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本资料仅供参考，不能作为科学依据。谢谢。本资料仅供参考，不能作为科学依据。本资料仅供参考，不能作为科学依据。谢谢。本资料仅供参考，不能作为科学依据。,本资料仅供参考，不能作为科学依据。谢谢。本资料仅供参考，不能作为科学依据。本资料仅供参考，不能作为科学依据。谢谢。本资料仅供参考，不能作为科学依据。,全新版大学英语,Book 3,1/47,Unit 7,Text A Life of a Salesman,2/47,I.Warm-up activity,II.Text Structure Analysis,III.Global Reading,IV.Language Point,3/47,I.Warm-up activity,1.What are the,basic qualities,of a good salesperson?Which is essential?Why?,2.Do you think it is easy for a handicapped person to be a salesperson?Why?,4/47,Definition,of Sales Promotion,Sales promotion is the work of selling a product by all useful methods such as:,A)powerful,advertising,;,B),personal persuasion of possible customers by visit,phone or letter,;,C),exhibitions,;,D)displays and,demonstrations,;,E)competitions for,prizes,;,F)free,samples,;,G)trading,stamps,.,5/47,Four Stages in Promoting a Product,6/47,attract the,attention,of potential customers,Stage One,7/47,arouse,interest,in the product,Stage Two,8/47,create a,desire,for its benefits,Stage Three,9/47,encourage customers to take prompt,action,Stage Four,10/47,Role Play,11/47,Role Play,One student will act as a salesperson.All other students will act as his/her potential customers.He/She will have ten minutes to persuade others to buy his/her goods.One of them can buy from the salesperson.All others must come up with an excuse not to buy.,Useful expressions:,brand name,presentation,labeling,packaging,instructions,reliability and after-sales service,This is our(model).It costs(price).,Its suitable for(purpose).We can deliver(from stock).,Its available in(colour)and(size).,We can offer a discount of(%).,12/47,Text Organization,Parts Lines Time of the Day Bills Activities,1,2,3,4,121,2275,76123,124158,early morning,preparation for the,days work,mid-morning,on his way to work,day,door-to-door selling,evening,paper work,II.Text Structure Analysis,13/47,F,For Part One:True or False,Bill Porter used to listen to the weather broadcasting every morning.,T,(,),2.There is something wrong in his left hand.,(,),The fingers on his right hand are so twisted that he cant tie his shoes.,III.Global Reading,14/47,3.His dead mother never thought he could do anything.,F,People didnt believe that he could live independently.That is not the case,however.,T,(,),(,),His dead mother used to encourage him and her challenge echoes in his soul.,For Part One:True or False,15/47,Bill Porter has ever been a soldier fighting in the battlefield.,F,(,),A crippled body is one of his enemies,and he must fight alone for his independence and dignity.,For Part One:True or False,16/47,For Part Three:Blank Filling,Supply the missing information according to the story.,It is a day.Bill Porter stopped at the first house.He the bell.A woman comes to the door and refuses him by an .The person in the second house even doesnt give him a chance to speak.For ninety minutes,Porter hasnt made a ,but he doesnt .At last a woman is to buy a cake of soap from him.,windy and rainy,_,rings,_,excuse,_,sale,_,give up,_,persuaded,_,17/47,For Part Four:Group Discussion,Why did he have to sell his house?,2.What is Bills home like?What kind of life does he lead?,3.Does Bill feel sorry for himself?Why or why not?,18/47,1.linger:,vi.,1)spend a long time doing sth,My daughter used to linger long over her meal.,There will be no time to linger-the press conference will begin in a few minutes.,2)stay for a long time,esp.because one does not want to leave,He was still lingering around the stadium long after the game was over.,IV.Language Point,19/47,CF:,stay,linger&remain,这几个词都可用作动词，都有“停留、逗留”之意。,stay,是最普通用语，指长久或短期停留,My car stays in the garage most of the week.,linger,意思是“逗留、徘徊”，尤指迟迟不愿离开样子。,She lingered around the door telling the story of what had happened.,remain,强调维持原来状态，表示“逗留”时比,stay,更正式些,How many days will you remain here?,20/47,2.dignity,n.the quality of being worthy of honor or respect,She always acted with great dignity.,If you are wrong,admit it.You wont lose dignity,but will gain respect.,Collocation:,possess dignity,有地位（身份）,maintain ones dignity,保持尊严,stand upon ones dignity,摆架子，逞威风,beneath ones dignity,有失体面，有伤尊严,21/47,3.cripple:,vt.,1)cause to become unable to move or walk properly,At the beginning of the year crippled children were on state lists to receive care.,彼得父亲因中风而跛脚。,Peters father was crippled by a stroke.,2),damage or harm(sb./sth.)seriously,His business was crippled by the fire.,22/47,4.betray:,vt.,1)be disloyal or unfaithful to,According to the Bible,greed made Judas betray Jesus to the chief priest for 30 pieces of silver.,23/47,4.betray:,vt.,2)give away or make known(esp.a secret),He betrayed the secret to his friends,她脸色说明她很担心。,Her face betrayed her nervousness.,叛徒可用,betrayer,表示,。,betray,名词是,betrayal,。,24/47,5.gain on,come closer to(esp.a rival or sth.pursued),She was gaining on her opponents throughout the race,but only overtook them at the end.,Hurry up!They are gaining on us.,此处,on,可用,upon,代替,。,25/47,6.tremble,vi.shake from cold,fear,weakness,etc.,Her hands grew very cold and trembled so that she could hardly hold the flag.,The whole house trembled as the train went by.,26/47,shake,tremble&shiver,这几个词都是动词，都有“震动、颤动”之意,。,shake,是最普通用语。既可用于人，也可用于物。用于人时，普通指因为激动、严寒、惧怕等引发全身或局部颤动。也能够表示任何形式颤动，常含有不规则、突然之意。,His hands shook a little as he wrote.,他写字时手有些发抖。,tremble,指人体因为盛怒、恐惧、严寒或疲劳而引发无法抑制轻微快速抖动,Her voice trembled with anger,她声音因愤恨而颤动。,27/47,shiver,主要指因为严寒、恐惧而引发肌肉短暂、快速颤动,She came into the house snow-covered and shivering.,她走进房间，满身是雪，冷得直发抖。,28/47,7.kick up:,(cause to)rise,The horse kicked up a cloud of dust.,Dawn came up and the sea began to kick up.,我知道他不想走，但他不应该为这事大闹,I know he didnt want to go but he shouldnt have kicked up a fuss about it.,29/47,8.tilt:,1.v.(cause to)move into a sloping position,The pilot can tilt the helicopter forward,backward,or to either side.,2.n.a position in which one side of sth.is higher than the other,The Leaning Tower of Pisa is renowned for its marked tilt.,她斜戴着帽子,She wore her hat at a tilt.,30/47,9.lean:,v.(cause to)be in a sloping position;bend,She leaned the desk against the door.,She leaned over the bridge to look at the boats.,2.,adj.producing little of value;containing little or no fat,今年是生意上收益差一年。,This has been a lean year for business.,Collocation:,lean on/upon sb,依赖，依靠,lean toward/towards/to,偏向，倾向于,31/47,10.delivery:,n.,1)the process of birth,Women who do manual work have easy deliveries.,2)the delivering of letters,goods,etc.,Federal Express Corporation provide rapid delivery of packages,letters,and other shipments within the United States and worldwide.,Collocation:,a normal delivery,正常分娩,make a delivery,送货,accept/take a delivery,收货,postal delivery,邮递,express delivery,快递,32/47,11.disorder:,n.,1.disturbance of the normal working of the body or mind,Severe vitamin and mineral deficiencies can lead to mental disorders.,2.lack of order,The school authorities took immediate action to stop disorder.,这房子里乱七八糟。,The house was in a state of disorder.,33/47,12.transfer:,vt.move from one place to another,David Beckham was transferred from Manchester United to Real Madrid for 35 million Euros,Transferring Peter from Tokyo to the Boston office was a smart idea,n.the act of transferring,He wants a transfer to another team.,34/47,13.representative:,n.a person who represents others,They sent a representative to the meeting.,Representatives from more than 170 nations converged on Paris for the Earth Summit.,delegate,agent&representative,这几个词都可用作名词，都有“代表”之意。,35/47,delegate,指某人被选派或委托为代理或代表。普通来说，,delegate,不含有全权，而只能按照他们代表大多数人意愿或指示行事。,He is a trade union delegate.,他是工会代表。,36/47,agent,意思是“代理人（商）”。指任何一个有代理权人或团体，或在双方之间代表一方起中间人作用人,An estate agent acts on behalf of the landlord in transactions between landlord and tenant.,一个房地产代理人在房主和客户之间交易中代表房主利益。,37/47,representative,本义是指某人作为代表在一定场所行使职权或处理事务，但该词惯用来指团体选出代表该团体利益参加某种会议或处理某类事务者。,They are representatives of the various departments of science and art.,他们是科学界和艺术界代表。,38/47,14.retail,1.n.the practice of selling goods in small quantities to the general public,Wal-Mart is a company that operates a variety of retail chain stores.,2.v.sell or be sold by retail,These socks retail at$5 a pair.,39/47,1.vt.injure(the body or the part of it)or make it weak by too much effort,He strained his back when he removed the piano with his friends.,2.n.a severe demand on mental or physical strength,resources,abilities,etc.(followed by,on,),这工作给他很大压力。,The work put a great strain on him.,She has been under terrible strain since her company was bankrupted.,15.strain,40/47,Collocation:,impose/place/put a strain on,使,受到压力,stand the strain,忍受压力,relieve the strain,使担心状态松弛,a mental strain,精神状态担心,back strain,背扭伤,under the strain,处于担心状态,41/47,16.territory:,n.land a country controls or owns,A countrys embassy in a foreign country is considered its own territory.,Collocation:,occupy territory,占领领土,unexplored territory,未勘探地域,territory,强调（国家）领土范围，或人或动物等拥有不容入侵领域、地盘。,The birds sang to warn other birds off their territory.,42/47,17.register:,v.,1)be recognized or noted mentally,The professors name didnt register with the students,2)record a name,an event,etc.for official purposes,他没登记成为选民。,He was not registered as a voter.,How many registered in the course?,43/47,18.profitable:,adj.bringing profit or advantage,Based in New York City,Random House owns many of the most prestigious and profitable book publishing companies in the United States.,I didnt find the talk very profitable.On the contrary,I thought it was nonsense.,44/47,mission:,n.,money paid to sb.for selling goods which,increases with the quantity of goods sold,If a salesperson is paid on commission,the amount they receive depends on the amount they sell.,45/47,20.be laid up,have to stay in bed because you are ill,injured,etc,I was laid up for five days with a cold.,The football player was laid up with a twisted knee.,46/47,21.go off,(of electric power,a light,etc.)stop functioning or operating,暖气发生了故障，昨晚我没睡好。,I didnt sleep well last night as all the heating went off.,47/47,
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