2023巨量千川双11好物节经营策略前瞻.pdf

?FESTIVALMARKETINGGUIDE?PART?PART?PART?DIRECTORY?PART 0101PART?01?64%?PART 01?2.4X02?PART 01?40?600?03?02PART?04PART 02?PART 02?05?+40%?+103%?PART 02?06?PART 02?07?08?4.3?3.7?7.0?67%?PART 02?10.0+?6.54?5.46?3.71?3.19?3.01?2.51?2.34?1.93?1.62?1.56?5.13?09?28%?6.3?5.2?101.3?PART 02?8.74?4.51?4.34?2.24?1.71?1.65?1.59?1.52?1.44?2.14?1.23?2.52?772.6?745.5?91.4?15%?PART 02?10.0+?5.69?5.49?2.04?1.95?1.86?1.62?1.47?1.33?2.04?1.30?2.22?10 11?14%?5.0?16.4?44.7?PART 02?10.0+?10.0+?8.41?5.56?3.37?2.35?2.13?1.81?1.77?5.13?1.74?6.07?12?10.0+?10.0+?10.0+?6.42?4.50?3.69?3.43?2.05?1.79?5.59?1.56?6.58?12%?4.4?13.9?327.9?PART 02?PART 02?13?TGI=105?TGI=101?TGI=98?TGI=104?TGI=97?TGI=98?PART 02?14?SHI LI MAI JIA?146?215?160?156?219?187?150?160?212?170?192?236?226?227?178?186?197?216?245?JING MING XIAO FEI DANG?113?112?111?111?125?114?112?113?113?111?110?121?128?115?128?127?115?113?111?114?112?114?123?113?136?135?137?123?123?117?124?115?129?118?128?177?188?121?ZHI BO JIAN TIE FENPART 02?115?120?112?117?121?112?117?120?117?130?132?125?111?112?108?107?127?123?113?133?KUAI YI JUE CE ZHE?111?111?112?112?112?112?112?120?121?115?112?110?111?111?111?117?122?114?120?BAO FA RI ZHU JUE?LIANG FAN SHI HUI ZU?115?115?111?117?114?116?123?119?110?120?122?123?123?112?113?119?111?114?114?15?PART 0303PART?16?PART 03?17?