习该课程，使学员能够了解、熟悉并掌握一些与商务有关的英语词汇、专业术语、表达方式以及一些商贸相关知识，能够运用所学的英语技能在商务环境中进行有效的交际与沟通，并知道怎样用英语处理商务中的一些事物和问题。,新编剑桥商务英语（初级）教学大纲,三、教学内容,CONTENTS,M,Business topic,Business skills,Exam spotlight,1,1.1 World of work,P6,Reading,:training and workshops,Listening,:What does your job involve?,Grammar:,The present simple,Adverbs and expressions of,fequency,Speaking:,Work-life balance,1.2 Personal and professional details,P10,Vocabulary:,Meeting people,Writing:,Personal and professional profiles,Vocabulary:,job and work,Reading:,Employee of the Year Award,1.3 BEC,Preliminary Exam,Format;Reading Test Format,P14,新编剑桥商务英语（初级）教学大纲,M,Business topic,Business skills,Exam spotlight,2,2.1 Work in progress,P16,Listening:,New projects,Grammar:,The present continuous,Reading:,Temping is learning,Speaking:,Temporary jobs,Vocabulary:,Hiring and firing,2.2 Making arrangements,P20,Listening:,Arranging a meeting,Writing:,Confirming a meeting,Grammar:,Prepositions of time:at,in,on,Writing:,Accepting an invitation,2.3 Writing Test Format,P24,新编剑桥商务英语（初级）教学大纲,M,Business topic,Business skills,Exam spotlight,3,3.1 Company biography,P26,Reading:,The man behind,McDonaldS,Grammar:,The past simple,Reading:,Company profiles,Speaking:,Presenting your company,3.2 Company performance,P30,Vocabulary:,What companies do,Writing:,Press release,Listening:Company structure,Vocabulary:,Production,sales and share prices,Reading:,An agency built on proactive processes,3.3 Listening Test,Format;Listening Test:Part One,P34,新编剑桥商务英语（初级）教学大纲,M,Business topic,Business skills,Exam spotlight,4,4.1 International business,P36,Reading:,Fashion industry crisis after EU import ban,Listening:,Views on import controls,Speaking:,Imported goods,Grammar:,Modal verbs:can/could/should,Reading:,business 2 business:global communication,4.2 Business communications,P40,Speaking:,On the phone,Writing:,Dealing with complaints,Grammar:,will for offers and promises,Listening:,Telephone messages,4.3 Speaking Test,Format;Speaking Test:,Part One,P44,新编剑桥商务英语（初级）教学大纲,M,Business topic,Business skills,Exam spotlight,5,5.1 Career choices,P46,Reading:,Escaping the rat race,Vocabulary:,Money expressions,Grammar:,The present perfect,Listening:,Career changes,5.2 Achievements and plans,P50,Reading:,In-company communication,Writing:,Progress reports,Reading:,Talking about results,Grammar:,going to,Listening:,Negotiating a bank loan,5.3 Reading Test:Parts One to Three,P54,新编剑桥商务英语（初级）教学大纲,M,Business topic,Business skills,Exam spotlight,6,6.1 Business travel,P56,Listening:,Flight problems,Grammar:,Reported speech,Reading:,No card,no ticket,6.2 Travel arrangements,P60,Vocabulary:,Hotel amenities,Writing:,Booking enquiries,Listening:,At the hotel,Listening:,Arranging business travel,Speaking:,Making a booking,Writing:,Changes to flight details,6.3 Writing Test:,Part One,P64,新编剑桥商务英语（初级）教学大纲,四、教学安排,Course Arrangements:,本学期学习,6,个单元，每个单元包括,3,个部分，安排,6,学时，共,36,个学时。,五、教学方法与手段,Teaching Method:,采用多媒体教学，课堂讲授。,新编剑桥商务英语（初级）教学大纲,六、教学要求,Requirements:,1.,出勤,15%,2.,平时作业与随堂测试,25%,3.,期末考试,60%,4.,考试形式 闭卷考试,注：缺课,1/3,以上者不得参加期末考试。,新编剑桥商务英语（初级）教学大纲,七、教材与参考书,Textbook&Reference:,教学用书,TEXTBOOK:,新编剑桥商务英语（初级）学生用书（第三版）,经济科学出版社,2008.10,参考书目,REFERENCE,:,新编剑桥商务英语（初级）教师用书（第三版）,经济科学出版社,2009.1,新编剑桥商务英语（初级）同步辅导（第三版）,经济科学出版社,2009.6,新编剑桥商务英语（初级）练习册（第三版）,经济科学出版社,2009.2,新编剑桥商务英语（初级）教学大纲,八、推荐浏览网站,Websites,:,1.,商务英语学习相关网站,商业周刊,,/,金融时报,,财富,,/,哈佛商业评论,,福布斯,,企业家,,新编剑桥商务英语（初级）教学大纲,2.BEC,考试相关网站,陈观亚,2010,年,8,月,1.1 World of work,工作领域,Focus,学习重点,1.,熟悉与工作领域相关的词汇,2.,学会谈论培训课程、工作职责以及如何处理好工作与生活的平衡关系,3.,练习在听力和阅读过程中寻找相关信息,4.,掌握一般现在时和频率副词的用法,New words and Expressions,business n.,工商企业；商行；商业,technique n.,技巧，技能,cross-cultural adj.,跨文化的,Internet n.,英特网，国际互联网,presentation n.,口头报告，陈述，叙述,public speaking,演说，演讲,consultant n.,顾问,consultancy n.,咨询公司,run,vt,.,开办（课程,/,讲习班）,New words and Expressions,one-to-one,一对一的,accredited adj.,公认的,motivational adj.,激发积极性的，,client n.,客户,entertaining adj.,有趣的，使人愉快的，,professional adj.,专业的，职业的,involve,vt,.,包含、需要、使成为必要部分,responsibility n.,责任，所负责的事情,be responsible for sb./,sth,.,对某人,/,某事负责,New words and Expressions,title n.,头衔，职称,sample n.,样品 试用产品,account n.,账目，账户,correspondence n.,（来往的）信件,badge n.,徽章,identify,vt,.,发现，确定,workshop n.,研讨会，讲习班,New words and Expressions,catering service,餐饮服务,MD managing director,的缩写，总经理，执行董事,gadget n.,小巧的器械，小玩意儿,interior adj.,车内产品，内部装饰,memo n.,备忘录，便条，便笺,electrical appliances,电器，家用电器,ship,vt,.,运送,New words and Expressions,power point,电子版幻灯片,bonus n.,奖金,catalogue n.,产品目录,positive adj.,积极乐观的,presence n.,仪态，风度，风采,diary n.,记事簿,Athens n.,雅典（希腊首都）,Expressions on Job,Do you like your job?,Do you often travel abroad?,How are you?,Not too bad,thanks.,I work for a company that,I work as,What does your job involve?,My job involves doing,What do you do?,I deal with,Who is your MD?,I am based in.,Reading:,Training and workshop,培训与研讨会、讲习班,Background knowledge,多种多样的培训,依据培训地点不同通常有：,1.,内部培训,（,Internal training,或称,in-house-training,）是一种在工作场所进行的在职培训，因此也称为,on-the-job training,其特点是经济实惠。,2.,外部培训,(external training),是一种将员工送往专门培训机构的离岗培训，因此也称为,off-the-job training,。,3.,网上培训,(web-based training),是一种基于网络环境下的培训尤其受到那些公司员工分布地域广的公司的青睐。,Reading:,Training and workshop,依据培训内容不同通常有：,1.,新员工岗前培训,(New employee,orientatiion,training),2.,领导才能培训,(Leadership training),3.,实施绩效评价培训,(Performance appraisal training),4.,个人电脑培训,(Personal computer training),5.,团队精神培训,(Team building training),6.,招聘培训,(Hiring process training),7.,培训师培训,(Training the trainer),8.,新设备操作培训,(Operating new equipment training),9.,防止性骚扰培训,(Sexual harassment training),J&C,培训公司简介,J&C,是一家为个人和职业发展提供咨询服务的培训咨询公司。总部设在牛津，由,Janet,Coyte,，珍妮特,.,考约特掌管。珍妮特是一位经验丰富的教师和咨询师,.,她为公司和大学开设各种课程和讲习班,.,作为培训师,她的工作是帮助商业人士摆脱困境。有时她也提供一对一的电话咨询或电子邮件咨询。,她著有两三本书，也写些关于演讲技巧和口头报告技巧的文章。同时，她还是国际著名的演说家，在世界各地发表鼓舞人心的演讲。,J&C,的客户说他们的课程生动、专业、而且非常实用。,Listening:,What does your job involve?,你的工作包括哪些职责？,Job titles,工作头衔,Chairman of the Board of Directions,董事长,Managing Director/General Manager,总经理,CEO:Chief Executive Officer,执行总裁，首席执行官,CFO:Chief Financial Officer,首席财务官,Financial Director,财务总管,Marketing Director,营销总管,Production Director,生产主管,Job titles,工作头衔,Personnel Manager/Human Resources Manager,人事经理,Chief Accountant,总会计师,Sales Manager,销售经理,Marketing Manager,营销经理,Public Relations Manager,公关经理,Advertising Manager,广告经理,Works/Factory/Production Manager,生产经理,Purchasing Manager,采购经理,After-sales Manager,售后经理,Job titles,工作头衔,Communication/Information Manager,信息经理,Quality Manager,质检经理,R.&D.Manager,研发经理,Management consultant,管理咨询师,Personal assistant,个人助理，私人助理,Sales representative,销售代表,Consultant,顾问,Grammar,：,The present simple,一般现在时,一般现在时用于描述,:,1.,稳定的、经久不变的情形,(Permanent situations),2.,习惯动作或经常性的动作,(Habits and frequency of activities),3.,作息时刻（与时间短语连用）,(Timetables with a time expression),Adverbs and expressions of frequency,1.Adverbs of frequency,:Words such as always,usually,often,sometime,occasionally,rarely,seldom,and never usually come before the verbs.,2.Expressions of frequency:once a week,twice a month,every Monday,on Thursdays.These usually go at the end of the sentence.,频率副词在句子中的位置：动词前,be,动词后,Adverbs and expressions of frequency,Adverb,Frequency,always,100%,usually,90%,often,75%,sometimes,30%,rarely,10%,never,0,Speaking:Work-life balance,工作与生活的平衡,Discussion,Do you work or study too much?,Do you know how to balance your work with you life?,What kind of life do you prefer,love the life you live or live the life you love?,Speaking:Work-life balance,Ways of work-life balance,（保持工作与生活平衡的途径）,1.Prioritize tasks,（区分任务的优先次序）,2.Set aside one night each week for recreation,（每周留出一个晚上放松娱乐）,3.Seek professional help,（寻求专业帮助）,1.2 Personal and professional details,个人和职业详细情况,Focus,学习重点,1.,熟悉与个人信息和职业描述相关的词汇,2.,学习掌握描述个人和职业详细情况的相关技能,3.,学习在阅读过程中寻找具体信息,4.,学习写个人简历,New Words&Expressions,division n.,分理处，部门,colleague n.,同事,profile n.,传略；人物简介；概况,questionnaire n.,问卷，调查表,interview n.,采访；面试,single adj.,单身的，未婚的,musical instrument,乐器,file n.,档案，文件,New Words&Expressions,destination n.,目的地,follow-up questions,后续问题，补充问题,swap,vt,.,交换,electronics n.,电子学；电子器件,varied adj.,多变化的，各不相同的,confectionary adj.,糖果的，有关甜食制造的,annual adj.,每年的，年度的,allocate,vt,.,分配，分派,candidate n.,候选人,criterion n.,标准，准则,pl.,（复数）,criteria,New Words&Expressions,Inc.adj.Incorporated,的缩写，股份有限的,employee n.,员工，雇员,value n.,价值观，准则,supervise,vt,.,主管，监管，管理,coordinate,vt,.,使协调,scuba diving,水肺潜水,marathon n.,马拉松赛跑,finance assistant,财务助理,audit,vt,.,审计,New Words&Expressions,masters degree,硕士学位,judo n.,柔道,Chronic Fatigue Syndrome,慢性疲劳综合症,ambitious adj.,雄心勃勃的,journalism n.,新闻学，新闻业,breed,vt,.,饲养,terrier n.,小猎狗,chewing gum,口香糖,gallery n.,画廊，美术馆,format n.,形式，格式,SARS-Severe Acute Respiratory Syndrome,严重急性呼吸道综合征,俗称非典型肺炎,简称非典,Background knowledge,English Name,英美人的姓名,姓名的组成,大多数英美人的姓名由三部分组成,排列顺序如下,:,名,(first name )+,中间名,(middle name)+,姓氏,(last name),first name,和,middle name,一般是父母取的，所以又称,given name,在基督教国家也称,Christian name,。,姓氏是祖传的，所以,last name,又称,family name,。姓氏还可以是,surname,。,大多数人有一个中间名，但也有些人没有中间名，或有两个以上中间在交际场合一般不用中间名。,English Name,姓名的缩写和顺序,我们在看外国人写的书和文章时,常看到缩写。如,哈里,.,波特,的作者,J.K.Rowling,Joanne Kathleen Rowling,Joanne:first name,Kathleen:middle name,Rowling:surname/family name,Speaking:Meeting People,打招呼,Useful Languages,Whats your name?/,What are your hobbies?/,Where are you from/,Whats your job/,Whats your favorite place for holidays?,Why do you learn English?/,How often do you do sports/go shopping?,Why do you like listening to music?,How do you like your job?,Writing:Personal and professional profiles,个人和职业简况,Interview/questionnaire,Do you have a hobby?,Write a personal profile,Name _,Surname _,Town/City_,Hobbies_,Family _,Job title _,Vocabulary:Job and work,Job and Work,词义辨析,(1)work,可做动词，而,job,不可以。,(2)work,为不可数名词，,job,为可数名词。,(3)work,用于泛指脑力或体力的所有各种活动。,Job,是职业，赚钱养家的工作，职责，任务；一件工作。,Reading:Employee of the Year Award,年度最佳员工,Criteria of Employee of the Year Award,（年度最佳员工评选标准）,Make a significant contribution to company efficiency,profit,product development or staff development.,Deal with professional or personal problems successfully.,Be a mentor or set a positive example to others.,Represent the company values of healthy living.,什么是水肺潜水？,什么是水肺潜水？水肺潜水的英文是,SCUBADiving,，,SCUBA,是英文,SelfContainedUnderwaterBreathingApparatus,五个单词的首字母的缩写，称为,SCUBA,，意思就是靠自身携带的呼吸系统进行潜水活动。,SCUBA,这个专业名字已经渐渐为人们所熟悉,New Words&Expressions,efficiency n.,效率,profit n.,利润,mentor n.,良师益友,make contribution to,为,做贡献,personal problem,个人（私人）问题,set an example to,树立榜样,be based in,在,总部,raise money,募捐,New Words&Expressions,Masters degree in business administration:MBA,工商硕士,Chronic Fatigue Syndrome,慢性疲劳综合症,be in charge of,负责,best-selling,畅销,be famous for,以,著称,think of a new idea,想出新点子,1.3 BEC Preliminary Exam BEC,初级考试,Introduction to BEC Preliminary Exam,Paper,Skill(s,),Marks,Length minutes,Structure,1,Reading&writing,30+30,90 minutes,(Reading:60,mins,),(Writing:30,mins,),Reading:7 parts,Writing:2 parts,2,Listening,30,40 minutes,4 parts,3,Speaking,30,12 minutes,3 parts,BEC Exam Format,考试形式,Part,Questions,Task type,Text type,Example,1,5,Multiple choice,Notices,messages,Timetables,adverts,leaflets,etc.,Unit 5 page 54,2,5,Matching,Notice,list,plan,contents page,etc.,Unit 5 page 54,3,5,Matching,Graphs,charts,tables,etc.,Unit 5 page 55,4,7,Right/Wrong/,Doesnt say,Advert,business letter,product description,report,minutes,etc.(150-200 words),Unit 9 page 94,BEC Exam Format,5,6,Multiple choice,Newspaper or magazine article,advert,report,leaflet,etc.(300-400 words),Unit 9 page 95,6,12,Multiple choice,cloze,Newspaper or magazine article,advert,leaflet,etc.(125-150 words),Unit 12,Page 124,7,5,Form-filling,note completion,Short memos,letters,notices,adverts,etc.,Unit 12,page 125,2.1 Work in progress,工程进展,Focus,学习重点,1,熟悉相关词汇,2,学会谈论工程进展过程中这一话题,3,联系的听力和阅读过程中寻找具体信息,4,掌握现在进行时的用法,New Words&Expressions,Be in progress,在进行中，在运行中,project n.,项目，工程,Garden vi.&,vt,.,种植或修整花园，从事园艺工作,Update,vt,.,更新,Construction n.,建筑，建筑物,Apart from,除了,之外,Minor adj.,较小的，次要的,Proceed vi.,进行，继续下去,New Words&Expressions,panorama n.,全景，全景画,management team,管理团队,take shape,成形,ahead of schedule,提前于预订计划,financial report,财务报告,temp n.,临时雇员,help out,帮助（某人）解决困难,New Words&Expressions,give a presentation of,对,做陈述,launch,vt,.,开始，开办，推出；发射,photocopy,vt,.&n.,影印，复印,branch n.,分部，分店，分公司,projector manager,项目经理,subcontractor n.,转包商,period of transition,过渡期,permanent job,永久性工作,New Words&Expressions,temporary employment agency,临时就业中介机构,try out,测试，试用,take maternity leave,休产假,option n.,选择，可选择的办法,career field,职业领域,existing skills,现有的技能,supervisor n.,主管，监督人,temorary,job,临时工作,New Words&Expressions,ask for a pay rise,要求涨工资,meet ones target,完成指标，完成定额,sack,vt,.,解雇,administration work,行政管理工作,Brazil,巴西,Lisbon,里斯本（葡萄牙首都）,Belem,贝伦（巴西东北部港口城市）,Fortaleza,福塔雷萨（巴西东北部港口城市）,Valencia,巴伦西亚（西班牙港口城市）,Montpellier,蒙彼利埃（法国南部城市）,Listening:New Projects,新工程,Focus,学习重点,Get some information in details from the conversation,(1)the relationship between the two speakers,(2)the place of the conversation,(3)the new projects,Grammar:The Present Continuous,现在进行时,The present continuous is used to talk about,（现在进行时用于描述）,An ongoing action which is happening around this time,（说话时正在发生的动作）,An action that is happening now,at the moment of speaking,（表示说话时持续进行的动作）,A temporary activity,（表示当前一段时间或现阶段正在进行的动作）,A fixed arrangement in the future,（表示安排好即将发生的动作。一般指在最近按计划或安排要进行的动作。）,The Present Continuous,The form of the present continuous tense,Adverbs related to the present continuous,Now,for the time being,am/is/are+v.,ing,Reading:Temping is learning,做临时雇员也是学习,Text Structure Analysis,The topic sentence,Working for a temporary employment agency can be a great way to earn money,get more experience,and try out different kinds of work.,The reasons why companies need temps,Small companies for developing short-term projects,Staff taking maternity leave,Advantages of taking temporary jobs,Enjoy routine changes from day to day,Finding answers to what career field you are interested in,Have opportunities to get lots of work experience,Speaking:Temporary jobs,临时性工作,Vocubulary,on jobs,hunt for/look for a job,求职,apply for a job,申请工作,take up a job,接受工作,be hired,被雇佣,be employed,被雇佣,be fired/dismissed/sacked,被解雇,quit a job,辞职,Vocabulary on jobs,resign from a job,辞职,be laid off,下岗,be unemployed,失业,be out of work,失业,job hopping,跳槽,2.2 Making arrangements,日程安排,Focus,学习重点,熟悉与日程安排相关的词汇,学习并掌握如何进行日程安排的相关技能,练习在听力过程中寻找具体信息,学习掌握各类时间介词的用法,掌握回执的写法,New Words&Expressions,make arrangements,做安排，做准备,plant n.,工厂，车间,vt,.,种植,take time